On The Link Between Fashion Design Teaching And Practical Application

 

Vocational education is the training of talents, and it is a practical route, aiming at training applied talents of technology. What kind of talents do garment enterprises need, we should cultivate what kind of talents we provide. Nowadays, the designers of a garment design company will not only draw a beautiful picture on the paper, or have a wonderful idea and creativity, but can not turn it into reality and serve the clothing market. With the development of information technology, marketization, integration and networking in the world economy, fierce competition and rapid changes have taken place in enterprises, products, talents and markets.

Garment industry is an industry course emphasizing the application and practicality of knowledge. In many years of teaching, more and more people feel that the teaching mode of the design course has not been able to meet the needs of today's society. Teaching activities have not moved towards the society, closed doors, and on paper, the design of students is quasi conceptual, the thinking can not be expanded, and the market adaptability is poor. Many students feel that the application of their knowledge in practice is quite a long time after graduation. To this end, I think that from the following aspects, we should shorten or put an end to the running in period of students, so that students can quickly adapt to and straighten out the design, production and market after graduation.

The practicality of the course combines with the market, combines with the enterprise, and combines with the specific subjects. At present, sketch, color, three major components (plane composition, three-dimensional structure, color composition) are basic courses of design. As a category of design art, clothing design can not be separated from the foundation of painting. The training of painting foundation is not only for painting costume drawings and design drawings, but also for the cultivation of students' aesthetic taste and formal rules. The basic teaching of painting in domestic clothing colleges and universities has traditionally been the basic teaching mode of traditional painting in fine arts colleges, from geometric shapes, still objects to plaster images, head images, to human body, bust, whole body, and gradually training from shallow to deep.

But painting in costume design does not require such rigorous and rigorous basic training. One is time is not allowed, because clothing painting is only a small part of clothing system engineering, most of which should be the research on the shape and structural changes of clothing, and the process of tailoring. Two, clothing painting is the relationship between people and clothing, and people are the first. The essential knowledge of human body structure, the rational expression of the object's structure, space, texture and other non luminous effects, as well as a large number of short-term exercises such as the sketch of human body and the movement of clothes, are the main contents of the basic training of painting.

 

The purpose of design foundation, effect diagram, clothing material science, fashion painting technique, clothing accessories design, fashion design, garment design course is to train students to master the rules and rules of design, and the dialectical relationship between formal beauty, material beauty and technical beauty. We should cultivate students' creative sense of modern fashion design consciousness and higher comprehensive design skills, and establish a complete concept of clothing design system. In general, the production process of small and medium-sized enterprises is the design draft - the final version of the design director - the proofing version - the vehicle version - the fitting - the designer revising - revision to the design idea - sample number - according to the market to determine the quantity of production - purchase of fabric material - order - Sales - after sale feedback, the basic process is spanformed from a concept into a finished product.

Perhaps these most of our design teachers know this, but in practical teaching, they often emphasize the techniques of fashion drawing, and how to draw beautiful fashion effects, ignoring the practicality and productivity of the design. Most of the works are focusing on innovative ideas and artistic forms, with a leading cultural feature and a great distance from the clothing as a commodity, so the intrinsic quality factors of the clothing itself are often not taken seriously by the students, so that the students often appear to be awarded the prize, but they are not good at the fashion in the daily life and can not be competent for the design work. The reason is that the understanding of the students' understanding of the clothing design is not enough and the technical skills of the clothing itself are not in place, so this requires the teachers to give correct guidance to the students in their professional knowledge.

On the one hand, we should encourage students to have strong innovative spirit and artistic accomplishment, take an active part in professional competitions, pay attention to cultivating students' keen sense of form beauty and avant-garde fashion, so that they have advanced design consciousness and design concept. On the other hand, we should emphasize students' understanding of the essence of clothing, and base on the beauty shown in the study of clothing structure and technology, so that we can express the functional value of clothing in a good sense of beauty, display the connotation of high quality with appropriate dress effect, and set up the correct sense and concept of design.

