Kunming: The Red Economy Is On Fire.

News speed reading welcomes the founding of the party 90th anniversary, singing red songs, reading red books, watching red movies and red treasures. The red tide has been raised. People in this red tide have relived those sacred moments, fiery years and heroic stories, and the red economy has also increased. While red clothing, music teachers, and red books became "meat and potatoes", the red film "the great cause of building the party" exceeded the box office. Hollywood Kung Fu Panda 2.

　 Red books continue to "warm up"

Red books such as the history of the Communist Party of China and the biography of Mao Zedong continue to sell well. Many people say that when the 90th anniversary party is founded, the purpose of buying and reading red books is to revisit the red memory and wake up the red culture.

Recently, big bookstores such as Xinhua Book City and new know book city have set up red book counters in prominent positions. In the Xinhua Bookstore of Nanping pedestrian street, red book counters display ten kinds of historical books, biographies of famous people, and red books. Among them, the red cover of the history of the Communist Party of China, Volume 1 and second is stacked above, which is very noticeable, and many readers will stop here when they enter the bookstore. Before the counter, Ms. Yao bought 3 different versions of the biography of Mao Zedong. "The school organizes the activity of reading red books and reading after reading. Today it is specially designed to buy books for children." Ms. Yao said. Before the counter, the proletarian revolutionaries' biographies and anthologies were also well liked by the readers. In addition to the traditional red books, a political road: hatred and ten years has also been placed prominently, and many readers have shown strong interest in this documentary biography. Mr. Wang, a retired worker, said: "during the past few years when Qiu secretary came to Kunming, the city has changed so much that I hope to learn more about the experience of Qiu secretary from this book."

The books on the Red Book counters are books with certain social influence in recent years. They also have a wide range of subjects, including red novels, popular history books, comprehensive history books, large party history documents, etc., which cover the history of the party, the party building, and biographies of leaders. The salesperson of Xinhua Book City said that in June, red books kept rising. "Sales volume 1 and second of the history of the Communist Party of China are better, not only for personal purchases, but also for many units."

　　 Red souvenirs "favored"

Red theme souvenirs continue to be popular. Chairman Mao's badges, commemorative coins, kettles and mouths with red slogans are especially popular. A shop owner near Jianshe Road said that the little badge printed with Chairman Mao's head was very popular with young people. "The best seller in my shop is the enamel jar. Some units also regard red souvenirs as prizes for singing red songs or other celebrations, which are both innovative and memorable. They sell more than 200 red gifts in half a month."

The yellow background is lined with the emblem of the party, and the "red diary" is very striking, and at first glance it is a book. This "red diary" designed by Mr. Zhang, a senior media reporter, has attracted the attention of journalists. Mr. Zhang said: "90th anniversary of the founding party, the whole nation is reviewing the red memory. In this atmosphere, it is easy to arouse people's review of the history of the party and think about themselves. "Red diary" allows people to record their own thoughts while reviewing historical classics.

　　 Red clothing "Turn around"

With the red songs sung in Kunming, the rental business of "Red Army uniform" and other costumes is also booming. In the clothing rental shop of the West Garden Road, the shopkeeper Yu lady is counting the clothes she just returned. "There were only 20 sets of red uniforms in the shop, and more people began to rent in the middle of June, and I increased 10 more, but I still didn't rent enough." Ms. Yu said, usually the clothes are cleaned two times per time, but because the rental frequency is too high, they are just returned in the morning and rented away in the afternoon.

The costumes are also soaring. The reporter learned from several rental shops of Yunnan Arts University and Xiyuan Road that the rental Red Army clothes include hats, clothes, trousers and leggings. There are several colors and styles of gray, blue and so on. Originally the rent of the day was between 20 and 30 yuan, and has risen to 50 yuan left and right since June.

　 Red films get together.

90th anniversary tribute films of the founding party Great cause for Party Building "On the 15 day, it began to be screened at the major theaters in Kunming. The box office of the founding of the party less than 10 days has surpassed the early Hollywood blockbuster "Kung Fu Panda 2".

Since mid June, Kunming's major theaters have launched a celebration of the 90th anniversary outstanding domestic film exhibition of the Communist Party of China. There are 28 excellent domestic films including the founding of the party, Tsien Hsueshen, Yang Shanzhou, Xiangjiang north, great sun, Wu Yunduo, autumn Baihua, pioneer, Xibaipo story, and brilliant. Among them, the China Film Group's effort to build the great cause has passed the earlier released Hollywood blockbuster Kung Fu Panda 2 this week, ranking the top of the box office.

