2011, Really Give Power! NOVO Department Store CBD China World Trade Center Center Unveiled

The bunny girl in NOVO department is especially eye-catching.

January 15th, NOVO department store Southwest

On the first day of business,

NOVO in the whole country: tide people gather.

NOVO in Chongqing: look forward to April

The shop hall image and retail concept of NOVO fashion store has enjoyed high popularity in all parts of the country, such as Hongkong, Shanghai, Shenzhen, Chengdu, Hangzhou, Guangzhou and so on. It has become a fashion trend for young people.

And every fashion activity led by NOVO trend department store or star live show can cause the whole city to shake.

At present, the opening of the NOVO Chongqing store finally lets the consumers in Chongqing feel the special features of the southwest flagship store of more than 100 billion decorated by more than 100 million NOVO, and NOVO carries out cultural packaging of several storey stores according to different themes, such as blue sky, ocean, forest and cave.

On top of each floor, the world's top personalized restaurant chain is introduced.

In the future, NOVO's store is not only a shopping place, but also a disseminator of fashion culture, an international landmark for fashion consumption, and a "pilgrimage" Hall of Chongqing Chaozhou people.

NOVO will ask Li Yuchun to come to Chongqing to do the limited edition sale of NOVO, please "fast male" to NOVO to do fashion endorsement, do a lot of fashion culture exhibition activities.

According to NOVO regional director Yu Xin, April 2011, the NOVO will bring more surprises to Chongqing. Let's wait and see, Chongqing will be hit.

High level voice "

Chongqing has a good chance.

Now is the right time.

Interview with NOVO regional director, Yu Xin, reporter: it is understood that since 2004, the parent company TOPPY group of NOVO has begun to test water in Chongqing, and has opened some clothing stores, footwear and other brand shop in Guanyin Bridge, North City Street, Shapingba Jia Mo shopping plaza and Monument for Liberation metropolis.

Why did you choose to enter NOVO department store in Chongqing Monument for Liberation?

Yu Xin: in fact, in recent four or five years, TOPPY group has secretly investigated Chongqing.

We found that this municipality directly under the central government with the reputation of "little Hongkong" is developing rapidly and has huge consumption potential.

Monument for Liberation, as the CBD and landmark of Chongqing, has long been known. The first thing foreigners think of Chongqing is Monument for Liberation. This is Chongqing's first business circle. It's a good place for the department store to take root.

So they invested huge sums of money to buy all the 7 tier property rights of the commercial podium in Chongqing China World Trade Center center, and prepared to bring NOVO department store to Chongqing, bringing new trend information to Chongqing.

Previously, NOVO has opened stores in many cities such as Beijing, Shanghai and Shenzhen. Where they are located, they can bring any commercial real estate wherever they live.

The opportunity of Chongqing is very good now. We think it is the right time.

Reporter: the NOVO area of Chongqing is 40 thousand square meters, which is 20 times as big as that of Chengdu's first city store in Chengdu. Chongqing NOVO is also known as the "Southwest flagship store".

What do you expect from this?

Yu Xin: the establishment of Southwest flagship store in NOVO department is attracted by the increasingly powerful city value of Chongqing.

The NOVO Chengdu first city store is the third store in the mainland, and is also the precursor of the sales of NOVO department stores nationwide.

Chongqing has changed greatly, its economy is developing rapidly, its life is improving and its future opportunities are relatively large. NOVO also hopes to lead Chongqing fashion trend, and make this store a national NO.1 within two years.

Interviewer: can you tell readers what NOVO is?

Yu Xin: in fact, NOVO is not just a department store in a sense. NOVO is your character. NOVO is a place for young people in this circle to find value space.

NOVO Concept is a new concept of living space to cater for young, fashionable and independent new generation of fashion taste.

Our target audience has a high level of income, and constantly pursue new ways to express their individuality, uniqueness and self.

It is hoped that consumers in Chongqing can feel the highest experience of MIX & Match among high-end brands in NOVO.