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    The Lantern Festival War &Nbsp; The Three Major Business Circles In Yangzhou, Jiangsu, Attracting More Than 10 Million Gold Coins.

    2011/2/19 15:20:00 103

    Shopping Malls

    After the traditional Lantern Festival, the year is over.

    In this prosperous February, whether it's a new year's product or a sweetheart's share of sweetness, Yangcheng has started another consumption craze.

    Yesterday

    The Lantern Festival

    A happy feast has been staged without exception.


     

    Shopping

    business

    Earn money


    Yangzhou people always have the mentality of spending every festival.

    Yesterday, a large number of people gathered into the shopping malls, again causing traffic congestion in the central business district of Wenchang.

    At the same time, the parking space of the JINGWAH commercial sub center and the Li Bao plaza near the western district is also "hard to find".


    It is understood that yesterday, the main shopping centers of the three major shopping centers launched a "secret weapon": Golden Eagle Wenchang store, Wan Jiafu "full delivery + discount"; Golden Eagle JINGWAH City store "full sweet sweet dumplings"; Le Bin Department "full reduction + discount".

    The promotion efforts are no less than the Spring Festival, which makes the total turnover of the three major business districts easily exceed ten million yuan.

    Wang Dongya, director of the planning department of Jinying JINGWAH City, said: "the promotion and frequency of Yangzhou's sales have reached the standard of Nanjing and other tier cities, which is entirely determined by the consumption enthusiasm and consumption ability of Yangzhou people."


    The feast of the Lantern Festival is more popular than ever before.


    The consumption habit of going to a restaurant for family reunion has continued to the Lantern Festival. Yesterday, the reporter interviewed the main restaurants in the city.

    enterprise

    It was learned that the business of the hotels on the Lantern Festival in the city was quite hot, and the boxes in the 80% hotels were all full, mainly based on family gatherings.

    City cooking association related personages analysis, this year's Lantern Festival banquet degree of fire over the past year, reflects the traditional festival is more and more by the public attention.


    Reporters learned yesterday at a number of hotels in Xingcheng Road, the box was almost all booked, the reservation phone has been ringing.

    The head of a large hotel in the city said that the Lantern Festival is different from that of the new year's Eve. The festival of the Lantern Festival is relatively casual, and the expected expenditure of consumers is not too high. Therefore, some middle and high grade restaurants are especially popular, and the booking rate has reached over 90%.

    It is understood that many hotels in the city launched the Lantern Festival activities at the Lantern Festival banquet yesterday.


    Traditional folk consumption continues to heat up


    Tangyuan: long queues on Dongguan Street


    Yesterday, the Tangyuan street in Dongguan Street grew up in front of a long queue and became a scenic spot.

    Si Xi Tang yuan, Zhao's glutinous rice balls and Lai's soup balls.

    Reporters in the interview to see, Dongguan Street Tangyuan store business is very popular.

    In the Lai's soup store, the team waiting for the taste of the soup dumplings has been discharged from the store to the shops. Not only are the tourists enjoying the Yangzhou Tangyuan, but also the local residents buying the raw dumplings to bring home.

    A citizen smiled and told reporters: "making dumplings is rather troublesome. The prepared dumpling tastes good."


    Lantern: rabbit lantern is very popular.


    This year is the year of the rabbit in the lunar calendar, and the rabbit lantern that meets the "first year of the year" is very popular.

    The handmade paper rabbit lamp was particularly bright in the night scene yesterday.

    Reporters learned yesterday from the market that Qujiang's small commodity wholesale market and some shops selling lanterns on Dongguan Street sell hundreds of good sellers one day.

    It is understood that this year, many businesses are also ingenious, rabbit lights can be placed as "rabbit wall" or "rabbit lights."

    Not only that, the hydrangea, the lotus light...

    The colorful lanterns of all kinds will enhance the intensity of the new year's festivities.


    Craft: original flavor, folk culture


    Folk customs experts say the Lantern Festival is "Carnival in China".

    Whether in the city or in the countryside, the key to the Lantern Festival is a "noisy" word, which is permeated with the carnival spirit of the people.

    Therefore, with the strong national characteristics of traditional crafts, with the support of the government in recent years, we are also increasingly favored.

    Yesterday, on Dongguan Street, the wonderful performances of folk artists such as straw weaving, plastic molding and sugar blowing were fascinating.

    A citizen commented: "it's so meaningful to see such a traditional culture with its original flavor."

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