An International Multi Skilled Chinese Fashion Designer -- Yang Ziming (Cabbeen) Eleven

Yang Ziming seems to be a star by nature. He will succeed in every business, no matter being a boxer or a businessman and the designer who brings him the greatest reputation.

Boxers, racers, dreamers

For the boss of CABBEEN, Wu Haiyan's description is very appropriate: linen hair (before dyeing is blue), face angular, clear, medium and lean, and looks more like a rock singer or something; he often maintains a serious and serious expression, not serious, but true; the yellow yellow sulphuric acid paper card handed by his slightly protruding hand is the design director of CABBEEN men's wear. His youth and this country have nearly 60 stores and many fans brands put together, it seems that some distance; he wore leather patches of cowboy upper garment, is the model Jackie Lui passed through the model book, of course, is his own design, it seems that he is quite satisfied with this design.

Yang Ziming, a man who designs and sells a man who is dazzled and fascinated by men's clothing, is a superaged boy with a strange experience.

Yang Ziming was born in Shishi, a revolutionary cadre family, belonging to the "70s" family.

Two elder brothers two elder sister, rank the old he, is the most unruly one.

Yang Ziming, who was young, had no interest in learning, but he could not suppress the movement of cells.

When Yang Ziming was young, he was often bullied because he was small. He felt that boxing could make him strong and very manly.

In middle school, he became the most lightweight boxer in the locality.

Boxing must be practiced and beaten first. Besides playing sandbags, the coach will be subject to the impact of basketball every day and finally be eligible to participate in the competition.

Yang Ziming's best achievement was the third place in Fujian province.

"Although often beaten by their brothers, it is common for them to be beaten into panda eyes, but I always get up and finish the whole game every time."

For the most lightweight Yang Ziming, it is important to have the pride of "playing the whole field" in a situation of great disparity in strength. No matter what, it is a reflection of self defeating.

Even sweating and swollen, Yang Ziming's enjoyment of others can not be understood.

Like boxing, and because of high-intensity impact confrontation can arouse his more vigorous fighting spirit.

"You can knock him down, you can't conquer him."

Yang Ziming, 16, received the highest coach's judgement in the applause of encouragement.

It was from the winning match that Yang Ziming learned to endure, learn to persist, and was obsessed with the pleasure of conquest.

After losing his sense of accomplishment in boxing, he put the new target on the racing car.

It is the racing car that always comes with danger and excitement, which has cultivated Yang Ziming's tough personality. He can not help reminiscent of road traffic paints even in his commodious office.

This man who is full of desire to conquer likes one, two, three times...

A quick turn around a bend!

In his mind, all obstacles are enough to create the desire to conquer and push forward.

"Everything in nature will give people the chance to be lost in a trance. Perhaps this moment will be intersect. Life is a process of agitation. Some things are difficult to explain and go beyond. If there is depression, we must understand how to vent, and we need to know how to give up. This is long love.

Use your eyes and ears to listen to the natural world that people love, and then create and achieve something. Every day is my new starting point.

Though sometimes I do not understand myself, nature is also unknowable to me. "

Although this is a plain philosophy of life, it cleverly contains Yang Ziming's life philosophy. Yang Ziming is brave enough to face all the experiences of life with a true peace of mind.

The continental Aberdeen in Hongkong

Shishi is the earliest garment production base in China. It has only a few hours' journey with Hongkong, and it is also a weathervane popular for guiding the mainland in the early days.

Yang Ziming grew up in such a business environment and formed his own understanding of fashion.

Fashion can not be separated from commercial operation. Only the design approved by consumers is valuable.

At the age of 20, Yang Ziming was eager to dress up and fantasized about having his own brand one day.

The newborn calf is not afraid of tigers. Yang Ziming, who knows the sky and earth, has begun his initial shopping experience.

He found that processing Japanese manufacturers could quickly get the accumulation of funds, and had the opportunity to see the latest fashion design abroad, and Yang Ziming began working with Japanese garment manufacturers.

