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    Issues Related To Exhibition Design

    2011/6/18 13:07:00 53

    Exhibition Design Problems

    If the exhibition is a drama, the exhibition design is the main theme of the drama.

    Sometimes exhibitors can put forward their own general requirements. Sometimes, the exhibitors may not be refined, and they need to work together with the intermediary companies.

    At present, the exhibition design in China is basically plagiarized at the stage of foreign exhibition design. The materials and exhibitors are willing to bear the cost which is far from the international stage. Therefore, the cost is generally considered in design, followed by creativity.

    The basic framework of the design should be based on exhibitors' industry attributes and exhibitions.

    Visitor

    Group, exhibition venue background and space setting, the open air exhibition should also consider climate and safety factors in selecting materials.

    The exhibition design is almost unlimited in shape selection. Here are some experiences:


    1., we should consider the maximization of the utilization ratio of the booth.


    2. modeling should conform to the aesthetic orientation of visitors.


    3. modeling should take into account the psychology and flow of people.


    4. modeling should also consider safety.


    5., the construction difficulty should be considered.

    Cost factor


    6. environmental awareness should be integrated into it.


    7. layout of products

    Rationality.


    8. materials prohibited by exhibition hall and relevant regulations.


    In exhibition design, the use and selection of materials are also crucial.

    Some exhibition categories need to be steady, while some exhibitions need to be lively, some need to show technology, others need to show environmental protection, and others need to express arts or humanities or social welfare. In short, the theme of the performance is a test of the choice of materials. In this respect, exhibition agencies have more professional advantages than exhibitors.

    With the rapid development of modern science and technology, new materials, new light sources and new media emerge in endlessly. The intermediary companies can provide the exhibitors with the aesthetic design of the exhibition design and the objects.


    Product booth decoration and Exhibition tools use


    Although China's products have always been known for its low price and good quality, it is undeniable that the overall image is still not much.

    In addition to the design and decoration of the products, many manufacturers often neglect the decoration of the booth when exhibiting. This will also have an impact on the product image.

    In some famous exhibitions, many of the stalls of domestic enterprises remain at the level of "three boards and one table plus two stools".

    According to statistics, over a half of the visiting buyers in the large exhibition stop less than 8 hours in the exhibition hall.

    And many foreign enterprises can effectively attract these buyers, in a short period of time, so that buyers are impressed with their products.

    In addition to the reliability and bold design of the product, the design and decoration of the booth are unique.

    There are 3 main categories of popular display appliances: disposable display fixtures, circular portable display fixtures and circular rental exhibits.


    The disposable display tools are custom-made by the more powerful and creative exhibition engineering companies. Most of the selected materials are made of wooden products. The advantages are that they can suit the local conditions and reflect the image of the enterprises and products by changing constantly and even beyond imagination.

    But its disadvantage is that it is difficult to change once formed, and the price of single use is very high, and it can not be used many times.


    As a result of the expensive material, users do not have to possess the property rights of the equipment, and can rent it to the professional exhibition engineering company.

    The advantages are sturdy structure, durable equipment, sturdy molding through steel brackets, rich and changeable in 3D vision, and can be changed at any time. Even in the same exhibition, it can be changed everyday. The shortcoming is that the price is high and it is not easy to carry.


    The most popular use is a circular portable display.

    This kind of display is usually made up of foldable scaffolds and beautifully sprayed promotional pictures. It has fluent overall lines without being confined to the traditional three sided panel structure, which can embody the company's image and convey product information more prominently.

    The advantage of this exhibition is that the price is suitable and easy to carry. The standard exhibition tools can be pported after being dismantled and folded, so it is very suitable for long-distance pportation.

    In appearance, it can also change the beginning within the scope of the structure, or update the promotional pictures to match the new products.

    The shortcoming is that the change is not as diverse as the other two kinds of equipment.

    Generally speaking, for domestic exhibitors, they are more suitable for using third kinds of portable display devices. They can break the traditional image promotion method without much investment, and they can use them to make the best use of them.


     
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