EU Orders Increase Is Not Obvious &Nbsp; &Nbsp; Follow-Up Monitoring Is Still Strict.

The EU's anti-dumping on Chinese leather shoes for 5 years ended in March this year.

"At least from the current order situation, the number of orders in the EU has not increased significantly."

Mou Mei Qing of Dongyi Shoes Co. Ltd.

Similar to Mou Mei Qing's judgment, Tang Zhaoxia, who is in charge of European customers in Wenzhou Ridley Shoes Co., Ltd., also said that at least the number of orders she had grasped did not increase significantly before and after.

In this regard, Kangnai Group International Trade Department has its own understanding.

He said: "including Kangnai, although most of the European shoe orders have no obvious signs of recovery, the EU's release of Chinese shoes after all is a good thing, so the EU's order increase of Chinese leather shoes enterprises is sooner or later."

The above personages further said that since the European Union formally imposed anti-dumping duties of 16.5% on leather shoes imported from China in 2006, the European merchants in their hands have been divided into two factions, one is the middle and high end customers, they continue to import leather shoes from Chinese companies, and 16.5% of the high tax rates are sold in a way of raising prices. The other is customers with lower demand, who can pfer the original Chinese shoe orders to Vietnam, Indonesia, Malaysia and other places because they can not afford high tax rates.

"It can be seen that the order of second kinds of merchants is the possible increment of future orders for our shoe enterprises. Considering that after 5 years of cooperation, these businessmen have formed good cooperative relations with suppliers from Vietnam and other places, so it will take some time to wait for these orders to float back to China."

He said.

Follow up monitoring is still strict.

However, while giving the EU a full affirmation of Chinese shoes, some shoe companies also expressed their concerns.

Lv Yangang, customer manager of vogue Fashion Shoes Co., Ltd., said: "although the EU has cancelled the anti-dumping duty, but what industrial policies will be unclear after that, so we have a choice for the order customers. We must ensure the quality and environmental standards of the products while giving priority to the large ones."

Ye Fan of Chengdu Jun Zhi Shoes Co., Ltd. also expressed a similar view. He said that after the end of the anti-dumping measures, the European Union has introduced some monitoring measures, and China's shoe exports to Europe still face many stringent testing thresholds.

In addition, Ye Fan also mentioned that China's raw materials and labor costs have been rising significantly recently, and the price of domestic real leather shoes is much higher than that of Southeast Asia, at least in terms of price.

Therefore, he said, Chinese shoe export enterprises must learn from experience and lessons, and start from the design and quality to raise the grade of products so as to achieve long-term survival and development. "When we do not have the price competitive advantage, we must try to win the quality, so that customers can reasonably accept relatively high prices.

At present, the designers of our company are invited from Israel and Russia. The purpose is to get rid of the dilemma of price competition and improve the added value of products.