South Street Service Enterprises Behind The Rectification: Beijing Tianjin Hebei Sewing Machine Market New Changes

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In the six major production areas of traditional sewing machinery in China, in recent years, the production strength of Beijing, Tianjin and Hebei has gradually faded away, mainly by sewing machine sales, while the Beijing garment circle is also selling sewing machines in this area.

Accelerating the pfer of garment industry in Beijing

It was more than a month since the fire of a garment processing factory in South Xiaojie village, Daxing District, Beijing, in the early morning of April 25th. However, the chain reaction caused by the fire has been presented one by one, or has become another direct fuse of the garment industry in the south of Beijing.

"Because my factory is a little concealed, I still haven't received any orders from the government for rectification, so now I still produce it as usual, but many businesses around me are closed. It seems that Daxing is not long.

I have to make a long-term plan for the future. I have already begun to locate the site in Hebei and intend to move the factory over there, as long as it is within an hour's drive from Beijing.

A boss in Wenzhou, who opened fur processing plant, told reporters.

This is not an isolated phenomenon. According to the investigation, recently, the southern Xiaojie district has changed its former lively scene.

A large number of small and medium-sized garment processing enterprises gathered there basically shut down.

As the fire occurred in the illegal buildings, the relevant departments began to intensify efforts to clean up the entire South Xiaojie village garment processing plant after the incident.

According to insiders, this rectification involves all garment factories in the region. Enterprises without license are directly ordered to close, and licensed enterprises are required to suspend business for rectification.

Taking a look at the clothing layout of Beijing, large garment processing enterprises are mostly concentrated in Shunyi and Miyun two districts and counties, while relying on Muxiyuan clothing distribution centers, small and medium-sized enterprises are getting together.

In fact, according to Beijing's early Nancheng pformation plan, Daxing's clothing circle can be said to have fallen into a precarious fate.

According to the plan, the garment processing industry should combine the development of cultural and creative industries and pform from processing to design and creativity. Therefore, a large number of garment processing enterprises without design and creativity will be relocated.

At the same time, it is also predicted that in the next few years, the large commercial and wholesale markets in Beijing may face the possibility of relocation due to pportation, logistics and other reasons.

Therefore, the pfer of clothing industry in Beijing has long existed, but this time the fire incident became an accelerator.

Local enterprises reflect that some powerful enterprises may be pferred to the surrounding areas of Langfang, Hebei. Some smaller enterprises may have to take a step further and temporarily shift to a more southern place than South Street. They will not be too far away from Muxiyuan and Dahongmen.

Just before the press release, some clothing enterprises reflected that some enterprises in South Xiaojie district had re opened their doors to do business.

But in the industry view, the pfer of garment industry in Beijing is already the trend of the times, but it is only a matter of time.

Just like Chen Jin, general manager of Beijing heavy machinery brothers sewing equipment Co., Ltd.: "downtown downtown, suburb to Hebei", this is the general pattern of the pfer of garment industry in Beijing over the past few years, and there will be no big discrepancy.

Facing the new changes in Beijing's garment industry, the sewing equipment dealers who rely on the survival of garment enterprises have a keen sense of smell.

The relationship between sewing equipment distribution and garment enterprises complements each other, requiring sewing enterprises to act in a timely manner.

Yang Yian, general manager of Beijing Lingyu sincere sewing company, paid close attention to the latest trend of South Street in this month, and also had his own plan in mind: relying on the Beijing clothing circle base, the market was further refined.

"In this storm, the sewing equipment dealers in the south side street are also involved. I saw a few days ago that 90% of the small dealers were closed, and some of them might be sold secretly."

Yang Yian told reporters.

In Yang Yian's view, it is obvious that in order to provide the most convenient and highest quality service for garment enterprises, we must closely follow the pace of garment enterprises.

First, in terms of regional pfer, Yang Yian has made certain preparations, because in the past twenty years Yang Yian has been fighting for Langfang and Beijing. Although its base camp is in Beijing, Hebei has already set up a two level sales network.

He said, "before we did wholesale business in Langfang, we did some retail business in Beijing.

Now that the market is changing, I am also further integrating our business in order to adapt to the market more quickly. "

In addition, Yang Yian is more concerned about the pformation of service mode, not just simple market pfer.

First of all, we must make the channels meticulous and realistic.

In the past, Hebei was not a key market. Many dealers in Beijing chose to recruit two tier agents locally. But now that Beijing's clothing army is heading for Hebei, it can not be taken lightly.

Yang Yian has started his own shop, training exclusive sales and maintenance personnel, rooted in the Hebei market.

Second, product prices, quality and services must be matched with new markets.

For example, in terms of industrial structure, there was a difference between Langfang and Daxing.

Beijing is mainly "woven", while Langfang is mainly "knitted", so the type of equipment needed is different.

If a large number of garment enterprises move to Langfang, then the dealer's product mix must change accordingly.

At the same time, according to the size of the enterprise, we should adjust the brand and quality of the equipment. Because the price of the similar equipment before the two places is not in line with the price, the price should be adjusted with further market research.

In the interview, Chen Jin also indicated that he would further infiltrate his business into Langfang and other parts of Hebei, such as Yongqing and Guan.

Hebei sewing machine market changes temporarily limited

Beijing garment enterprises to move to Hebei and increase the market capacity of Hebei should be an opportunity for Hebei local sewing machine distribution enterprises. But at the same time, Beijing sewing machine dealers' pressing efforts will bring new pressure and challenges to Hebei sewing machine distributors.

To this end, interviewed Du Shihong, general manager of Hebei blue sky sewing equipment Co., Ltd.

He said: "because our company mainly radiated the Shijiazhuang area south of Baoding, at present, I realize that very few Beijing clothing enterprises have penetrated to our side.

Because this time they are forced to pfer mostly to SMEs, they still have to rely on the sales market in Beijing, which will not be pferred too far away. The farthest possibility is to focus on the periphery of Langfang. "

A lot of small garment factories in the original South small street area are usually only a few dozen machines. They mainly do business in Muxiyuan and Dahongmen, and require that the market react quickly.

Many of them are processed in the evening, and second days in the morning they will be distributed to the wholesale market of clothing.

Such a high dependence on the clothing distribution market also determines that they will not be too far away before the clothing distribution centers are moved.

But Du Shihong also said: "Beijing counterparts have been pferred to the Hebei area. Although they have not yet crossed the market with us, it is difficult to ensure that the market will be further changed. We are afraid that it will also be affected."

As industrial pfer involves many problems, such as government policy, local market reality and service matching docking, the pfer of garment industry in the south of Beijing needs further improvement and development.