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    American Apparel Is Only About Performance, Not Quality And After Sale.

    2011/5/20 8:45:00 99

    American Apparel Consumers

    Recently, consumers from Fujian, Hebei, Shandong, Shanghai and other consumers reported that the "Metersbonwe" clothing produced by Shanghai Metersbonwe Limited by Share Ltd had serious quality problems, and the staff attitude was bad.


    Complaints:


    "

    Metersbonwe

    "Clothes are of poor quality and poor service."


    "Brand clothing should be specialize in quality and detail, and sellers are not good enough to send consumers a" quality problem ".

    Mr. Wang, in Hengshui, Hebei Province, was indignant at the mention of the "Metersbonwe" that he bought.

    At the end of 2008, Mr. Wang said, at the end of 2008, he spent more than 400 of the "Metersbonwe" limited version of the windcoat at the "Metersbonwe" store in Hengshui. Less than 2 months, the clothes had opened.

    Mr. Wang found the sales counter, asked for after-sale and consultation, but did not expect the staff of the other side to say that "not a quality problem" can only help repair it, and the other can do nothing.

    "At the beginning, because of the quality of the brand, the clothes are open at the beginning, and it's not a problem." Mr. Wang was angry.

    Mr. Wang said that the so-called brand clothing, apart from the luxurious decoration of the shop and the fashionable style of clothes, must be reflected in its quality and after-sales service. "The clothes are open and simply mended. Is this not contradictory with the brand consciousness they advertised?"


    Coincidentally, Mr. Chen, who is also from Chibi, has encountered the same problem.

    In December 2008, Mr. Chen was the only "Metersbonwe" in Chibi.

    Exclusive shop

    Bought a cigarette gray jeans, but less than a week later, the trouser legs began to disperse.

    At the beginning, Mr. Chen didn't care much about it. However, the same situation happened in the trouser legs, trouser pockets and other places in the following week.

    When angry, Mr. Chen took his trousers to the store to ask for a claim, but the other side ignored it. "They said that without the bill, they would not admit that the trousers were sold by their shop.

    But the whole city of Chibi is such a "Metersbonwe" store, can't they even recognize the products they produce? This quality and service attitude are simply not in line with its grades.


    Mr. Yang from Shandong also told the net that he had just bought a Metersbonwe cotton jacket two years ago.

    At first it was just under the armpit of the clothes, and then a few days later, the ball began to appear on the sleeves. "Even if the pilling is done, the fur collar of the clothes will be turned off, and at last, even the sides of the garment will be opened."

    Such a large brand of clothing is this quality? It's really disappointing! "


    Manufactor:


    Quality problems can be directly sent to headquarters for inspection, then decide whether to replace them.


    After receiving the complaint, the reporter contacted Shanghai.

    Metersbonwe

    The office staff of the clothing Limited by Share Ltd office said that the matter was not within their jurisdiction, so that journalists could go to the Department of public information.

    For a few days, reporters repeatedly called Metersbonwe's news department and headquarters phone, has not been answered.

    But the reporter called the Metersbonwe national unified after-sales service hotline. The staff of the hotline, Miss Du, said that clothing was open and pilling was considered a quality problem. As long as it was not an artificial problem, its company would be responsible for maintenance.

    The company has a testing department specialized in testing the quality of clothing at its headquarters in Shanghai. If consumers fail to get a confirmation in the local stores if they encounter quality problems, they can send the clothes directly to the inspection department of the headquarters for inspection, and then decide whether to replace or maintain the quality problem.


    Statement:


    Product quality is the most important part of a brand to win the market.


    In our eyes, we spent a lot of money to buy branded clothing. The picture is that they specialize in quality and detail. If there are problems, the waiter will only send consumers a "no quality problem". It is like eating a fly and being very humiliated.

    In fact, there are many people in our lives who are worried about the quality of brand clothes.


    Miss Chang, who has long been engaged in the clothing industry, said that with the improvement of people's quality of life, their taste of life is also improving.

