CHIC-YOUNG&Nbsp; BLOOD&Nbsp; September Detonating Trend
CHIC adds new strength.
On September 27~29, the China Apparel Association will unite China International.
Trade Centre
The textile industry association of China Council for the promotion of international trade held a fashion trend in Beijing called CHIC-YOUNG BLOOD (trend brand Exhibition @ Beijing). The purpose is to help fashion trend brands establish opportunities for direct communication with end users.
Promoting China's "trend culture"
As a new force in CHIC, CHIC-YOUNG BLOOD aims to promote and display the most dynamic and potential fashion brands in China, and promote the spread of "fashion culture" in China through a series of activities.
In recent years, with the development of China's fashion culture, more and more clothing and clothing brands have begun to focus on the fashionable young consumer groups. For example, the brand remolding plan launched by Lining in 2010 is a typical case.
At present, China has more than 500 million of the 80's and 90's people who are pursuing the trend. Their needs are closely related to the future of Chinese fashion brands.
At the same time, the annual CHIC exhibition also intends to comply with the market demand of fashion trend brands, hoping to provide a brand new platform for local and foreign fashion brands to take different forms of activities and contents, and further help brands to promote in the younger generation of consumer groups.
According to the sponsor, YOUNG BLOOD (YB) means YOUNG PEOPLE WITH NEW IDEAS, Chinese meaning can be understood as young blood.
YB is a group of young people with common beliefs. At the same time, YB is also expressing the spirit and attitude of these young people: always keep a young heart and always be enthusiastic.
Know how to share, will live differently every day, every day should be wonderful and fresh.
YB this group of people has always said to himself: I am me, I am free and brave to be myself.
Conform to
market
Development needs
CHIC-YOUNG BLOOD is the young blood of CHIC, and the theme of 2011 is "NEW BORN".
From the theme, we can see that YB is the new force of China's trend culture.
The launch of YB fully complied with the needs of market development.
The head of the China clothing association has given the above evaluation to the birth of CHIC YOUNG BLOOD. In the view of the organizers, CHIC-YOUNG BLOOD is different from traditional industry exhibitions. It is not only a fashion show, but also a big Party with active participation in fashion. It is an opportunity for fashion brands to get close to the market consumer groups.
Therefore, the nature of CHIC-YOUNG BLOOD can be summed up as a passionate and diverse fashion party.
September this year was the first appearance of CHIC-YOUNG BLOOD in China.
on
Exhibition
In part, the exhibition area will be divided into four parts: Sports / Street (SPORT & STREET), DENIM Force, Tasty MUST-HAVES and city spirit (URBAN Soul).
For those who are fashionable and brand oriented, the threshold of participation in CHIC-YOUNG BLOOD is not high.
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The organizers said that no matter what size the brand has developed, or the popularity of the brand, as long as the brand culture and ideas are in line with the ideas and positioning advocated by YOUNG BLOOD, both domestic and international fashion brands will have the opportunity to participate.
Companies participating in CHIC-YOUNG BLOOD do not have to pay such a high cost.
At the scene, participating brands do not need to use complex means to arrange the booth. The only thing we need to do is to highlight their brand personality and brand culture through creative display, and use interactive means to win the opportunity to interact with more fashion people, and harvest potential customers.
The organizer finally said: CHIC-YOUNG BLOOD is absolutely beyond everyone's imagination.
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