Deep Involvement In Sports Marketing

According to the "Gold Award Economic Daily" reporter recently learned from mingle (China) Co., Ltd., on the 12 th of this month, Ma Wenguang, director of the center for the management of the soft throwing movement, one of the five major centers of the State Sports General Administration, the Longyan sports director and the Athens Olympic Games weightlifting champion Shi Zhiyong, the enlightenment instructor Qiu Ying long, will go to mingle (China) Co., Ltd. to discuss with the company's senior officials about the cooperation between sports industry and the company.

Guo Hui, marketing director of mingle (China) Limited, told reporters that the original intention of the company's holding this activity is that famous music is a strategic partner of China weightlifting team. Its purpose is not only to gain short-term benefits, but also to combine the brand with Olympic events and related events, so as to enhance the corporate image and brand influence.