Leather Enterprises Are Working Hard In Detail And Practicing Internal Strength To Solve The "Three Panic" Problem.
"12th Five-Year" is China's direction from a large leather country.
Leatherwear
At the critical stage of the great power March, it is particularly important for leather enterprises to make good progress and lay a solid foundation for the "12th Five-Year" in the opening year of "2011" in 12th Five-Year.
However, it is precisely the old saying that "everything is difficult at the beginning", since the beginning of this year,
Raw material
Such problems as rising prices, difficult employment, difficult use of electricity, financing difficulties, pportation costs and intellectual property disputes have accumulated and brought unprecedented pressure to enterprises. Especially SMEs are struggling on the line of life and death.
Some small and medium-sized enterprises are on the verge of collapse because of their weak market competitiveness and low added value of products.
Faced with the same problem, some small and medium-sized leather label enterprises stand out in the fierce market competition, not only expand the scale of enterprises, increase product efficiency, but also gradually enhance brand awareness.
Working hard at the details, we have done a lot of hard work. The real leather shows the strong adaptability of the small and medium-sized enterprises, so that we can see the hope in adversity.
Pressure one: labor shortage causes labor panic.
Coping strategies: humanization Administration Open up the "upstream" channel
With the loss of labor force in some small and medium-sized enterprises, which leads to the fact that they dare not take orders, the real leather label enterprises are expanding while the enterprises need to expand.
Liu Bingxing, general manager of Kaixin Apple shoes, said in an interview that the order status of the company in the first half of the year is very stable. For the difficult employment problem faced by Danyang this year, the company has formed an effective management system, which not only ensures the wages of the employees, but also focuses on the humanized management of the staff in the working environment, living conditions and amateur life. The company leaders often ask the staff about their work and family situation and listen to suggestions to enhance communication and emotion between the company and their employees.
Xiao Yunhui, general manager of Huaxiang shoes industry, also said that humanized management is the basic attitude of the company to employees.
Huaxiang shoes industry has not only improved its living environment and working environment, but also built a basketball court, table tennis room and other staff activities places to enrich the leisure life of employees.
At the same time, the company attaches great importance to collecting staff suggestions. On the one hand, the company has a dedicated mailbox, and employees can communicate directly with the manager. On the other hand, the company conducts an anonymous ballot every half a year to reflect the company's suggestions.
Through these effective exchanges, employees' trust in the company has been strengthened.
Pressure two: rising raw materials lead to cost panic
Coping strategy: "hard" to catch quality and extend to high-end products
Since the second half of 2009, leather raw materials have been on the rise. Raw materials increased more rapidly in the first half of this year. It is understood that up to now, raw materials have increased by 40% over the same period last year.
It is precisely because of the substantial increase in costs that some enterprises have chosen Jerry building or shoddy material in order to ensure their inherent profits. Although some enterprises have guaranteed short-term benefits, enterprises in the long run can not last long.
Beijing leather reporter stationed in Tongxiang Duan Guangtao said that at present, Tongxiang enterprises are strict in quality and reduce profits.
Xu Jianyang, general manager of Kaiyang clothing, told reporters that the first half of the company had many orders from domestic and international customers, and the quality and R & D of products depended on them.
The company insists on importing high quality raw materials from home and abroad. Although the price is high, the company has improved the quality of its products and added the added value of the products to the customers' recognition.
Qian Jinlong, general manager of warms fur, said that the company has positioned its way from 02 years to high-end customers. Although this year's cost is very high and some new customers have been reduced, the company has already made a budget at the beginning of the year, ensuring the quality of the products, retaining the old customers, stabilizing the overall orders, and making little difference in profits.
Pressure three: order panic caused by electricity shortage
Coping strategy: "peak shifting" production overtime
The problems caused by the shortage of electricity caused many SMEs to be afraid to take orders and not to take orders.
In addition to generating electricity by itself, enterprises should take active measures to minimize the impact of electricity shortage on the normal production of enterprises.
In view of the upcoming two stop five of the local government and the three plan to stop three, Qian Jinlong, general manager of warms fur, said that this year's electricity consumption situation is indeed more serious than before. The company is already producing and processing ahead of schedule, and is preparing to generate electricity by itself, stagger the peak power consumption time and work overtime to ensure that the order is completed on time.
In the face of many external factors that cost a lot of increase this year, we can see that most of the real leather label enterprises are not waiting for death. Instead, they actively take various measures to start from within themselves, do well in budgeting, do well in management, do well in products, increase added value, enhance market competitiveness, and win market recognition.
Indeed, with the progress of society, the demand of consumers for products is getting higher and higher. Only by pformation, can we improve the product brand building, stabilize the "foundation" and increase the added value of products, so that enterprises can survive in crisis, so that we can grasp the long-term opportunities and develop steadily.
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