China's Time-Honored Clothing Should Keep Pace With The Times.

The boss of Samsung Group has a good saying that everything else can change except that the wife and children can not change. The main reason for the poor survival of the 90% Chinese enterprises is that they only pay attention to quality but ignore the right ones. market Development. Consumers are happy and old, and old brands can no longer stick to the rules. Enterprises should understand the real needs of consumers and make strategic adjustments accordingly. If consumers like wearing leather shoes, they should make leather shoes, and enterprises should keep pace with the times.

Yuan Jiafang (business culture expert)

I do not agree that the products of old brands are easy to change. When our consumers are old, product Loyalty, old brand itself can not be loyal to consumers. When the consumer comes to buy a very old thing in the old shop one day, the old shop can not get it out. Can you afford the consumer?

Would you rather sacrifice efficiency and maintain traditional technology?

Cheng Laixiang (Chairman of internal League)

Old brand shoes are more hand-made. Some people ask me, what can AOKANG make an hour in a single hour, and you need four or five days to manually stitch a pair? Is it necessary to manually make it so fast now that people are so well-developed in technology? I think at any time, traditional craft is always needed to be maintained and treasured, because it represents a continuation of culture and a historical precipitation. It always needs someone to inherit.

The higher the value of manual work is. Some of our shoes are not modern. technology For example, there is a sole, the technology is very strict, each pair of shoes is unified 81 needles, a pair of 4 days, and skilled workers from morning till night. The most expensive item for shoes and gifts is more than 700 yuan, the cheapest more than 100 yuan. It can't be replaced by other types of shoes.

Hu Chengchu (vice president of real estate)

Wearing shoes is not the pursuit of brand, but the pursuit of technology. I see in many countries, their hand-made shoes are usually numbered, tell consumers how many pairs I produce, this is limited edition, you can wear it to reflect your noble and unique identity, it conveys to the consumer is its brand value. The handicraft shoes in our country do have very good workmanship. delicate But when you wear it out, you have to introduce to me how good my handicraft is and how to avoid the embarrassment of hitting shoes with others.