What Irrigation CBME&Nbsp; Baby Show Thriving.

The exhibition of high gold content is located in 7 pavilions of Shanghai New International Expo Center, with 3700 booths. Exhibits include baby products, children's car beds and bedding, children's furniture, baby and children's toys, educational supplies, souvenirs, cleaning and washing products, children's wear and baby clothes, children's shoes, pregnancy and maternity underwear, pregnant baby food and health care products.

It is worth mentioning that 10 years ago, there were only 25 brands exhibiting on the first CBME Wedding Baby Clothes Show. 10 years later, the Eleventh CBME children's Wear Exhibition and the pregnancy baby clothes and accessories exhibition were represented by more than 1600 representative brands at home and abroad. In the past 10 years, the scale of exhibition has increased 80 times, and the total area has reached 80500 square meters. The exhibition brand of this size and strength is heavyweight and authoritative in the whole country, in Asia and around the world. Ma Ying, President of the exhibition organizer 100 billion Media Exhibition (Shanghai) Limited, told reporters in the interview: "no matter how large the scale is, we now only locate the mother and baby clothing products and children's clothing."

CBME children's wear exhibition, CBME pregnancy baby clothes and accessories exhibition. Popularity With the continuous improvement of reputation, social influence and appeal are increasing. All the fashion and fashion media from all walks of life call CBME "little CHIC". However, in the minds of CBME organizers, they may not feel that they should be called "little CHIC".

The sponsor is 100 million media listed on the London Stock Exchange. Bowen group (UBM) is a truly international company. Its business is related to exhibitions, conferences, magazines and websites in the fields of professional children's wear, baby clothes, medicine, telecommunications, games, logistics, shipbuilding technology, paper industry and so on.

In July, Shanghai was very hot. The flow of people in Shanghai new international exhibition hall was also very strong. The so-called strong pedestrian flow is not just because of the crowds, but more importantly, the intensive domestic and foreign professional sellers, so that more exhibitors brand enterprises feel very worthwhile.

"Because we are from China," said HussainMothanna, general manager of UAEGoldenToys, a UAE buyer. Imported baby toys Therefore, the discovery of pregnancy and baby show is a very interesting Exhibition for us. Most Chinese companies in the exhibition will also have a better understanding of foreign companies and believe that the exhibition will be better in the coming years. In addition, we have found many excellent Chinese baby products suppliers and placed some orders. "

MatvienkoS.V, general manager of RussiaLLC PARITET, a Russian buyer, said: "we believe that since the pre registration, we have been organizing and planning very well, and eventually, a large number of exhibitors have become interested in our products. We also found our new supplier. "

The baby clothing market will be strong for 10 years.

Ma Ying, who has lived in Seattle for more than 3 years, revealed to us the experience of recruiting contacts for professional buyers. She said: "making use of Internet technology to make extensive and lasting contacts is most important. After every exhibition, we will make some precise assessments of the trading functions of the exhibition. Because there is no excellent buyer resource is the lifeline of an exhibition, so in every year's experience and lessons, we use multi-layer technology to screen buyers from all over the world and cooperate with the mass media to promote it. And establish effective databases to organize these resources.

It is reported that the well-known enterprises in various categories will participate in this exhibition. For example, Li Ying Fang, Pigeon, good kids, Combi, Chicco, yellow duckling, AVENT, doctor frog, Li Guo, pig pig and other famous brands are all exhibitors of the exhibition for many years. The main consumers of China's pregnant and infant market are still in the second tier cities. With the improvement of China's overall consumption power, more than 330 prefecture level cities and 2858 county-level cities in China contain more huge market space. Therefore, in 2011, the CBME exhibition further developed overseas resources on the basis of consolidating the existing buyers' resources, while strengthening the development of resources of three or four cities, so that exhibitors could achieve better results.

Ma Ying said in an interview: "the decision to hold the CBME children's Wear Exhibition and the wedding baby clothing exhibition in Shanghai is based on a large number of market surveys. The conclusion is that the prospect is attractive. According to our data, there are about 400 million infants and children aged 0 to 16 years old in China, and the total population in any developed country in the world, including the United States. Moreover, China's national economy has been growing rapidly for many years, and the living standard and quality of life of consumers have improved correspondingly. The demand for clothing for children and children will also increase significantly. Facts have proved that our judgement is correct. Since 2000, China's infant industry has grown at an annual rate of 30%, and has become a big consumer in the world after baby products in the United States. Therefore, the prospects for this exhibition are considerable.

Because of the authority of CBME children's wear exhibition, it has become a barometer of the local children's clothing market. Therefore, more businesses and brands want to get more information about market trends. When the reporter asked about the development trend of the children's clothing economy, the organizers were very confident to tell reporters that nowadays there are still large and strong bulk machines in the field of children's clothing, and they are in a period of rapid growth in the past 5 years, and are expected to be strong in 10 years.

The motive force of innovation comes from love.

There are many highlights in this baby show. For example, the baby seat lathe seat on the scale of a pavilion will use the audience experience to induce product demand. In the exhibition hall, all the domestic and foreign manufacturers have demonstrated this "safety" centered variety of products. On the orbit of the audience of up to three meters, many of the audience are holding doll babies. Under the experience of high-speed brakes, there is no way to hold the babies in the arms to the safety of small life.

Good children are the brand of big star class stars produced by children's cars. The high quality, high-performance and multi-functional children's cars exported to Europe are the highest priced children's cars in the European market, which has kept the proud record of the Chinese people for many years. Now, good children have entered the market of children's clothing, and the potential for development has been favored by the industry.

Speaking of the topic of children's clothing industry and baby clothes industry in developed countries, Ma Ying said: "one of the obvious characteristics of the children's clothing industry and the baby products industry in developed countries is strong competitiveness, and the brand is particularly concerned about being stronger and bigger. Like Nike, the world's largest sports brand, with its annual sales of about 100000000000 yuan and its market for children's wear, its performance has been excellent. It surpassed many specialized children's clothing enterprises. This has enlightening significance for us. Brand has a high market share, earning more money and stronger strength, and development has more potential. In the past few years, there should be more excellent children's clothing brands that are bigger and stronger, and hope to rush into the top three brands of children's clothing market in China.

For the exhibition organizers, innovation at every session is the driving force for CBME growth, and the spirit of innovation is the most admirable content for CBME. Ma Ying told reporters: "what we often consider is that in every day of the customer's life, what is it that makes them feel unhappy?" It is a great sense of achievement to do something to help them reduce their troubles. Our innovation is like this.