The Fifth China Underwear Dealer Annual Summit Tour Second Stops In Hunan

During the meeting, Mr. Wu Yiming, Mr. Pan Feng, Mr. Lei Hongbo, Mr. Hu Lei, Mr. He Xiancong, representatives of the excellent agents, terminal merchants, Mr. Luo Liehong, Mr. Nie Jinxiang, Mr. Yan and Mr. Yu, were the representatives of well-known manufacturers, including Mr. Luo Liehong, Mr. Nie Jinxiang, Mr. Yan and Mr. Yu. He was the host of the marketing hard working expert, Mr. Li, under the auspices of Mr. Li, director of the organizing committee. The core of the Yuelu underwear Summit Forum was presented in a dialogue and interactive way.

The forum has refined the current industry's more difficult problems for expert dialogue. One terminal said that in the face of the current economic situation, inflation has deep feelings for the terminal, the rent is rising and the human cost is rising. But it is gratifying to note that compared with last year, this year's sales increased by 28% at the end of May.

And for the sixth wave of wealth released this summit, the quality underwear. Since 1999, Mr. Luo, who has been in touch with men's underwear for 16 years, has responded positively to this topic at the scene. He said that the quality underwear can be combined with the bra and household clothes, and it can also extend the channels alone. In his current business, the sales of men's underwear has been increasing steadily, and the customers' sincerity is very high. He thinks that it is necessary to make category extension and humanized service.

Mr. Lei Hongbo, the marketing director from Rome century, did a deep analysis for everyone at the scene. Xiaolan is the development base of China's men's underwear, which has developed from circulation to brand in the past three years, but most of the enterprises are located in high-quality underwear. He thinks that it is a conceptual mistake only to focus on the quality underwear, and it should be men's underwear strictly. Ray general at the conference called on many terminal operators, only to sell the middle guide men's underwear sales volume has not been greatly improved, men's underwear in order to have a way out, we must take the brand line, to the bra, home furnishing clothing and other mature second-line brand learning. Lock the channel to the men's underwear area and expand the channel with the brand line. When the terminal store has five to eight square display men's underwear area, the sales volume will increase naturally, not the sales of 1000 to 2000 yuan per month, which should be 1 to 20 thousand sales. Ray general finally said that it is the future trend of men's underwear to take the brand line, walk the channel of healthy Jian Kang and make the extension of products.

During the forum, pan general from Lingmei underwear also made relevant reports on the future of the adjustable underwear. Mr. Pan showed the sales data of Ting Mei over the years. From the sales volume of 2.4 billion in 2000 to the end of 2010, the total sales volume of the country was over 9 billion, indicating that the future market of the adjusted underwear is still huge. The key is how to do it. Pan believes that in the refinement of products, the refinement of services, the refinement of management, the innovation of products, and the innovation of marketing mode, it is expected that China's US market should have hundreds of millions of markets waiting for us to make money.

As the organizer of the summit, "underwear wind" magazine, Mr. Zhang Dehua, editor in chief of "underwear wind", came to the stage. The representative delivered an important speech of "underwear Annual Research Report", which aroused applause and enthusiastic response from the participants and people in the industry. At the same time, this year's summit also carried out the "2011 China underwear outstanding dealer award ceremony". At the beginning of the conference, the Organizing Committee of the summit conducted a survey and examination of the underwear dealers throughout the country. With the help of major underwear enterprises and underwear agents, a number of excellent dealers with certain ideas and good brand thinking, better sales performance and excellent industry reputation and reputation were selected from nearly thousands of dealers and had some influence in the local area.

A total of 14 outstanding dealers from all over the country have won this award. The representative of Mr. Wu Yiming, the excellent manufacturer, presented the certificate to these distinguished guests and set up a collection of Chinese and foreign collectors with great collection value from SHOW. Morden Fang has also been selected as the "best brand comfort Award for 2011 China's adjusted underwear".

During the conference, the organizers also presented the wonderful performance of the Huhua opera, "Liu Haikan Qiao", which is a splendid and Huxiang cultural feature. The performance of Liang Liang, the two class actor from the Hunan Provincial Art Troupe, pushed the summit to a new round of upsurge.

Hu Shijie, editor in chief of the summit and editor in chief of Lingfeng magazine, finally said that the positioning of the summit is forward-looking and has the basic functions of quick response to the hot spots of the industry and in-depth exploration of solutions. "Forward-looking vision and factual data speak to enrich the conference carrier with an entertainment style of relaxed culture".

Next, the 2011 third annual conference of the Fifth China underwear dealers will be held in Shenyang, known as the "East Ruhr". Details of the activities will be paid attention to "underwear wind" magazine six issue.