Internet Innovation Makes Clothing Pactions More Active

In the case of 90 million users around the world, John Donahoe, the chief executive of eBay, knows that it is impossible for everyone to be satisfied with it all the time.

Users of large shopping and auction websites are gradually decreasing.

Stubborn conservatives believe that eBay should stick to the auction industry, just like ten years ago, when all pactions were realized through auctions.

Today, auctions only account for 30% of the total volume of pactions.

Donaho said in a report at the summit that products sold on eBay are also following people.

"We know how to link the seller of clothes to the buyers all over the world, and we do it all the time."

Donaho said, "we are fully committed to providing all kinds of clothing to our users, whether they are fashionable, retro, designer or professional designers."

EBay is the world's largest clothing, shoes and

As a result, Donaho has made adjustments to the various clothing brands so that they can cooperate with eBay and offer discount stores on the website.

Each brand can specify the appearance and interface of online discount stores, and eBay can manage them.

Donaho pointed out at a press conference that the website sold a skirt every 6 seconds and sold a pair of shoes every 8 seconds.

EBay's fashion customers "mainly focus on practical shoppers". They need to keep trading and become more and more eager to buy new products.

Donaho emphasized that such a discount website will not destroy the image of the brand, nor will it interfere with the existing network operation of the brand.

He cited an example of eBay's online store in the UK for the British brand Savile Row, which sold products a year ago, otherwise the product of the brand could not be disposed of.

A major obstacle facing eBay is the need to fight against some of the branded products in the online market for a long time.

Donaho acknowledged that eBay had ignored this problem a few years ago, but now they are actively resisting the imitations.

Websites cooperate with brand businesses to identify counterfeit products, withdraw them instantly from the website, and ban such businesses on eBay.

Donaho's speech expressed a theme that there is a need for change.

He acknowledged that a few years ago, eBay did not realize that it needed to change, and it turned out to be in trouble.

But now it sees the need to adapt to changing network pactions and is accelerating the pace of change.

He said, "therefore, what I want to say to you is to welcome change and avoid it."

One of the changes that this website is changing is not just selling computers, but also selling other devices.

Donaho said: "electronic products like cell phones and iPad have started the ebay power, and are selling them to different customer groups to sell simple application devices.

We are not social media like Twitter or Facebook. They use social networking tools in shopping.

Facebook has just over 500 million users worldwide.

The "Like" button promoted the sale of eBay and brought benefits to mobile applications.

Donaho continued, "mobile phones are very hot now, but it is difficult to distinguish the boundaries.

IPhone has changed everything, and the number of people accessing the Internet through smart phones will account for 40% to 50% in the next few years.

Customers are tired of numerous accounts and payment experiences and unnecessary conflicts, and we are making feedback.

When we launch eBay net clothing, we change from uniform code to specific size.

As we all know, buying clothes is not like buying auto parts or collectibles or diamond rings.

Donaho said that in August 2010, he was recruited by the company as a senior example of clothing retailing industry and an expert in e-commerce, Miriam Rahki, which is an example of their commitment to fashion.

EBay has created a platform for famous and new designers and brands.

Narciso Rodriguez, an American designer with Cuban ancestry and American designer Norma Kamali (Norma Kamali), has launched the exclusive eBay series. Narciso Rodriguez

Before, Derek Lin, a famous Chinese designer who was active in the New York fashion circle, said that he launched the 2011 spring summer series as the first series from the masses. Derek Lin designed a series of products for this purpose, and welcomed customers to elect their favorite products to produce Derek Lam.

Donaho said: "with our fashion applications, we will try to serve some customers who want to go shopping in their way.

We are promoting more vertical shopping experiences.

The fashion store has a visual shopping experience.

There is also a "daily spike", which lists 10 minutes of panic buying.

The company also launched "group gift" activities, jointly hosted by eBay, PayPal and Facebook.

"Group gifts" let family members and friends use Facebook's friends list to buy gifts for someone.

Other examples of community media affecting shopping include delivery of quick sales notices through Twitter and Groupon, which makes it easier for consumers to find manufacturers.

The PayPal payment tool company, which belongs to eBay network, claims that the feasibility of mobile fast payment channel is only required by a security system on mobile phone, which can be paid by two phone keys. Starbucks will use this mobile phone to pay fast access channels.

PayPal provides programs for iPhone, Android and blackberry systems. It is expected that by the end of 2012, more than 700 million dollars of mobile phone charges will be consumed through this system.

"Mobile phones are very hot now, but it is difficult to distinguish boundaries.

IPhone has changed everything, and the number of people accessing the Internet through smart phones will account for 40% to 50% in the next few years.

- John Donaho