• <abbr id="ck0wi"><source id="ck0wi"></source></abbr>
    <li id="ck0wi"></li>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li><button id="ck0wi"><input id="ck0wi"></input></button>
  • <abbr id="ck0wi"></abbr>
  • <li id="ck0wi"><dl id="ck0wi"></dl></li>
  • Home >

    Shoemaker Gome Sports Wants To Create A New O2O Channel Mode

    2011/1/28 14:35:00 63

    Gome Sports "O2O" Mode Of E-Business

    As we all know, 2011 is the first year of Chinese e-commerce "final repair fruit". On the one hand, China's online shopping has entered a rapid growth period. In 2010, China's network shopping is 498 billion. In 2011, it is expected to be less than 200% of the growth level. On the other hand, a batch of old B2C enterprises have been captured, Mcglaughlin, Dangdang successfully listed the Nasdaq, Jingdong business city to obtain $100 million of wind investment, and the red children, VANCL and more than 5 B2C enterprises have won not less than 3000-5000 million dollars of second or third wind investment.

    The outsourcing industry (Foxconn), the traditional retail giants (Gome, Suning Appliance, and intime department store) have implemented the strategic layout of online retailing in the form of self built platform (Flying Tiger shopping, suning.com, Yintai net) or capital acquisition (Kouba).

    With the natural monopoly resource advantages, COFCO (COFCO), China Post (post Lok), China UnionPay (UnionPay online shopping mall) and China Mobile (integral mall) have also launched high-profile lines.


    In this context, shoemaker

    Gome Sports

    It is very meaningful to make the online shopping mall online. The older generation of B2C, such as Jingdong mall, Dangdang, red children, VANCL, and so on, only do online channels and online pactions. Nearly a batch of B2C, such as Suning Appliance, Foxconn, COFCO, I buy nets, and so on, are just under the line.

    Only Gome sports, offline franchised chain stores and online online shopping mall start simultaneously.

    This is a new B2C business launching mode -- "

    O2O

    "(Online2Offline) offline business opportunities combine with the Internet, and bring online consumers into real life via the Internet -- online payment lines, goods and services, and then line to enjoy services.

    Insiders say that based on the strategic layout and operation starting point of the Gome sports network, it will open China.

    Electronic Commerce

    New chapter.


    Objectively speaking, it may not be accurate to comment on Gome sports network. But taking into account the operational strength of Gome in the field of professional chain stores, the uniqueness of the innovative retail channel and commercial platform mode of sports outdoor sporting goods specialization "store" (offline stores + online stores) starts at the beginning of the signing of 369 cooperative brands covering competitive sports, science and technology sports, extreme sports, leisure sports, fashion sports and outdoor products (more than 29 thousand commodity styles), as well as the 10 month online shopping mall online. These factors are very important. You can not enlarge your business imagination and can not lift your industry's expectations.


    It is reported that, from participating in the reaction of the "shoe dealers' Gome Sports Brand Strategy Conference and the 2010 Gome sports partners' reply," we are generally optimistic about the brand new "money" Scene -- shoes brand Nike, Adidas, Lining, Puma, Spalding, Pathfinder, Bbu Ryak, Yonex and other brands are highly looking forward to this. They are fully committed to cooperate with shoemaker Gome sports to create a new marketing channel; NBA China and other industry organizations have strong interest in cooperation with Gome sports to cultivate a new business operation channel.

    Indeed, the current status of sports outdoor sports products in China is increasingly becoming the bottleneck of brand development and performance growth. The new "O2O" mode created by Gome sports can quickly gather not only the number of big brands and huge products, but also the huge consumption popularity of Chinese B2C business in the spring, so that consumers can truly enjoy the sports experience of Gome.


    It is reported that the footwear company Gome sports will set up hundreds of large stores in the next 5 years to build an experience and service platform for consumers, build sales and brand display platforms for manufacturers, and make online and offline "front desk".

    From the point of view of the relationship between reform and reform, Gome sports not only rely on Gome's resource advantages, but as an integrator of advantage inheritance and innovation, which is the root of Gome sports's opening up a new chapter of e-commerce in China.

    • Related reading

    Hecheng Clothing Rental Business Hot

    Innovative marketing
    |
    2011/1/26 14:38:00
    52

    Shishi Clothing Enterprises Are Optimistic About "Exhibition Economy"

    Innovative marketing
    |
    2011/1/19 14:55:00
    68

    Obama Is Not The President As A Fashion Shop Model.

    Innovative marketing
    |
    2011/1/14 19:24:00
    71

    Wearing ZARA Is Wearing Attitude.

    Innovative marketing
    |
    2011/1/12 9:05:00
    185

    The New Trend Of Children'S Wear In 2011 Is &Nbsp; Diverse Styles And Environmental Protection.

    Innovative marketing
    |
    2011/1/8 17:42:00
    72
    Read the next article

    Riedenja Women'S Wear &Nbsp; Let Your Clothing Fashion Index Fly.

    Li Dun women's clothing, which is popular in China's clothing market, has its own unique interpretation and interpretation of fashion. Riedenja women's wear is dominated by European Korean fashion women's clothing, not only in the national fashion, shoes, hats, leather and clothing personalized design far ahead.

    主站蜘蛛池模板: 色一情一乱一乱91av| 乱人伦精品视频在线观看| 呦交小u女国产秘密入口| 巨大挺进她的花茎| 久久精品天天中文字幕人妻| 精品国产污污免费网站| 国产成人一区二区三区| 91香蕉国产在线观看人员| 日本熟妇乱人伦XXXX| 亚洲伊人久久精品影院| 美妇浑圆硕大高耸美乳| 国产成人亚洲综合a∨| 2021国产精品自产拍在线观看| 无码人妻精一区二区三区| 亚洲av无码一区二区三区天堂古代 | 卡一卡二卡三精品| 538在线精品| 彩虹男gary网站| 久久久久久人妻无码| 欧美黄成人免费网站大全| 国产一级一片免费播放| 欧美另类精品xxxx人妖换性| 女人张开腿让男桶喷水高潮| 久久综合国产乱子伦精品免费 | 国产中文欧美日韩在线| 2022久久国产精品免费热麻豆| 天堂网www在线资源中文| 三级国产4国语三级在线| 无遮挡呻吟娇喘视频免费播放| 亚洲国产精品嫩草影院久久 | 亚洲一区二区三区高清视频| 欧美日韩国产在线人成| 亚洲精品无码mv在线观看| 男人女人真曰批视频大全免费观看| 国产小呦泬泬99精品| 亚洲精品aaa| 在线观看网站黄| 中文字幕在线亚洲精品| 最新国产在线拍揄自揄视频| 亚洲国产精品成人午夜在线观看| 欧美精品亚洲精品日韩|