According to the staff of Kunming new construction cinema, "the founding of the party" has gathered 178 Chinese movie stars, including veteran stars, powerful actors, young idols, and even "fast men" and "good men". An average of 1 stars appear every 1 minutes in a 140 minute scenario. Moreover, the early propaganda of the film is strong, and all kinds of posters and advertisements are all over the world. Now, there are 30 to 40 games in the great cause of the founding of the party. The attendance rate is above 90%, especially in prime time.

In contrast to the box office of the founding of the party, the rest of the red theme film box office is not ideal. For example, "north of Xiangjiang", "Xinghai" and so on, the box office is only a few thousand dollars, and even many movies only have to be released for one or two days, so they have to go offline. The staff of the cinema said that many red themes were lacking in appeal because of insufficient historical depth, deep red background and few stars. In addition, with limited market capacity for a period of time, most of the audiences interested in red subjects were attracted by the great cause of the founding of the party, resulting in the poor box office of other red films.

　 Red tourism is neither warm nor cold.

In March, Xiao Yu, an Kang Hui travel agency, applied for an office to the manager, preparing to implement a long planned plan to make red thematic tourism. "When the 90th anniversary party is founded, there are bound to be lots of units to organize employees to visit the red resorts. Red tourism is bound to flourishing. I think this will be a good market." Xiao Yu is confident that he will be ready to work hard. But by mid June, there were not many consulting phone calls and few numbers. "Tourists do not seem to want all the trips to focus on the red theme. Generally, they only choose one or two points. Many travel agencies are accompanied by other lines." Even if the number of participants is not satisfactory, Xiao Yu said he had to stick to the end of the year.

Not only is Xiao Yu, but many travel agencies have also seen red lines. A responsible official of the Air China brigade said that red tourism is also a large number of consultants and fewer people traveling. "The general practice is that tourists choose their own places, and we help them to cross the line. Nanchang, Jinggangshan, Shaoshan and Yanan are all relatively hot spots. Compared with last year, although the number of people in this group is not large, red tourism has accounted for 60% of the market. Maybe a few lines are at a high level of nearly 4000 yuan, so there are not many people in the group. According to the person in charge, with the arrival of the peak season of tourism in July and August, the price of tourism will continue to rise, and the red line will also have great potential for warming. Although there are few groups, many travel agencies are still sticking to it. Reporter Yao Danping Cai Jun reports

　 Experts remind

Red collection needs to avoid risks

This year's red collection market is doomed to be hot. The commemorative stamps such as stamps and stamps are very popular and prices are rising all the way. From antique shops to roadside stalls, red collectibles also have high and low points. Insiders warn that counterfeit counterfeit products have already appeared on the market, and there may be large fluctuations in the future.

Nowadays, it is difficult for Kunming to find a more concentrated antique trading market. Most antique shops are scattered in second-hand markets, flower and bird markets, etc. In the garden flower and bird market, a collection of Chairman Mao's badges and other collections is displayed in the window of an antique shop, but most of them are privately owned by the boss and are not for sale. The owner of the store said that these red collections were slowly accumulated over the past 10 years and were not intended to be sold. "This year the market is rising every day, and even if it is to sell, it will not choose to sell at this time." There are a lot of red collections in Jingxing flower and bird market, Jin Bi square, several antique shops, and even many valuable objects in the war of resistance against Japan and during the war of liberation, but most of the bosses say they do not sell, and are willing to buy similar collectibles at high prices.

In the former official camp and second-hand goods market and the Taobao Road near Baiyun Road, the roadside stalls are also filled with various red collections. Compared with antique shops, the collection on the roadside stalls is very different. But even so, these hard and false collections are still rising in price. A booth owner filled the Chairman Mao badge with large and small materials, and according to him, the price of the better picture stamps has generally increased by 2 to 3 times this year. In particular, some Kunming local made badges, or fewer stocks of the wrong version of the seal, the price is even more serious. In addition, some publicity pictorial stocks are relatively small, and this year's rally is also fierce.

Song Xiangdong, President of the Kunming World War II history Exploration Association, said that when the 90th anniversary party was founded, the warming of the red collection market was positive. On the one hand, the market demand suddenly increased, and on the other hand, the bullish market led to the widespread psychological of reluctant collectors, which further pushed up the market price. In addition, red collections are different from other collections, which often have important historical and political significance. A large number of precious collections are hidden in the hands of individuals. They are more willing to collect souvenir or private exchanges than to sell them in the market because of the memory of specific times, specific beliefs and pursuits. With the warming of the red collection market, many counterfeit counterfeit products are constantly flowing into the market, and collectors should pay attention to identification. At the same time, although red collections are in the ascendant all over the country, investors should also pay attention to possible market fluctuations.