Exhibitors Personal Packaging Is Very Important.
Act as
Exhibitor
A good personal packaging is your first priority.
Because besides the merchandise, you are also on display.
Your hand, your clothes, your manners will leave your first impression in three to five seconds.
There are quite a lot of knowledge to make a good impression on the guests.
Amiable and easy of approach
Your first impression is "welcome" or "go away"! Smiling and extroverted body language can convey friendly and accessible information.
Smile should be sincere and strong smile will be self defeating.
In addition, both hands with chest or pockets are not respectful of others' posture. Your hands should be ready to shake hands with people at any time, so you can invite guests to visit your booth more naturally and effectively.
Hospitality
Visitors want to be popular.
A simple sentence "please come in and see our new product" is enough for the guest to feel enough importance and invite him to make progress.
However, many exhibitors like to chat with other colleagues in the booth, or read novels, eat or even doze in the booth, which is like saying "go away! I'm busy!"
Professionalism
Do you show professionalism enough to decide whether you can get the respect and admiration of the visitors from a mere word or phrase? You can get their admiration and benefit from the future business dealings.
In addition, your attitude towards visitors in the exhibition largely indicates your future attitude in business dealings, showing genuine concern.
Visiting merchants
The need will enable them to have confidence in future cooperation.
Do not deliberately depreciate the competitors, respect everyone who walks into the booth, and do not judge people by their appearance. Only in this way can they develop long-term business partners.
Nonverbal communication
Sometimes there is silence in the exhibition.
Many companies are well versed in this and will be there.
Exhibition design
This nonverbal communication can effectively impress visitors, so it is necessary to budget these aspects before the exhibition starts.
The overall image and behavior of the exhibitors should be integrated with the company's image and booth layout.
Color matching
Exhibitors should take some time to choose colors for their booth decoration, promotional catalogues and small gifts.
Now, more and more companies are ordering uniform styles and tonal uniforms for their employees to shape the image of the company. This idea is good, but a little carelessness will lead to negative effects and even destroy the company's image. It is better to invite professional companies to design.
Clothing
Clothing can indicate identity and personal connotation. One's social status, educational level and aesthetic outlook can be seen through the matching of clothing's quality, style and tone.
Therefore, it is necessary to make a clothing guide for all exhibitors, and in the guide, we should avoid using ambiguous sentences such as "neat clothes". These statements will only give rise to ambiguity and shirk responsibility.
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