Bally Announces Cooperation With Art Basel (Art)

The Swiss brand Bally announced the continuation of its cooperation with the Basel Art Center and the Basel art exhibition in Basel. The first cooperation between the two sides began in the forty-first Basel International Art Fair in 2010. When the BallyLove special collection No.1 series was officially launched, the series was released under the double promotion of the BallyLove release party and the new exhibition activities of the Basel Miami Beach art exhibition.

Since both sides are from Switzerland, this cooperation can be achieved.

 

BallyLove is co authoring by contemporary renowned international artists and creative director Michael Herz and Graeme Filder, Bally. This highly artistic product range includes shoes, accessories and ready-made garments.

This innovative series not only integrates Bally's brand philosophy, but also shows the Bally and the artist's love for fashion, art and creativity.

Olaf Breuning1970 was born in Switzerland, but he lived in New York for more than 10 years.

He is famous for his unique courage, fearlessness, humor and strange provocation. He also likes to ask questions of Existentialism in everyday life.

For example, imagine a small forest supported by 11 pillars, and let every sculpture stone column become the focus. Olaf Breuning can pform such a fictional idea into a true artistic work.

As a video multi-media artist, sculptor, photographer and designer of different scale scenes, Breuning prefers to display his works in a nifty and family style as if weakening his identity as an artist.

New York Times commentator Roberta Smith likened him to "the most joking sculptor."

 

Bally's Retro poster gave Breuning unlimited creative inspiration, which reminded him of his 2010 creation of a series called "Marilyns".

At the same time, he created a special series for Bally himself, which will be exhibited at the 42 Basel International Art Fair in June this year.

Breuning painted white paint on five models, wearing wigs, shoes, gloves and handbags, all of which were made of tape and painted bright bright colors. Breuning's personal signature was also written on accessories.

The models then stood side by side in Breuning's studio, and Breuning completed his photography before a black background plate.

This special portrait is the opening work of the BallyLove#2 series. It will be exhibited in the art gallery of the 42 Basel International Art Fair in June this year. It is also a temporary store for Bally.

The BallyLove special collection #2 series designed by Olaf Breuning includes ladies and men's shoes, handbags and T-shirts.

This series will be officially exhibited at the Miami Beach art exhibition in Basel in December 2011.

This series of products will be sold in the flagship store designated by Bally worldwide in March 2012.

At that time, Olaf Breuning will personally design the product window for the Bally flagship store.