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Display Of Men'S Clothing

2011/6/3 15:17:00 1140

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Brand introduction

Jin BA (China) Co., Ltd. was founded in 1980. Now the company has fixed assets of 230 million yuan, covering an area of 300 mu, building area of about 100000 square meters, and more than 3000 employees. The country has set up more than 3000 brand management shops with unified image management standards.

The pioneering brand of casual wear is the only men's clothing company specializing in jacket design and development, which has been leading the trend of domestic fashion.

After 26 years of arduous efforts, the company has started its business from the two door panels to the brand price.

The value is 5 billion 653 million, because we always uphold the core values of "one person can do a good job all his life", and the entrepreneurial philosophy that has always been committed to building the world's first brand of jacket.

Mr. Hong Zhaoming, chairman of the board, started his business at the age of 46.

Starting from 1992, we registered hundreds of millions of assets, registered the use of "strong power" trademark in 1992, and introduced the CIS enterprise identification system into the brand first step in 1997.

More than 3000 brand stores; from the 2002 declaration of CCTV World Cup "dare to compete for the world" to the forwards of the German green field leading the Chinese jacket to the world in 2006; from the 2003 China culture year, it was selected as the leading style designer.

The only Chinese men's wear brand in Le Louvre Museum, Paris, is presented to the "K-boxing" jacket thematic conference at the 10 annual ceremony of the 2007 China fashion week.

The display of men's clothing

Jin Ba has never forgotten to become rich and think back to society. Chairman Hong Zhaoming is the outstanding Chinese socialist cause builder in Quanzhou, the honorary president of Quanzhou Charity Federation and vice president of Jinjiang Charity Association.

About 6000000 yuan, and invested 1 million yuan in the name of the company to set up the "Hong Zhaoming love foundation" within the company. The company has been working on charity for several decades, spreading love, helping the poor, helping the disabled and helping the weak.

Facing the future and facing the world, the company has always insisted on the core values of "one person can do a good job all his life". He dedicated himself to doing the men's clothing business for a long time, creating the first brand of the world jacket, and trying to create quality products for the customers.

Create space for employees, create long-term benefits for enterprises, create a Harmonious Society for the society, and truly realize the great ambition of "100 years' strong leadership and everlasting career".

brand image

He believes in the power of brands.

A long time ago, "power bras" had implemented the "brand marketing strategy" according to the inevitable trend of economic development and the requirements of the "hundred famous brand projects" put forward by the provincial government. In the past twenty-six years, the company has been committed to deepening the brand strength and studying the actual effect.

The way of brand.

In 1996, CIS invested huge sums into the CIS enterprise identification system, and created a brand new image of the enterprise, and re registered the use of Chinese "driving force", English "K-BOXING" and "boxing" graphic logo.

In order to maintain and promote the brand image of "power fighter", the strong fighter is in

CCTV channels, Fujian TV channels, and other provinces and cities television, newspapers, magazines, highway outdoor billboards and other media, the average annual investment of tens of millions of dollars, advertising and brand promotion, greatly enhance the "strong" brand.

Value and its influence in the whole country and the industry.

Since its launch in 2000, the company has set up branches in all provinces, municipalities and autonomous regions of the country. It has more than 2000 unified stores and more than 1200 special counters.

Terminal unified brand

Image application, uniform layout and display of goods, form excellent brand visual identification, strong brand exclusive style, in the National Men's wear brand, few.