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    21 Year Old Girl Debt 30 Thousand Business Change Life

    2011/6/20 17:19:00 81

    Debt And Entrepreneurship Change Life

    In the recent selection of the first outstanding female entrepreneurs in Nanjing, Nanjing

    Entrepreneurship

    The first prize of the grand prize was picked up by a 21 year old girl. She also won a business bonus of 16 thousand yuan. How did the girl named Cheng Xi go to the road of success? How did she manage her own business at a very young age? What's behind her story of sour, sweet, bitter and spicy?


    In the street facade, located at 7 of Tongji outer street, there is a very small two storey facade. Above the lintel is the lamp box of the Nanjing wonder Clothing Co., Ltd.

    Garment making

    The company is not too conspicuous to enter the store and see that there is basically no decoration in the room. All kinds of fabrics and clothing are hung up with small rooms. The shop looks crowded.

    On the two floor, Cheng Xi's office is also a collection of simple office tables. The rooms are filled with various kinds of fabrics.

    clothes


    Starting business with 30 thousand yuan


    After graduating from school in 1997, Cheng Xi had no steady job. So she worked as a salesperson in the Confucius Temple mall, engaged in clothing retailing. In her work, she gradually acquired knowledge of clothing production, sales and other aspects, and in the process of dealing with various customers, she solved the market demand and accumulated some market experience.

    半年后的1998年初,聰明的程曦決心自立門戶,走出了創業的第一步,她向父母借了3萬元錢,開了一家小服裝店,行情不錯,第二個月小店就開始贏利,服裝店平穩發展了兩年,資金有了一定積累,程曦對服裝市場更加了解,2001年她在家人的支持下,注冊成立了曉曦制衣廠,結果由于缺乏資金、知識、管理等方面的經驗,企業一度陷入困境,小制衣廠從5月至9月短短5個月的時間,虧了20多萬元,程曦幾年內賺的錢血本無歸,她難過的流淚了,但倔強的程曦沒有就此低頭,她冷靜地考慮后認為,生意失敗的原因在于企業人員、面料、管理方面的落后,于是她招聘有經驗的管理人員,并向專家請教相關知識,白天工作,晚上到高校學習企業管理課程,并向父母、親戚借了7萬元錢,以圖東山再起,功夫不負有心人,企業開始逐步走出低谷,到01年底企業開始不虧本。


    Finding the right position and making bigger enterprises


    After 2002, the development of the garment factory was generally smooth, the enterprise entered a healthy development track, the personnel, capital and market gradually became bigger and the enterprise equipment started from the first two high-speed single slit machines. At present, the enterprise realized a single, production and sales dragon, the machine and equipment had the pressure lining machine imported from Japan, the enterprise had 7 franchised stores and wholesale counters in the city, which specializes in marketing their own dawn and spectacle clothing, which all produced popular clothing and sold well.

    At the beginning of this year, Xi renamed the original enterprise as a wonder clothing company, and registered its trademark. At present, the annual output value of the company is about 1500000 yuan, employing 56 employees, including 32 laid-off workers.


    Cheng Xi said that laid-off workers have disadvantages, but they are steadfast, diligently, cherish their hard won jobs, and are completely competent for their jobs after study. This is also a manifestation of enterprises' return to society.

    Through the express, Chen Xi told the sisters who wanted to start a business that they must be bold enough to try and find their own positions.


    50 stores in 3 years


    At present, the development of enterprises is relatively stable, but Cheng Xi is not satisfied. She believes that entrepreneurship can change life, and the personal value can be fully reflected in the process of entrepreneurship.

    In 2002, she said her development goal was to set up 50 small orders and sales clothing stores in Nanjing within three years, but Cheng Xi knew that her business was still in the stage of entrepreneurship, and her strength was limited. She said the outlets would be mainly located in the residential area, not in the commercial network, first because of the cost, and two because of the localization of their products.

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