From this, we should further improve and perfect the professional curriculum. Combining with practice, combining with the market, combining with enterprises, and combining with specific topics, it is the purpose of combining fashion design with enterprises. With the combination of specific topics, the rapid change of the market will force teachers to constantly update and adjust their teaching methods and teaching contents, so as to prevent empty space from explaining the design concept.

 

The change of teachers' teaching and students' learning concept: the unity of the change of clothing styling and structure is the key link in costume design, and also the main content in the teaching of fashion design. Structure is the preparatory stage of sewing, the key to change from stereo to plane, from plane to stereo. Sewing is the continuation of structural drawing, and it is a complete whole for a garment. The beauty of design and the active thinking and creative thinking ability also need to express the artistic thinking ability and aesthetic feeling in the clothing technology structure, the high artistic accomplishment and the understanding of the structural design of the garment technology, which will bring the art of dress design to the top. Only the paper effect can be produced, and a reasonable structural relationship can not be generated. The design is "on paper". Instead, only learning the stereotyped conventional clothing structure and not flexible application, it can not be learned to design.

Because of the combination of art and technology, clothing design tends to lose weight in two aspects, or biased design courses, ignoring process structure design courses, or biased process structure design courses, ignoring art design courses. Also many students generally believe that good clothing design should be a perfect artistic expression. Therefore, in the early stage and development process of clothing education, one-sided emphasis has been placed on the artistic individuality of clothing, while ignoring the commercialism and practicality of clothing itself.

There is a fashion design that pursues far away from the essence of clothing, with the idea of fantasy. With the continuous development of education, the faculty is growing and equipped with various professional teachers, but the teachers of clothing technology structure are still seriously lacking, leading to the proportion of technology courses, and the students being influenced by some wrong ideas. They live in the art colleges and universities, and think of themselves as designers and designers. They simply believe that costume design is a pure artistic creation. There are many reasons to criticize the vulgarity of practical design, which is not elegant enough. Instead, they emphasize art and despise technological skills, lack sufficient attention and basic understanding of the craft class, make the design and technology two aspects fall into a gap, fail to carry out the unification of the two, and students' knowledge is not comprehensive. When some students have joined the work after graduation, they realize the importance of the technological structure. With clothing For those students who go out of these schools, they always dreamed of taking office in big companies, and the gap between reality and ideal first laid them down the ruthless first stick: for novice, clothing companies usually arrange things to sort out information, cut patterns and so on. These petty things long suppressed students' unwilling psychology and drowned the students' desire to make a big effort.

 

Thus, under the psychological effect of impetuosity and quick success and instant benefit, students often do not want to start from the most basic little things, but always expect that a large company will hire themselves. But the environment that most of the students have developed selfishness can not handle the interpersonal relationship properly. The students often lack the cooperation spirit and ability to communicate with others in the projects that need to cooperate. They are calculating each other in the process of giving and receiving. From this we should see that for the design institutes, it is necessary to strengthen the cultivation of students' personality and psychology, so as to synchronize the cultivation of personality and professional training.

With the rapid development of China's garment industry, the quality requirements for professionals are constantly improving. Under such circumstances, colleges and universities must adhere to the principle of "combining teaching with social needs, combining teaching with market demand". Market economy has proved that the brand must play an important role in invincible competition in the fierce competition of clothing market. How to establish, grasp and operate the image effect of clothing brand is not only a question of style design. China's clothing industry can be divided into order production, brand management, wholesale processing and so on. Different sizes of enterprises vary greatly in terms of management methods, technical equipment and brand value. According to the product operation process, enterprises can be divided into product planning, information analysis, surface accessories supply, product design (style design, version design, process design), production management, marketing planning, advertising publicity, shop display and other links. For sample processing enterprises, product quotation and cost accounting are the most important keys to seize customers, and cost accounting is closely related to the cost of main and subsidiary materials (price of supply channels), processing costs and management costs, all of which are inevitable in business activities. Therefore, enterprises require graduates not only in the design of the armchair strategist, but also a modern applied talent with other innovative awareness, brand awareness and specific problems in the process of product operation.