    As the producer of brand clothing, the quality orientation of products should be placed in many aspects such as fashion design, style, fabric and detail service.

    If a clothing brand wants to win the market, it should start with details and provide consumers with the greatest convenience and best quality guarantee.

    How to do this requires producers and sellers to do more in-depth thinking and understanding.

    At the same time, Miss Zhang also said: "Metersbonwe" does not have its own production base. All products are commissioned by the processing plant. In this way, the quality of products is the biggest headache for enterprises.

    At present, there are many small and medium-sized processing products, in order to make profits, reduce the production cost by means of using cheap fabrics and lack of safety testing in production, resulting in problems such as excessive formaldehyde, pH value discrepancy, peculiar smell, inconsistent logo, unqualified color fastness and defective appearance quality.


    Lawyer's viewpoint:


    Consumers who purchase unqualified products may claim compensation from manufacturers according to relevant laws and regulations.


    In response to this, the reporter consulted Chen lawyer of a law firm in Fuzhou.

    Chen believes that after the product fails to pass the inspection, producers and operators should stop selling and recall unqualified products according to law, and inform consumers in an effective way to prevent more consumers from being affected, and continue to sell unqualified products suspected of cheating consumers.

    Consumers may suffer damages from personal or property rights caused by the purchase or use of unqualified products. They can be returned to manufacturers according to the relevant provisions of the law of the People's Republic of China on the protection of consumers' rights and interests and the quality of products of the PRC.


    Consumers Association:


    Retain vouchers for rights protection


    In view of the fact that "Metersbonwe" is being complained about by many consumers, the staff of the Fuzhou Association for consumers' Association said that it is not necessarily that the famous brand goods have qualified quality, and that famous brands may not be of good quality.

    Close fitting clothing is likely to cause clothing discoloration and other problems, which may cause contact dermatitis.


    Therefore, consumers can not blindly follow the price when choosing clothes.

    "High price", "big name" and "import" are not synonymous with "high quality".

    We must pay attention to the quality and check the contents of the labels clearly and clearly. We should observe the fabric's feel, the defects of the cloth, chromatic aberration, stains, sewing, zippers and buttons. At the same time, we should check the contents of the labels and labels of the clothes, which are roughly consistent with the status of the goods.

    At the same time, washing, maintenance and maintenance of garments should be carried out according to the instructions of clothing products.


    In addition, the staff of the consumer association also reminded consumers to check carefully when buying clothes, especially for some common quality problems. They should take the initiative to understand the quality commitment and washing methods of the goods, and avoid unnecessary losses. Of course, they must ask for invoices or receipts to leave a certificate for future replacement or return.

    If we really encounter quality problems, we must use various channels to safeguard our legitimate rights and interests.


    Link: Shanghai Metersbonwe sampling failed to be exposed


    Shanxi provincial quality and Technology Supervision Bureau issued the list of unqualified goods and enterprises regularly monitored and checked in the fourth quarter of 2008. The failure of Shanghai Metersbonwe dress and Zhejiang Busen dress was exposed! {page_break}


    It is understood that the men's knitted leisure coat of Metersbonwe clothing in Shanghai is exposed because of its alkali fastness to perspiration, acid fastness to perspiration, and color fastness to water.


    A successful garment enterprise can not do without the two magic weapons of quality and brand.

    Quality is a key step in brand development, and a brand with strong foundation and strength depends on strong capital and good culture and exquisite quality control. Only in this way can an enterprise and her brand remain invincible.

    And some brands of enterprises have sped up their enthusiasm. The first thing they think about is not product quality and product culture. Instead, they rely on the use of cheap fabrics, lack of safety testing in production, or contract processing to small processing plants to reduce production costs and make huge profits, resulting in excessive product of formaldehyde, pH value discrepancy, peculiar smell, inconsistent logo, unqualified color fastness, and defective appearance quality. At the same time, consumers complain more about the quality of products and frequent exposure of the media. Such brands will not go far in the fierce market competition.

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