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    During The Spring Festival, Chinese People Go Abroad To Clean Up &Nbsp; They Spend 2 Thousand Yuan In The US And Japan.

    2011/2/1 23:42:00 82

    People Go Abroad To Sweep The Goods During The Spring Festival.

    The cloud of debt crisis has not yet dissipated, but European and American leaders are confident in the sale of luxury goods, because the Spring Festival is coming, and a large number of Chinese are busy going abroad to SHOPPING (shopping).

    No wonder many media have said that the Chinese new year has long been "red" in the world since going out of the country and taking the "Chinatown".


    In the United States and Japan, the amount of consumption consumed by the Chinese people during the Spring Festival was 2 thousand yuan.


    Why do foreigners cheer on the arrival of Chinese people? Why does the Chinese Spring Festival inspire the whole world? Maybe only when a large number of people pay large sums of money to sweep goods abroad can they solve the mystery.


    Overseas Chinese return home to buy luxury goods and return gifts.


    Just after Christmas, the British Daily Mail reported that a large number of Chinese tourists, who had lavish and luxury goods, had spent 1 billion pounds in just a few days.

    This feat has amazed the British, and the media has deliberately taken a new "Beijing pound" for this phenomenon.


    But this is only a start for Chinese people to sweep goods abroad. With the advent of the lunar new year, more and more Chinese are beginning to buy "new year products" before returning home.

    No, during the Spanish discount period, many Chinese chose to buy a few luxuries here as gifts for their relatives and friends.


    According to reports, the Spanish winter discount began in January 6th, due to the surge of Chinese people returning home during the Spring Festival in 2011, Barcelona once again launched a wave of Chinese shopping.

    Even in Andorra, which is known as a "tax exempt country", there is a phenomenon that cosmetics and daily necessities are out of stock and out of stock.


    According to local media statistics, nearly 70% of every day's customers are Chinese tourists who are going to take advantage of the Chinese New Year and travel to Barcelona.

    Almost 2/3 of the local shoppers are Chinese and even some tour guides take Chinese tour groups to shop.


    Ms. Yan told reporters that Andorra's Dior perfume bag was 46 euros, a CK belt suit 68 euros, and a German WMF pot with 99 euros, which is nearly 2/3 cheaper than the domestic one.


    Ms. Yan said that on the same day, many people in the commercial street of Andorra were almost unable to walk, and several items she wanted to buy were sold out on the first day of sale.

    Even so, there are still a lot of queues waiting to buy other discounts. "This scenario is simply unimaginable in the financial crisis!"


    Chinese people spend 2000 yuan per day in the United States.


    The biggest worry for Chinese people is money.

    O'neal, the father of the BRICs and Goldman Sachs economist, said in an interview with the newspaper that statistics show that nearly 5% of China's population earn an average of 39500 dollars a year.


    He believes that if this data is true, that is to say, nearly 60 million of China's population has been as rich as the whole UK and France. This is quite amazing. Such a large wealthy population is going abroad during the Spring Festival, which is a great gift for any country.


    In the German capital Berlin, on the eve of the Spring Festival, there will always be colorful Chinese and German cards in the shopping mall. The supermarket in Belgium will launch a special year old counter.

    Christina, a member of the New York Tourism Board who has studied Chinese for several days, has also borrowed a Chinese saying that the Chinese are bringing "wealth" to them.


    A survey found that 56% of respondents said that the main purpose in the United States is to shop.

    According to the statistics of the US Department of Commerce, the consumption of Chinese tourists in the United States increased from 1 billion 115 million yuan in 2004 to 3 billion 614 million yuan in 2008, representing an average annual increase of 30%.


    Chinese tourists spend an average of 23 days per day in the United States, and the average cost of air tickets, restaurants, sightseeing and shopping is up to US $7200 (the average of international tourists is 4000 dollars), equivalent to RMB 2000 yuan per day.


    Zheng Pei, director of the marketing center of Zhongxin tourism, said in an interview with our reporter that during the Spring Festival in 2011, the number of tourists to the United States would increase by 2 to 3 times.

