Nanning Is Now Networking Gold Rush &Nbsp; 4 Seconds To Sell More Than 4000 Pairs Of Shoes Into The Million Annually.
However, more than two years ago, when the shop was just established, it could not sell one pair a day. Slipper 。 And through continuous efforts, the annual sales volume of online stores has reached 2 million yuan.
With the rapid development of e-commerce, there are also network operators in Nanning who are making money with the Internet. Market .
The most cattle shop:
4 seconds, more than 4000 pairs of shoes.
Mr. Liu took part in Taobao's "Juhuasuan" activities and launched promotional activities. On the day of April 27th, there were 150 thousand people in the shop, and each customer service staff had to receive five hundred or six hundred buyers. At 11 a.m. on the 27 day, the spike was officially launched, and only 4 seconds later, it won the first batch of the event, more than 4000 pairs of shoes. After replenishment, more than 3000 pairs of shoes were sold in two hours, and the speed was amazing.
"27 nights 7 to 10 o'clock, is the peak time of online shopping, buyers have repeatedly wanted to buy back force slippers, but there is no source of goods." Mr. Liu said with some reluctantly.
Do not think this shop is red hot. More than two years ago, when the shop opened, one day it could not sell a pair of shoes. Why is online shop not patronized? It is because the wine is still afraid of the deep alley. Mr. Liu began to take part in the promotional activities on Taobao online, and accumulated their customers through the way of letting profits or even selling at a loss. Slowly, online stores are being recognized by more and more buyers.
Mr. Liu believes that the way of thinking determines the way out. There is a certain customer, and can not be satisfied with the current, after all, casual shoes, casual wear shop can be many. Mr. Liu continued to advertise, post and post in the forum, making the popularity of online stores more and more popular. When sales increase, the cost of purchase will be reduced, and when the channel is clear, it will also control good source of goods. These efforts have made Mr. Liu's online shop a top ranked online store on Taobao.
The best interaction: millions of Yuan online next year
Most of the people who like online shopping are young people. How do other people who do not know computers or who are familiar with online shopping want to buy online? Miss Hu has thought of the way of combining entities with online stores. In October 2009, Miss Hu's 24 square meter shop opened on the university road. It was named "rabbit Hu" as well as the shop. Some of the buyers in Nanning saw the clothes made by Miss Hu in the online shop and did not know whether the clothes were suitable for themselves or not. With a physical store, Miss Hu asked the buyers to go directly to the store to try on the clothes so that the turnover rate increased.
"Buyers are most concerned about the upper body effect of clothing and the quality of clothing. With a physical store, buyers in Nanning can enter the store to see the goods and worry less." Miss Hu said.
Today, Miss Hu's annual clothing sales amount to 1 million yuan, but Miss Hu also admitted that sales of physical stores account for only 1/6 of total sales, mainly for buyers around Nanning. And through online stores, goods can be sold throughout the country, with less geographical restrictions. After all, Miss Hu's online shop has been set up for 5 years, with a loyal group of customers. {page_break}
The most "net" City:
Making money from local personality online shopping needs
Recently, a local B2C shopping website in Nanning, such as home online shopping mall, began to get the attention of Nanning's people. In this online shopping mall, Internet users can choose to buy a variety of household products including humidifiers.
It seems that the gold digger who wants to make use of the Internet business has a long-term plan. Instead of opening a shop on the network platform of others, he has to build his own website.
According to Mr. Liu, director of the online shopping mall, the mall was founded in September 2009, and officially began operation in September 2010, using B2C e-commerce platform to achieve commodity sales. Upstream is mainly to integrate local supplier resources, and to achieve zero cost commodity inventory on the premise of forming strategic partnership. That is, virtual library operation; downstream for the consumers in the Guangxi region (especially Nanning local), in order to provide the most competitive price, post sale service and free logistics in the local market, Guangxi's first "visible and touching" online shopping platform is built.
How to popularize the products of the net city? Mr. Liu said that the city's online promotion activities are mainly carried out online, and the network continues to play the role of the network, that is, the local famous forums (such as the red bean community of Guangxi news network, the Nanning forum of the time and space network) and so on, as advertising tools. In just half a year, the mall has reached a transcript of not less than 10 volumes per day, with sales of nearly 50 thousand yuan per month.
Is it possible for Nanning to build a local shopping mall on the Internet? Liu, who is responsible for the online shopping mall, is very confident that he believes that as long as his online shopping mall is enough to satisfy the needs of local netizens, there will be more and more netizens willing to shop online.
The most "Hi" embrace:
10 network operators gather in the "network business pioneer park"
The reporters found that not only did individuals rush for gold from the Internet, but there were also enterprises with the help of the Internet to divide the food network economy.
According to Tang Xinxin, general manager of Guangxi Post Express Logistics Co., Ltd., general manager of Nanning branch, nowadays, online shopping has become one of the most important shopping ways for many citizens. Especially at the end of the festival, shop promotion promotes the delivery of the express company and promotes the development of the express logistics industry. In order to adapt to the rapid development of e-commerce industry, Guangxi Post Express Logistics Co., Ltd., Nanning branch, combined with Guangxi's network business organization, integrated Guangxi Post's EMS brand, network, venue and other advantageous resources, and built Guangxi's first "network business pioneer park".
"This provides a vast platform for business and Entrepreneurship of the vast majority of Nanning Internet operators. It has realized the magnificent turn of Nanning's network operators from the individual operation of the small family workshop to the tug of business, and is another powerful measure for Guangxi post express logistics to serve the local economy." Tang Xinxin said.
It is gratifying to note that this move was quickly responded to, and now there are 10 larger Guangxi Internet merchants converge here. Mr. Liu, a network operator who has entered the "Pioneer Park", believes that the development of e-commerce in Guangxi is slower than that in other coastal areas. Therefore, Guangxi Internet merchants should not fight against each other. What is needed most is Baotuan cooperation, so that they can become bigger and stronger.
Mr. Liu told reporters: "buyers who love to cross South sandals are also fond of sports. Buyers will probably buy canvas shoes, sports shoes and even casual clothes in our store. Therefore, we can work together to deliver goods together, which will also reduce freight charges.
Mr. Lee in the business park also feels like a duck in water, because he integrates office, warehousing, tally, packaging, distribution, collecting money, financing, skills training and other value-added services as a whole, so that he can sell Vietnamese shoes to all parts of the country, even in Japan, South Korea and other countries.
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