Price Contribution + Export Tightened &Nbsp; Textile Trade Exceeded Expectations In The First Quarter.

In the first quarter of 2011, China's textile and clothing export data exceeded the market expectations. But if we study it carefully, it is not difficult to find that the promotion of export prices is an important contributor to the export growth in the first quarter.

On the other hand, the third phase of the 109 Canton Fair textile and apparel trade exhibition generally reflects the fact that the order situation is not ideal. It also shows that the export situation of China's textile and clothing is not optimistic.

Enterprises need to actively enhance the competitiveness of brands and core technologies.

Export growth exceeds expectations and price increases contribute greatly.

According to China's customs data, in 2011 1~3 months, China's total exports of textiles and clothing totaled 49 billion 866 million US dollars, up 23.68% over the same period last year, and the growth rate was 8.24 percentage points faster than the same period last year.

Textile exports amounted to $21 billion 405 million, an increase of 31.47% over the same period last year, a 5.07 percentage point increase over the same period last year, and a 28 billion 461 million increase in clothing exports, an increase of 18.40% over the same period last year. The growth rate was 9.36 percentage points faster than the same period last year.

Overall, the growth of textile and clothing exports exceeded expectations in the first quarter of this year. In addition to the warmer demand in the international market and the lower base level in the same period last year, the export price increase is an important contributor to the rapid growth of China's textile and clothing exports in the first quarter of this year.

It is estimated that the first quarter of this year, China's textile and apparel exports to the world increased by 19.46% compared with the same period last year, of which textile prices increased by 24.31% compared with the same period last year, and clothing prices increased by 15.99% over the same period last year.

If we exclude price factors, we initially estimated that the number of textile and garment exports in China increased by 3.53% over the same period last year, which is 10.75 percentage points lower than 14.28% in the same period last year.

In the first quarter of this year, the number of textile yarn exports increased by 29.21% in the first quarter of this year, up 1.41 percentage points from the same period last year, and the price increased by 26.15% percentage points, up 14.25 percentage points from the same period last year. The export volume of textile fabrics increased by 7.08% percentage points, 14.62 percentage points higher than that of the same period last year, and the price increase was 31.13%, representing a 28.22 percentage point increase over the same period last year. The number of knitted garments increased by 2.4% percentage points, up by 9.58 percentage points over the same period last year, and the price increase was 16.33% percentage points higher than that of the same period last year.

Visible, "

The Canton Fair is cautious about receiving orders, and the export competition environment is tightening.

The analysis of export data in the first quarter shows that the increase in export volume is largely due to the increase in export prices and the slow growth in export volume.

This form of expression is also reflected in the recent Canton Fair.

The Canton Fair, which has always been regarded as a barometer of China's foreign trade, will be held as scheduled this year.

Although the author has not yet obtained the statistical data of the 109 Canton Fair, but through the third phase of textile and clothing exhibitors general reflection, this year's Canton Fair textile and clothing business is not ideal.

According to the official statistics of the 109 Canton Fair, the number of customers visiting Europe and other traditional main consumer markets has declined, and the number of purchasers in the European Union has dropped by 10%. The number of buyers in the US has dropped by 3.7%.

Although the Organizing Committee of the Canton Fair has not yet released the relevant data of the second and third phases, according to the reflection of the exhibitors, the situation of the businessmen from Europe and America has not changed.

Buyers' orders and exhibitors' orders are more cautious.

Exhibitors textile companies even made clear that big orders became "hot potatoes", and companies were more inclined to take short-term orders with less risk and abandon long-term contracts.

Undoubtedly, controlling export cost and keeping profit space is the main factor that must be considered when exporting enterprises.

At the present stage, there are many uncertainties affecting international trade, especially the increase in raw material prices and labor costs.

Pressure on RMB appreciation

According to statistics, in April this year, the central parity of RMB against the US dollar broke through 6.55, 6.54, 6.53, 6.52, 6.51, 6.50 six integer points, and the acceleration of appreciation has been rare since the reform.

By the end of 4, the RMB had appreciated by 1.90% in the first 4 months of the dollar, of which the appreciation rate in April has been as high as 0.88%. The acceleration of appreciation since April has been very obvious.

Despite the first trading day (May 3rd) after the May 1 holiday, the central parity of the US dollar against the RMB exchange rate was 6.5002, a slight increase of 12 basis points over the April 29th middle price, but it still shows that the RMB exchange rate against the US dollar has entered the "post 6.50 Era".

In line with the long-term trend of RMB appreciation, the strong RMB exchange rate will continue to advance to new heights.

Before, we have repeatedly pointed out that the appreciation of the renminbi will directly weaken the competitiveness of China's export enterprises' product prices, and even lead to the loss of some orders.

Tight competition environment for export

The fact has also proved that in recent years, some orders for textile and apparel in the international market, especially clothing products orders, have begun to show the tendency of pferring to rival countries such as Bangladesh, Vietnam, Indonesia, Romania and Morocco.

According to the US Department of Commerce textile office data, in 2011 1~2 months, the number of clothing products imported from the United States increased by only 8.47% over the same period last year, less than the 3.83 percentage point increase in the number of clothing products imported from the United States.

Over the same period, the number of garments imported from Vietnam, Bangladesh and Indonesia increased by 19.25%, 31.26% and 17.43% respectively.

Export enterprises need to accelerate pformation and upgrading

At present, the RMB exchange rate climbing, raw material prices, labor costs and other multiple factors, all of China's textile export enterprises to make room for profit challenges.

The gradual rise of export rival countries and the weakening of product price advantage under the comprehensive cost competition have become an important issue that China's textile export enterprises must deal with.

Under such circumstances, export-oriented enterprises accelerate pformation and upgrading, enhance product design and R & D capabilities, and increase the added value of enterprises' products, thus becoming the key factor to enhance export competitiveness of enterprises.

In order to continue to consolidate and enhance the international market share, China's textile enterprises need to increase their efforts in the cultivation of export brands and overseas marketing and promotion, so as to extend the value chain of enterprises' exports and enhance their international competitiveness from many angles such as products, brands and channels.