Animal Monopoly Shoes Enterprise High Profile Brand Enterprise &Nbsp, Urged Terminal High Speed Development.
July 6th, recently, the two floor conference room of Qingtian Feihe villa, "2011/2012
Beast tyrant
Annual Marketing Summit and Autumn
Order-placing meeting
"Here.
Tang Jun Jian, general manager of Guizhou branch of the animal control company, felt an unusual breath when he entered the conference hall.
Whether it is the theme of "integrated management and freshness", or the confident and energetic face of the company's managers, or the silent statement of the conference culture, they convey an exciting force.
Affected by this infection, he was also very heroic: "this year, I am in Guizhou.
market
There will be a good harvest again! "
Although the macro environment has brought a lot of pressure to the shoemaking industry, the company's brand has maintained a good growth trend in recent years, especially the sales ratio of women's shoes has been improved rapidly.
In this annual marketing conference, "brand promotion" has also become the key word of the annual strategic plan.
In his speech, Xu Jianen, chairman of the board, made it clear that "we should attack the brand directly and strive to be a market leader."
Deputy general leaf innovation also pointed out in the report, "in addition to the effective improvement and upgrading of products, last year's publicity expenses for various types of terminal products were among the most in the calendar year."
It shows that the company will further enhance the effectiveness and pragmatism of brand communication by focusing on precision marketing as a yardstick and enhancing the intensity of the dissemination of terminal outlets.
In addition, the award ceremony of excellent agents, excellent dealers and excellent shop leaders at the conference pushed the meeting to a climax.
Taiyuan, Guangzhou and Guiyang won the 2010/2011, the second and third tier markets respectively.
15 dealers and 15 store managers in Taiyuan, Huozhou, Hangzhou and Qingtian were recognized and rewarded by the headquarters respectively.
The conference drew to a close conclusion in the new general manager Mr. Lin Jinsong's invitation ceremony.
At the end of the meeting, Xu Jianen, chairman of the animal tyrant, released a new group directive to promote the development of the brand by promoting the development of the brand by brand.
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