Wenzhou Shoes Export 483 Million Pairs In The First Three Quarters

According to the Wenzhou inspection and Quarantine Bureau, in the first three quarters of 2007, Wenzhou footwear products exported 59225 batches, 483 million pairs, 2 billion 93 million dollars, compared with the same period last year, a 11.7% increase in batches, a 9.9% increase in volume, an increase of 18.4% in value, an average price of 4.34 dollars / pairs, an increase of 7.7% over the same period. Despite the rise in the RMB exchange rate, the decrease in the export tax rebate rate, the increase in raw material prices and the four impact of EU anti-dumping, Wenzhou footwear exports still achieved impressive results.

Wenzhou exports footwear mainly to medium and low class shoes. The products mainly include leather shoes, synthetic leather shoes, cloth rubber shoes, injection shoes, sports shoes and labor protection shoes. Among them, the export volume of synthetic leather shoes, rubber shoes and injection shoes rank the top 3.

At present, Wenzhou footwear has been exported to more than 100 countries and regions, including the European Union, the United States, Russia, Japan, South America, the Middle East, Africa and so on.

Among them, the EU is still the largest market for footwear exports in Wenzhou, with batches, quantities and freight accounts for 41.75%, 37.98% and 41.41% of the total.

Leather shoes, which are at the cusp of anti-dumping, have achieved good results in exporting to the EU. They exported 4558 batches, 20 million 53 thousand pairs and 178 million US dollars. The batches, quantity and value of the leather shoes accounted for 33.73%, 33.61% and 31.84% of the total export of leather shoes respectively.

According to the analysis of relevant people, Wenzhou footwear exports have maintained rapid growth, mainly due to the following reasons: first, Wenzhou's export footwear enterprises and products themselves have strong international competitiveness.

The strong competitiveness of Wenzhou footwear industry lies in its fashionable products, excellent quality and low price. Secondly, the industry cluster and the upstream and downstream industries are well matched. Once again, a large number of overseas Chinese businessmen from Wenzhou are Wenzhou's footwear suppliers.

Two, thanks to the pfer of international buyers, international buyers such as DEICHMANN and WALMART have shifted their purchasing focus to Wenzhou, which has directly promoted the substantial growth of Wenzhou's footwear exports, especially the DEICHMANN company, which has purchased more than US $more than 100 million in Wenzhou.

Three, the Wenzhou footwear industry is actively exploring the international market through various channels. The two Canton Fair, the Dusseldorf international shoes exhibition (GDS), the Las Vegas International Footwear Exhibition (WSA) and the Italy shoe exhibition are the effective channels for many Wenzhou shoe industry to explore the international market.