The EU Cancels The Anti-Dumping Duty &Nbsp; Dolly Boosts The Shoe Industry'S Recovery.

EU officially abolished 16.5% of China's leather shoes.

Zhu Yulun, chairman of this exhibition's organizer, Ya Tai Exhibition Service Co., Ltd., said that European countries imposed anti-dumping duties on Asian countries from 2006 to 2010, which resulted in an increase of 20% in the production and operation cost of the domestic footwear industry, and the current cost of raw materials, labor and the people's currency.

Entering the 2011, China's footwear industry has been in a favorable environment with the increasing economic recovery at home and abroad and the increasing support of national policies.

At the same time, a series of policies are being implemented in China to further expand the domestic demand market. In the next 5 years, the strategy of expanding domestic demand, especially consumer demand, will be put into effect.

With the upgrading of China's footwear industry, the spring shoe exhibition held in Dongguan was held. This exhibition has a clearer positioning and more distinct features. It focuses on the three themes of "brand, channel and fashion" and aims to build the best business platform for the industry to lead the trend, establish brand and expand channels.

Domestic exhibitors compete on the same stage

Unlike in the past, domestic procurement and overseas procurement accounted for half of the exhibition. Overseas manufacturers are increasingly optimistic about China's huge consumer market. Feng Peixi, President of Dusseldorf Exhibition Co., Ltd. said, "the first Dongguan exhibition is mainly export oriented, and exhibitors are mainly domestic enterprises.

As the attractiveness of China's domestic market has increased year by year, buyers from home have increased year by year, so we have invited the developed countries with footwear industry to participate in the exhibition in recent two years, and many overseas enterprises are very confident in the Chinese market, because our country has this purchasing power.

The fashion men's clothing brand Billet from Japan debuted for the first time at the shoe exhibition. In the form of investment promotion, we hope to open up the Chinese market; the representative of Italy's traditional hand-made shoe workshop, Baroli, the third generation of descendants, will come to the exhibition to show the guests and the audience buyers how to serve the guests and provide professional advice and customized leather shoes service according to the personal life of the customers. The Korean footwear industry revitalization center, which is the first Korean industrial resource department to join the award-winning shoes, is also joined. In addition, the "shoe spring" plan from Hongkong, China, will enter the interior market to show the latest shoes designed by Hongkong designers.

Taiwan and Guangdong, Fujian, Zhejiang and other mainland enterprises are competing for the latest high-end fashion shoes.

It includes Wenzhou Liren shoes industry Co., Ltd., Shantou marching Shoes Co., Ltd., DIO (Hongkong) International Trade Co., Ltd.

Launch a global buyer invitation strategy

The organizers continued to cooperate with the British professional media, organizing nearly fifty overseas buyers from Belarus, Russia, Columbia, Egypt, India, Italy, Nigeria, Singapore, the United Kingdom, Vietnam, Ukraine and other countries to hold procurement fairs, thereby enhancing exhibitors' participation and helping exhibitors to develop more new markets.

The exhibition also pioneered brand trade matching activities, inviting dozens of well-known footwear brands such as CIRCA (USA), OSIRIS (USA), FALLEN (USA), UGG (Australia) and dozens of famous brands, including many foreign brands who first appeared in China and are interested in entering the domestic market.

The organizers will act as a bridge between these footwear brands and strength buyers, arrange business negotiations, and match individual product information to facilitate business orders.

In addition, in order to help the exhibitors to get through the channel, the exhibition organizers launched the global buyers invitation strategy, which received enthusiastic response from global buyers, including Daphne, France, Shanghai representative office, France, honey, chain store, BBK business chain, trust mart, TESCO Lok, Italy, Lining, Italy Representative Office, Metersbonwe, WAL-MART, Saturday, Kappa and other industry leaders.