Ma Yun'S Internal Mail Pick

July 23, 2008, chairman of Alibaba group's board of directors

"I think everyone's mood must be very complicated for Alibaba B2B's share price trend. I want to talk to you today about my views on the overall situation and future. Maybe it will help you a little bit."

This is the beginning of Ma Yun's e-mail to all the staff.

In July 23, 2008, Alibaba's stock price closed at HK $9.81, which has fallen below HK $13.5.

At this time, the opening price of HK $30 in November 6, 2007 and the closing price of HK $39.5 on that day were a good memory.

Ma Yun was a little bitter: "as you may recall, I said in the February staff meeting that" winter is coming, we have to prepare for the winter! At that time, many people do not think so! "

About the year-end award, Ma Yun will give it every year.

January 19, 2009 Ma Yun mail selection:

2008 is an extraordinary year.

Through the unremitting efforts of all alibaban people, we have overcome many difficulties and challenges, and have achieved the most extraordinary progress and achievement of Alibaba in the past nine years. Despite the unprecedented difficulties in the economic environment, the company has made 2009 salary increase and a generous year-end bonus plan in 2008. According to the 271 principle, most employees will get a raise and a good year-end bonus.

The salary adjustment is only a little different. In the past years, all top executives, including vice presidents, did not raise their salaries.

We believe that the more difficult the period is, the more resources the company should lean towards the ordinary employees. The sense of urgency and crisis must come from the top managers.

In distribution, we are determined not to equalitarianism. Equalitarianism is unfair to hard work and excellent performance colleagues. Alibaba can not achieve "the best performance today is the minimum requirement of tomorrow", nor can it challenge higher goals.

It's been a hard year.

Please bring your family to spend money!! go to spend!!! Enjoy our year's hard work!

January 19, 2010 Ma Yun mail pick

Key words this year; rewards and punishments are clear.

Break the big pot.

Breaking egalitarianism.

The bonus is the affirmation of yesterday's work and expectations for future work.

This year, we will strictly implement the 271 system and take a clear-cut stand.

Including all levels of the company, top20 will be rewarded, and bottom10 will be strengthened.