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Anta Senior Leaders Visit Suixian

2011/6/1 11:55:00 139

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24-26 May, in

Anta

Under the leadership of Mr. Lai Shixian, executive director and vice president, chief operating officer of the group and Mr. Zhang Rongwu, President of Anta group, the top leaders of Anta group and Guang Shuo group visited and visited the company.

The delegation visited nine industrial clusters, industrial development, investment environment, urban construction and supporting infrastructure construction in Suixian.

Chen Xiangyang, Secretary of the county Party committee, Liang Wantao, deputy secretary of the county Party committee, the Standing Committee of the county Party committee, the deputy county magistrate Cao Guangkuo, the Standing Committee of the county Party committee, the United Front Minister Lu Zhao hall, and other county leaders and the head of the county's functional departments, accompanied the inspection.

After the inspection, a symposium was held in the conference room of the two floor of the county government.

At the symposium, Chen Xiangyang, Secretary of the county Party committee and county magistrate, introduced the basic situation of Suixian, and warmly welcomed the Anta group and Guang Shuo group's entry to Suixian. They are full of confidence in the smooth cooperation between the two sides.

Anta group executive director and vice president, chief operating officer Lai Shixian, President of Guang Shuo group Zhang Rongwu, Anta group director, sharp move

Exit

Peng Qingqi, general manager of the limited company, respectively explained the assumptions and requirements of Anta and Guang Shuo group's investment in Central Plains, and expressed strong interest in Suixian's investment environment.

At the Huachi Guangdong Regency Hotel in Shangqiu, the two sides conducted a deep discussion on the details of cooperation and reached consensus in many aspects.

In line with the principle of mutual respect and mutual benefit, the two sides reached a preliminary cooperation framework for Anta shoes production base project, which invested 600 million yuan.

The two sides agreed that the next step is to strengthen liaison and further exchange of views. The two sides should give the utmost sincerity and the highest attitude to promote the formal signing of the project and landing as soon as possible.

Anta group is one of China's leading sporting goods brands, mainly engaged in the design, development, manufacture and marketing of Anta brands

Gym shoes

Clothing and accessories.

The group has established a wide distribution network in China through distributors managing its retail outlets throughout the country.

Anta group focuses on brand building and marketing, combined with various promotional resources, including sponsorship, advertising, interaction with consumers and endorser sponsorship, and highlights the product differentiation.

Anta group's sports shoes market share index has been ranked first in China for seven consecutive years.