With the unique spirit of hardships of the southerners, Yang Ziming's diligence and steadfastly gained the trust of his partners.

Only tens of people's factories, every day to burn the midnight oil and work overtime, once again test Yang Ziming's patience.

Making money is a goal, but not a dream.

Yang Ziming looked at the multiplier of profits, but he felt at a loss. Is that his future career?

Do you do it?

"There is a struggle in the bones of the stone lions, and they do not admit defeat. They often have some arrogant ideas and have a stiff mentality."

As a stone lion man, Yang Ziming said frankly that these factors are the key to the success of young talents of some stone lions around them.

He also made no secret that "when he first arrived in Hongkong, he felt that he was ignorant, small and stressed every day." "Shishi people are smart, hard-working and willing to give more mental power than others to help me tide over difficulties."

For today's stone lions young people, Yang Ziming said, "the field of vision is not broad enough, we should go out more, recharge more, and grow more chips in the market competition."

With all the money, Yang Ziming came to Hongkong without hesitation. This Oriental fashion capital, perhaps, is a very distant dream.

Yang Ziming looked around for opportunities in Hongkong. Finally, he met a friend who was willing to work with him to create his own brand.

For fashion positioning, Yang Ziming is very clear from the beginning - the alternative men's clothing.

Yang Ziming, who had no painting basis and had not received professional training, completed the first design drawing personally.

He admitted that he could not draw a renderings of birth figures as a professional designer.

But he also knows his strengths.

With many years of experience in garment processing, Yang Ziming can quickly and accurately draw the blueprint he wants, and he can also supervise himself from plate making, proofing and cutting.

Such pragmatism design has made his ideas fully realized.

At last, CABBEEN was born in Hongkong. Yang Ziming's dream has just started.

Through the study of foreign brands and their own unique fashion understanding, CABBEEN's success in Hongkong has attracted the attention of many circles.

In 1996, gradually becoming the "CABBEEN men's clothing" of "today's urban youth trend indicators", it will move to the mainland market as a new direction of development. Since then, Yang Ziming's life has been shuttling between "Hongkong Guangzhou Shishi".

As the artistic director of CABBEEN Menswear, the designer of the Hongkong fashion industry said that finding a consumer group in the vast sea of people and knowing its needs became a part of it. It is more important than the design of some clothing styles. This is the wealth that Hongkong clothing industry has given me.

When many clothing brands and designers are still talking about "providing a way of life", Yang Ziming has long been practicing and really tasted the sweetness.

Scissor scissors

Remember that scissors in scissors Edward can easily cut out the shape of their own heart, and Yang Ziming is very much like the man who shows off.

"I know CABBEEN best, because I am CABBEEN, and every design I wear is what I want to wear.

However, not everyone agrees or dares to try such an avant-garde style of dressing.

Yang Ziming thinks that design provides people with a spirit, always maintains their own passion and follows the nature.

"Designers should follow life and understand life. I often look forward to a desired result after work."

Yang Ziming is very clear about human love and hatred. Design is to a large extent the understanding of human nature.

For design, Yang Ziming has a unique view: to seize the insurance period of inspiration.

On one occasion, the company's new design majors took two days to paint two exquisite effects. Yang Shouxian praised him for his good picture and then killed the two plans.

In Yang Ziming's view, when designing fashion, we should boldly discard the traditional conceptual framework and break, forget and innovate.

Therefore, an excessively effective picture is beautiful, but the insurance period of inspiration is over, and the exciting active elements in design are evaporated.

CABBEEN has a group of loyal followers. They are fashion sensitive men with a sense of smell.

Chinese men have strong desire for appeals, and men's original social responsibilities have changed with the change of social tolerance. Men are more confident, self and narcissistic than ever before. Nowadays, they emphasize the value and self-expression of existence, and "CABBEEN" is the most direct manifestation of this change.

By the end of 2002, the October 20th lunar calendar was Yang Ziming's first birthday after he was 30.

