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    Beijing "Goods Market" Fake Sales Profits Amazing

    2011/1/18 11:51:00 176

    Marketing Brand

    Talking about fake and shoddy International

    famous brand

    The reason for repeated prohibition is that it is huge.

    market

    In order to create all kinds of consumption fog, some counterfeiters even became mystifying.

    Nowadays, some products are popular in some cities, and sales are unusually hot.

    Let's look at the reporter.

    Beijing

    Investigation.


    Reporters first came to Beijing to sell the Sanlitun elegant market, which is more expensive. Although it is not a two-day weekend, the customers here are still crowding around. Looking at it, foreigners seem to buy more goods here than Chinese.

    The reporter visited several leather bag counters, and found that some famous international brands such as GUCCI, Louis Weedon and Prada had everything. At the clothing counter, Adidas, Nike, Burberry, Hermes and other prices were surprisingly cheap. A price tag, named "GUCCI" shirt, could be bought at a price of 60 yuan.

    When reporters asked about the authenticity of clothing, sales staff told reporters.

    Clothing Salesperson: This is super cargo, quality is absolutely no problem, super simulation.


    In the same answer, reporters heard a lot in this market.

    Many salesmen in the market tell customers that the goods are advanced or super products.

    The reporter then saw at the watch counter that Rolex, Cartire, Earl and other famous brand watches were hidden in the boxes by salesmen. Only when you felt that you really bought it, did you take the box that sold the world watches from the counter.

    At the glasses counter, the reporters only saw some domestic brands. When asked why there were no foreign brands, the salesmen broke the news.

    Salesperson: Nowadays, foreign brands are not allowed to sell.


    Salesperson: we have no problem with this quality. They are all from foreign trade, and some are merchandised by foreign trade.


    What the salesperson calls the so-called "merchandiser" refers to some enterprises that are engaged in the processing of raw materials, and then process them with surplus fabrics and labels remaining after processing.

    Compared with the original list, the merchandiser and fabric are not as expensive as foreign merchants, so the price is much cheaper.

    But reporters also learned that because there are not many surplus fabrics, the so-called documentary products are not many, most of them are counterfeit goods under the banner.

    But these fake brands bring huge profits to sellers because of their low prices.

    Like a Prada shirt, the market price is about 2000 yuan. The paction price here is only about 150 yuan, and the entry price is less than 50 yuan. The minimum sales volume of a counter is 30 days, that is, the profit of light shirts is less than 3000 yuan a day.


    After shipment


    Industry insiders say that no matter what the business claims is the goods, the original order or the final invoice, it is all fake, and there is no guarantee for consumers.

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