Price Winning Is Indispensable: Sino Russian Spinning And Clothing Trade: Becoming More Formal And Diversified
For Russia, which has a population of more than 100 million and is not well developed in light industry. Market come China's textiles and clothing have absolute advantages. From the shouting sale on the railway platform to the wholesale business in the container market, the "made in China" textiles and garments that won the price were China's Russia. Trade An integral part of. After going through the "gray customs clearance" like ice and ice, now, the Sino Russian textile and clothing trade channels are developing towards a more formal and diversified direction.
Fast trade on the railway platform
Recalling this experience, many Chinese businessmen in Russia are deeply touched. Mr. Zhao, who has more than ten years' experience in exporting to Russia, told reporters that because the train is limited to the baggage of passengers, everyone is racking their brains to bring more goods to the vehicle to earn more money for a trip. "One of my friends has brought 5 down coats for himself to bring more than one piece of goods. His 1.6 meter head looks like a balloon from his back and is often stuck by a narrow security check."
The small compartment condensed all the people who went to Russia for gold rush, and doing business on the train also became a compulsory course for every Chinese businessman. Over the next few years, as the Russian transport system continued to strengthen supervision, such trade channels gradually disappeared. More Chinese businessmen choose to go to the front line and start their "container" career.
Closure of container market promotes "white customs clearance"
The Cheel Guizo Wo container market in Moscow has been an important distribution center for Russian textiles and clothing. The container market is named after each store is built with containers. Although a number of Chinese businessmen have finally settled down in Russia, the repeated checks of goods every week make it difficult for businesses to continue trading.
During the heyday of the container market, the overwhelming majority of Chinese merchants entered Russia through illegal channels such as "grey customs clearance". Although this channel was tacit approval by law enforcement departments, they failed to get legal procedures and could not get the formal customs declarations of relevant departments. We can only watch our goods being taken away, and Chinese businessmen are always confronted with the dream of goods being checked in the way of gold rush in Russia.
In June 2009, the Russian government launched a new campaign to crack down on "grey customs clearance". The large container market was temporarily closed for an indefinite period, and the Russian businessmen suffered huge losses. According to statistics, in the event of closing the market, some 5 enterprises suffered losses, and the direct economic loss was about 40000000000 yuan. "Some of my friends are being detained in Russian goods and have debts in the country. Because there was no retreat, they even moved to commit suicide. Mr. Zhao said.
From the railway platform to the "gray customs clearance" in the container market, these trade patterns deviating from the formal channels are doomed to be abandoned by the market. After suffering the hardships of "grey customs clearance", more and more Russian exporters realized the importance of adopting formal channels for customs clearance. Nowadays, most people in the industry are gradually recognizing the channel of "white customs clearance". The staff of a transportation agent in the market of the Po Po Road said: "the previous" white customs clearance "is inefficient, sometimes even half a year, while China's export to Russia has a very strong seasonal product, which often leads to the sale of goods after customs clearance. Now that Russia is also reforming, the speed and price of "white customs clearance" have no difference from the "grey customs clearance" at that time. With formal trade channels and relatively reasonable costs, "grey customs" naturally fade away.
The most urgent task is to open up new channels.
The closed door turmoil in the container market has become a thing of the past, and the trend of "grey customs clearance" is fading away. With regard to the current business situation in Russia, the industry has indicated that customs clearance is no longer a problem and the market channel is a big problem. "Although our jackets, cotton padded jacket, casual pants and other clothing products have a competitive advantage, the way to enter the Russian market is still worth exploring."
To further understand the local market situation, the reporter contacted Mr. Yang, the representative of an international transportation agent in Moscow. According to him, Moscow has not yet had a market that is as big as the container market and so low. After the closure of the container market, a large number of Chinese businessmen poured into the market and the market of the Ward market. "Originally these two markets are mainly buying and selling flowers, birds, fish and insects. Nowadays, the majority of clothing and footwear dealers in the market are. Mr. Yang said that because the supply of stalls was in short supply, the rents of these markets also rose, and the price range could even reach ten times.
Faced with fierce competition in the wholesale market, Chinese businessmen began to open trade channels through various channels. The export of semi-finished goods is a more common practice in the past two years. "Semi-finished products export is to set up processing plants in Russia or cooperate with them to ship the semi-finished products or clothing fabrics made in China to Russia for final processing, and to sell them with labels made in Russia, so as to legalize the products made in China and avoid" grey customs clearance ". Mr. Yang said that the main purpose of semi-finished exports is to lower customs clearance fees. Some Chinese businessmen import easily processed summer fabrics from China, and some people choose to build their own factories through production in Moscow's local factories. But there are too many unclear local relationships in Moscow. The cost of all kinds of relationships needs to occupy a large part of the cost of expenditure.
When Russian Chinese businessmen opened up semi processing trade channels, trade partners in Beijing on ya Po Road began their online business. At the beginning of last year, the official website of yabao365 was officially launched. It is understood that the website for clothing and footwear dealers specially designed for Russian and Eastern European countries and regions has about 1200 buyers from the Russian speaking area online for product information inquiries, messages, consultation and order transactions online. When you open the website, you will see the wealth of information about the new store faces, the photos of the featured products and the concept costumes. Tianya businessman believes that the biggest advantage of such online sales is that you can dig out the buyers you do not know. He may not buy a lot, but he can become a long-term customer of your future. In fact, merchants still have more expectations for online sales: "we are promoting more Russian people to know our products through the promotion and promotion of the Internet, laying the foundation for the establishment of exclusive stores in Moscow and Manchuria ports in the future."
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