On that day, he gave himself a gift. He signed a contract with the mayor of Hongkong, Li Jianguo, who came to Hongkong to invite foreign investment in the International Convention and Exhibition Center of Hongkong. "CABBEEN men's clothing" invested 18 mu of land, and built a large production base and logistics distribution center in the Bao Gai hi tech park, with a total investment of more than 3 million dollars.

Yang Ziming joked that he used to return to Shishi once a month, with only one purpose, to accompany his mother to have a family dinner.

Just now, the wife and son are also in the stone lions, and the industrial park is about to be completed. Even if it is still a day tour of "Hongkong Guangzhou Shishi", even if it can still be accompanied by a mother to have a meal, "the old man feels differently. He used to feel like a passer-by who could not live in a few days, but now he feels like a home."

"Subverting fashion is creating fashion!"

The publicity and show in Beijing film studio is just a process of accumulation for Yang Ziming.

He said, "subversion" is "alternative innovation", and "fashion" is "to guide the trend."

In Yang Ziming's mind, striving to make CABBEEN become "the cultural brand with international youth fashion background and design culture" is the ultimate goal of realizing personal life ideal and personal value.

In the 2003/04 autumn and winter fashion show, black super is still Yang Ziming's favorite; and the pparent coat has enlarged the sexy to the end; the luxurious fur has been amazed by the whole hall; the Chinese totem and the relaxed waist line show the subtle changes in Yang Ziming's design.

Hongkong star Jackie Lui also appeared in the show in person. He was still a very intimate friend of Yang Ziming and had been a spokesman for CABBEEN for more than 1 years.

"We share the same ideas and interests, and become the most successful friends on the day we know each other.

I like Yang Ziming's design very much. In the mainland, there are few bold designers like him.

And his men's clothes can be supported by many people, which shows that Yang Ziming's success is inevitable.

Jackie Lui's recognition of Yang Ziming seems overly exaggerated, but at the press conference, you can clearly see that the two men have the same taste.

Like-minded is the bridge to maintain their friendship.

Yang Ziming has no fixed schedule, sometimes stays in the office all night, and draws a dozen or more new drawings in half an hour. But a lot of time will be used to enjoy the fun of sports, the exchange of friends and the delicious food everywhere, and the inspiration of design often comes from these high quality life pleasures.

Sometimes, when he is not in the company, Yang Ziming does not go to Dongguan to take part in a race car. He has an appointment with a friend to go out for an outing, or simply sits around and looks at pedestrians.

Although he often brew distilled coffee by himself, he still keeps the habit of drinking Kung Fu tea in Fujian, which is like Yang Ziming's insisting on integrating western fashion expression into Oriental fashion.

If God had given Yang Ziming a pair of magical scissors, the freedom to tailor the shape of his heart would have given him a distinctive and unrestrained soul.

Quotes Oriental fashion for his evaluation: "we can not treat him in the conventional way of eating bread and milk. This is a perceptual person who dreams of feeding the soul of art."

Yang Ziming's understanding of himself is more obvious to us: "to seek challenges and accept challenges is an important part of life. To enjoy the pleasure of overcoming challenges, we can continue to surpass ourselves and enjoy it."

Yang Ziming may be the only fashion designer who has won the provincial boxing season.

Before we met Yang Ming Ming, we first recognized his design, CABBEEN, which is a man's clothing brand full of color, temptation and ambiguity and feminine femininity.

So, we guess that most of the people who design such clothes are "comrades"?

When I threw this question in the heart of my interview, Yang Ziming, who was comfortably trapped in the sofa, burst out laughing. "How many of the best male fashion designers in the world are not" comrades "?

But I am not.

I have been married for ten years, with one child and one daughter.

Then, after hours of chat, I excavated four beloved lovers around Yang Ziming in the spirit of paparazzi. They lived together with Yang Ziming in an enviable life.

The most disliked man is always complaining that he has no talent.

There is no such thing as talent in the world. Only stupid people think this way, because you don't know what people need, and you can't improve yourself.