    Their travel agencies will have 400 people to travel to the United States, and the number of tourists to the United States will reach 3000 a year.


    Strike while the iron is hot: the thousand people will go to the United States again


    In 2010, the New York tourism board and the largest tourist group in the United States were welcomed to welcome China's "1000 tourist group".

    Chain stores

    Messi's department store, The Empire State Building, the tallest building in New York, and Cartier, the world's top jewellery sales company, have offered "the first time" to welcome these Chinese tourists.


    Messi, director of tourism and visitor services at Brian department store, said in an interview with our reporter, "strike the iron while hot, thousands of people will go to the United States again." in 2011, Messi's department store will not only reproduce the lion dance dragon, but also invite these Chinese guests to spend the new year together.


    Brian said that many Chinese tourists like leather bags, and they prefer Coach (COACH). This is mainly because they know that these brands are genuine goods, and the prices are also cheap. Messi stores have played ten percent off of all the brands and products of the guests.


    In addition, Brian said that although Chinese people most like famous brands, such as GUCCI, Prada and so on, Messi stores haven't been introduced yet, but in order to retain Chinese tourists, they have considered introducing these "big names".


    Messi's department store is actually reasonable. According to Brian, there are 9 different words in the discount card of Messi department store.

    Pay by card

    Consumption reached US $200 and consumption power was the strongest.

    The local customers in the us spend only 30 to 40 dollars per time.


    To introduce the UnionPay card at the green light shop


    Not only the US, but also the Chinese tourist destinations, Britain and Japan, are unwilling to lag behind.

    Searl Selfridge department store, the most famous department store in London, has set up equipment to brush up its UnionPay card for the convenience of Chinese tourists. It also employs Mandarin speaking salesmen to help customers select goods and pay.


    With these two initiatives, after Christmas, the company averaged an average of one hour trading volume of 10 thousand, an increase of 40% over the same period.

    Because there are too many Chinese customers, witnesses say the scene is like a "Chinese hypermarket".


    In addition, the Kyoto government in Japan, in order to attract more tourists from China, is also ready to integrate more than 1000 franchisee in the region from 2011 to introduce the China UnionPay card settlement mechanism.

    At present, the "KICS" credit Clearing Corp has begun to debug the software and hardware of the union card settlement for all the franchisee businesses.


    For the sake of perfection, Kyoto commercial street is also ready for reception.

    Taking into account language barriers, they invited Chinese students from Kyoto University to help plate, and developed specific products for Chinese customers.


    Moreover, in order to promote local products, they also set up a Chinese website specially, and also introduced the tourist attractions in Kyoto to expand their influence.

    Starting in February 2011, Kyoto local

    Commercial Street

    The store will carry out activities such as the UnionPay card, raffle and free shopping.


    In 2010, the number of countries and regions accepted by the UnionPay increased to 104, extending to major regions and important countries in the world.


    Comparative analysis: Christmas potential is limited, China's Spring Festival has huge business opportunities.


    Speaking of overseas Spring Festival, we must mention Christmas. Overseas, Christmas is always the fruit of business.

    However, in the west, where the economy has entered a mature and stable period, this number has become limited and fixed.


    Data from the US market research show that between 2006 and 2010, the per capita holiday consumption in the United States has been up and down 700 dollars.

    It can be seen that the holiday consumption potential of Americans is very limited.


    China is different.

    According to the Ministry of Commerce, the total retail sales of consumer goods in China during the Spring Festival holiday in 2010 was 340 billion yuan, up 17.2% from the golden week of 2009.

    The extra about 50000000000 yuan has explained the good situation that the rich have made.


    "China's Spring Festival is a business opportunity", which has almost become the consensus of all countries in the world.

    During the Spring Festival of 2010, the statistics released by China UnionPay showed that in from February 13th to 19th, the amount of overseas pactions of UnionPay cards increased by nearly 80% over the same period.


    Foreign media analysis said that the bank card paction is a barometer of the social consumption boom. The growth of interbank pactions during the Spring Festival holiday fully shows that the Chinese people's consumption will remain at a high level, which also enables foreign businesses to find a life-saving straw to avoid "internal strife".

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