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China'S Centennial Brand And Global Trend: AOKANG Shoe Industry Two

2011/5/23 17:25:00 116

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Brand introduction

AOKANG group is a national top 100 private enterprise with leather shoes as its main business and involved in commercial real estate, biological products, cross industry and cross regional development.

The company has more than 15000 employees, three production bases and more than 30 world-class production lines, with annual output of over ten million pairs of leather shoes.

There are more than 30 provincial-level branches, more than 3000 chain stores and more than 800 stores in the country.

Care big

Li, Spain, the United States and Japan have set up foreign branches.

At the same time, three shoe design centers are set up in Milan, Wenzhou, Guangzhou and Italy, and more than 3000 new varieties are developed each year, so that AOKANG group products are always at the forefront of the trend.

The group's predecessor was Yongjia Olin shoe factory, founded in 1988.

The company has passed the ISO9001 international quality system certification and ISO14001 environmental protection system certification in the same industry, and has become the only national industrial tourism demonstration spot in the industry. After more than 10

The development of the year has been rated as the provincial key backbone enterprise, the provincial "five batch" enterprise, the provincial contract and trustworthy unit, the provincial civilized unit, the provincial brand name product 50, the Chinese industry ten strong, and the national top 100 private enterprises. The leading product "AOKANG" brand shoes have been sold in Zhejiang Province.

The famous trademark of Jianghe province and the famous brand products of Zhejiang province have won the ten real leather shoes king of China for the five consecutive time, and have won the title of famous brand products and well-known trademarks in China.

The company has devoted about 40000000 yuan to the public, and Wang Zhentao, chairman and President of the group.

In the national private enterprises, the first batch was awarded the National Labor Medal of May 1 and was elected the fifteenth "ten outstanding young people in China".

In 2001, AOKANG group started its multi brand business, and launched Kanglong's casual shoes and beautiful ladies fashion shoes successfully.

Now AOKANG leather shoes, Kanglong leather shoes and beautiful ladies leather shoes are all regarded as national inspection free products by the AQSIQ.

domestic

Market share ranks the top two in the same industry.

In 2003, the Group invested in 1 billion yuan, 2600 mu of land, and the construction of Industrial Park in the west of China. It built up Hong Wah biological products company in Chengdu, Chongqing, and built high-grade commercial pedestrian street in Hubei Huanggang, in Zhejiang Province, in 2003.

Wenzhou and other eight leading enterprises have set up the first private financial group, China and Switzerland, which have achieved better social and economic benefits.

Based on the steady operation of the domestic market, the multinational companies, together with GEOX, the first brand of Italy footwear industry, jointly develop the international market and strive to build AOKANG brand as an international brand at an early date.

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AOKANG group leading products

The leading product "AOKANG" brand shoes, known as the slogan of "wearing AOKANG and walking the four sides", is well known at home and abroad. It has been awarded the first Wenzhou famous trademark, the first batch of Wenzhou famous brand products, the Zhejiang famous brand and the Zhejiang famous brand product.

The leather shoes industry's highest honor "genuine leather logo" has been reelected for two consecutive years. It is recommended by the Chinese Consumers Association. It was awarded the first batch of national inspection free products in March 2001, and its domestic market share ranks the top three in the industry.