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    Mommy'S Star Boutique Children'S Clothing, Limited Investment!!!

    2011/2/11 16:48:00 38

    Mammy Star Boutique Children'S Clothing Limited Investment


    Brand culture:


    "Mammy s Star" comes from the United States. It is a famous children's clothing brand that has been known for more than ten years in the European and American markets.

    Its main design service is for middle-aged and older children like 100cm -160cm.

    Each paragraph

    Clothes & Accessories

    They all strive for "fashion, environmental protection, health, happiness".

    Child interest

    "Brand culture".

    The products are all made of high quality cotton knitted and woven fabrics, with fine tailoring, fine workmanship, flexible use of bright bright colors and popular hue. They are close to children's innocence and interest, and have a sense of fashion. They have the style of modern casual style. They fully embody the attraction and affinity of "Mammy s Star".

    In view of the psychological characteristics, aesthetic taste, behavior mode, pursuit of individuality, and the mastery of the fashionable elements of the latest international casual children's clothing, the brand concept of "future stars and Mommy wishes" is taken into consideration.

    We will be dedicated to children, mommy and daddy's children's clothes.

    We have every reason to believe that "Mammy 's Star", which has a brand culture, will become the household name brand of children in China in the shortest time.


    Brand positioning:


    Age positioning: 100CM - 160CM tall middle aged children.


    Price positioning: Summer: 48-198 yuan


    Spring and Autumn: 88-268 yuan


    Winter / year outfit: 118-468 yuan


    Style positioning: fashion, sport, personality and leisure.


    The orientation of consumer groups: a group with a certain cultural connotation, a stable family income, a fashionable family of 80 after mothers, and a middle-aged and old person who pursues his own personality, has his own ideas and exercises well.

    children


    Market positioning: suitable for middle and high-end market.


    Color positioning: bright, pure and beautiful, lively and integrated with the fashionable colors of the season.


    Brand concept:


    Brand name: mammy 's star


    Mummy star


    Brand origin: mammy 's star, from the United States, is a famous brand of children's clothing in the European and American markets for more than a decade


    Brand interpretation: future stars, Mommy's wish


    Brand culture: fashion, environmental protection, health, happiness, childlike interest


    Design concept: leading the fashion trend of children's clothing


    Advocating children's unique clothing culture


    Appealing to children's health and happy life


    Rising Mammy's pride and confidence

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