Zou Jili, A Strong Woman, Describes The Flexible Philosophy Of Sang Fu Lan'S Underwear.

In the world of women, beauty is an eternal topic.

This brand, which is known to many Chinese women, is carefully woven with the beauty and pride of Chinese women in the holy land of national underwear.

With its mature operation management system and professional management team, Sang Fulan brand has gradually gained a high degree of brand awareness and reputation in the domestic underwear market, and its market share and popularity have been maintained.

The top five are the leading brands in the forefront of fashion.

And all this comes from

Zou Jili is the founder of a character with strong temperament and strong willpower.

Under the leadership of Zou Jili, Dalian sang Fu Lan Industrial Co., Ltd. has been crossing the peak for many times. While expressing the legendary history of women's underwear culture, it is also writing the present and future of a wonderful woman's life.

In 1997, Zou Jili began his own dream: "to start".

"Began."

"Brand"

Production and marketing, as well as women

Promotion and publicity.

1998-1999 years,

With a keen market sense of smell, we have focused on the "Shanghai international underwear Festival". We will accurately locate the "Sang Fulan" brand in the mid-range fashion consumer groups, and set up offices in Beijing and Shanghai with higher consumption capacity based on Dalian, and promote the provincial capitals in all levels.

At the same time, considering the lack of enterprise resources, we put forward the market strategy of "encircling the cities in the countryside", and began to cut into the two or three market from the development of agents.

In the past 2000-2002 years, she resolutely determined the strategy of promoting the development of the peripheral agents with the help of the retail center, which further expanded the market scale, improved the market operation and sales power, and made the popularity and reputation of "San Fu Lan" rapidly increase.

Up to now,

The national market network including 27 provincial capital city offices, nearly 600 special stores and more than 100 agents has been established.

Zou Jili often said, "to take the brand strategy, an enterprise must be better than the terminal.

The mature national market network is the most worthwhile display of Sang Fu Lan.

Enter

The reception hall, the eight big words, is in front of us -- responsibility, love, sincerity and diligence. This is the business philosophy of Sang Fu Lan under the guidance of Zou Jali.

Zou Jili said she wanted to use these eight words to teach the people of San Fu Lan how to behave.

Good people, enterprises can do well.

Turn over

One of the characteristics of the roster is that many old workers often change jobs before coming to Sang Fulan, but when they arrive at Sang Fulan, they stay for 35 years or even longer.

Always attach importance to humanized management: since its establishment, the company has been using the system of early meeting and duty manager, and is led by department managers.

We will call every member of the company to come to our office and smile and communicate sincerely. On the eve of the Spring Festival, every employee will receive the company's elaborate cards and heartfelt wishes.

These seemingly small things have become part of their culture and have been used by all the people in San Fu Lan.

This also enables the company to attract all kinds of talents in its unique way.

Under the proposal of Zou Jili and senior management,

A special corporate culture promotion committee was set up to promote the company's culture.

Through all kinds of sports, entertainment, togethers, sports, enrich staff amateur cultural life at the same time, make the enterprise more cohesive force.

Sang Fulan is developing his own corporate culture.

Continue to explore in advance, continue to explore in failure.

Zou Jili led the whole family in ten years of concentrated operation, so that Sang Fulan developed from an office with only a few dozen square meters to a five storey office building with nearly 10000 square meters. From the annual income of hundreds of thousands of yuan to micro enterprises to hundreds of millions of modern clothing enterprises, from an unknown, unknown underwear products, to the well-known brand of sales network throughout the country.

Whenever ever, Zou Jili, who never smiled stingy, used her unique flexible management philosophy to make the whole atmosphere of the Company colorful.

Many people believe that it is her smile that gives the enterprise inspiration and imaginative creativity to make the underwear of Sang Fu Lan perfect.

Zou Jili succeeded, but she still smiled only after success.