Ten Exhortations For First-Time Entrepreneurs

Quite recently, I met several of them in a row. Young Of Entrepreneur Ask me about my first venture. Be careful So I asked myself in the mirror in the evening: if you start a business again, what will you do?

1) it is more important than imagination.

Entrepreneurship needs imagination, but entrepreneurs can not daydream all day, and harder to do than to move. It is more important to do than think; especially if you want to say something to a new entrepreneur, try to make a mistake! Your idea is good enough to be tested by the market and never know the real answer. I hope it is very popular, perhaps nobody cares, when someone will admit defeat and give up. Someone will try again, try again, and try again until success. Of course, there will be people who have tried and made mistakes many times and still fail. Ha ha, start a business, not only trial and error, but also try people!

2) small is beautiful.

Start up businesses are small businesses, lack of money, lack of people, lack of resources, what to lack, or how to call entrepreneurship? The problem to start business is to change from 0 to 1, from scratch, from idea in the brain to a product, from no one to convince you to have the first customer to pay you. So, startups do not have to think that you will make tens of millions of billions of dollars in the future, but you must first prove that you can grow from 0 to 1. Starting from 0 to 1, starting from 1 to 100 is called growth, and from 100 to 1000000 is expansion.

3) focus on one thing.

What is "concentration"? Concentration means to say "no" to oneself. In the 100 decision, 99 say "no" and only one "Yes". More vivid: stretch out your hands 10 fingers, you must cut 9, which one do you keep? Entrepreneurs should use this method to treat their products, hack and chop, keep only one. Similarly, the function of this product is also cut down and cut down, leaving only essential, so you may make a iPod, and there is no more powerful force in the world than "focus".

4) focus on making money.

The reasons for entrepreneurship failure are almost the same: cash flow is broken. Entrepreneurs must not commit a low-level mistake: assuming that money will come in, customers must exist, products must be sold, and money will burn instantly. VC will knock on the door; reality is likely to be: if money does not come in, it will not come in. No one will buy it, no one will buy it, no one will buy it, there will be no money on the account, and the company will have to close. Venture capital is a life and death duel with cash flow. It is life and death. Cash flow is the absolute principle. CEO must stand on the "money line".

5) focus on customers.

Who says that you are the boss of the company? The supreme bosses in the company are not you, but the customers. Only they are happy, and your days are better. You should not only do great and important things in the company, everyone is doing great and important things; the lifeblood of the company is not your work environment rules and regulations; it is your product; if there are thousands of things in it, everything will be straightened out as long as you hang on to the "customers".

6) entrepreneurship is learning from adventure.

The biggest risk of start-up companies is CEO. The top decision-makers of the company, no one can manage him, for fear that he will pretend to be ignorant. CEO, a start-up company, must have self-discipline and learning spirit. If it has not done the sales, it will immediately learn and become the best sales in the short term. If you do not know the accountant, learn and master it right away. Don't fantasize about having money to hire someone to do it. You don't know how to supervise foreign monks. Learning is investment, but learning is not a waste of investment. Adventure is also investment, more challenging and direct investment. Entrepreneurship is a big investment in Adventure + learning, and no one can afford to play it. Entrepreneurship can not be learned first, and then venture smoothly, venture learning in adventure. When you succeed in business, you find yourself a versatile person: you have mastered leadership, understood customers and markets, and learned how to take the lead and taste the money.

7) let the team do better than themselves.

Everyone in the start-up company is a dragon. Even the front desk, she knows less than CEO. Who doesn't know her in the company? What is in the company that she doesn't know? What does the office go in and out? What is it in the eyes of her employees? The staff murmur runs away from her ears. The key is whether the founders of the company can be leaders' bosom, find people with entrepreneurial consciousness, and burst out the volcanoes buried in the hearts of everyone to succeed in business. Gagava, the standard of judging a leader is not whether he will talk or give orders, but whether he can make the people around him better than himself.

8) Master's strength

Most of my entrepreneurial knowledge comes from practice and expert advice, so I suggest that the first time entrepreneurs find a successful entrepreneur to be a Mentor. I remember that when I was just starting a business, the small company of 20 people was busy with me. My friend, Jim, was the boss of a big building material company. He often came to my office to sit. I asked him one day, "I run a small company so busy. When you manage a big company, where can you come and hang around?" he replied, "my job is to make sure I do nothing every day." I suddenly opened up. He put all my doubts about business management in one sentence.

9) do not despise competitors and learn from them.

Most of the competitors of the start-up company are stronger than others, and the products of others are better than you. The scale of the company is larger than yours. The company has more money than you do. The world is unfair. We often feel wronged. It is obviously that my product has more functions. Why is it that he sells better? Obviously, my team is more excellent. Why do they melt so much money and I knock around the VC but nobody cares? In other words, the reality is reasonable, people can do it for certain reasons, do not despise their competitors, learn from them, and learn from them, and strive to do better than them. This is competitiveness.

10) failure is not a bad thing. Success can not be duplicated.

The most effective learning comes from making mistakes. A baby climbed on the table, climbed up to the table and burst into tears and fell into tears. He put him on the table for the second time. He climbed to the edge of the table and stopped. The entrepreneurial team is mostly the first venture, and the growth of entrepreneurial enterprises and infant growth will make a lot of mistakes. If they take a lot of detours, they will fall down and fall from the table. The cost risk of start-up companies is the learning cost of the team, and the tuition fees should be paid, but the cost of mistakes is expensive. I hope you will not fall to death. The success of entrepreneurship is perspiration + wisdom + luck, without the success of falling from the sky, without permanent success, and success can not be duplicated.