France'S Customized Footwear Industry Is Shrinking.

2011/2/19 11:40:00 65

??? 日本語 Fran?ais English 中文

As we all know, for those who care about the taste of life,

shoes

Its importance is no less than that of fashion, and the custom shoes that combine comfort, beauty and personal customization are the pursuit of gentlemen.

However, in France, customization

footwear industry

But faced with a lot of shrinking survival crisis.

Shoe salon maraslaw, founded in 1894, is the oldest in France.

Shoe shoe

One of the custom shops.

Massaro, director of Philip Atienza, said that since the 90s of last century, many shoemaking craftsmen retired, and the new craftsmen still could not master shoemaking skills, which led to the loss of handicrafts.

Atienza said that the so-called customized shoe is to meet all the needs of guests, even if that is the craziest idea.

To make a pair of shoes, you need to measure at least 5 times for each foot, then finish the form on the blueprint, make a model with wood, and try it through many times until the guests can finally shape it.

In addition, the shoe shop has a track record of the changes in the size of the guest's foot.

Apart from being meticulous in size, the choice of shoemaking materials is also improving.

Goat skin, ostrich skin, crocodile skin and other materials, together with carving, inlaid jewelry and so on, make each pair of finished shoes like a handicraft.

However, since there was no successor to take over the business, marsalo was acquired by Chanel in 2002.