Culture And Fashion: The Driving Engine Of Home Textile Exhibition

It is not surprising that the annual China International Home Textile Exhibition held annually is a cultural event.

This is the largest and highest professional textile exhibition in Asia. Therefore, it attracts a large number of international exhibitors. Chinese and Western cultures have sparked sparks, prompting close ties between Chinese and western textile trade. At the same time, this is also one of the best platforms for Chinese culture to show to international friends.

Chinese culture

In recent years, the pavilion of domestic enterprises entering the China international home textile exhibition will feel that Chinese flavor and Chinese characteristics are becoming more and more strong.

With the maturity of home textile market, home textile enterprises in China no longer pursue the trend of foreign countries blindly. Most of the products have almost got rid of the gorgeous form of European retro style, and enterprises begin to pay more attention to the flower patterns that Chinese consumers really like and really dig Chinese culture.

This year, the exhibition area of intangible cultural heritage of China International Home Textile Exhibition expanded to 400 square meters.

The intangible cultural heritage represents the traditional Chinese culture, which is very conducive to the protection, inheritance and development of Chinese culture.

Nowadays, intangible cultural heritage is not the mainstream culture of the home textile industry, but the organizers have expanded their area year by year, which shows that they attach great importance to Chinese traditional culture.

Yang Zhaohua, President of China Textile Association, said: "China international home textile exhibition will insist on exhibiting non-material".

However, it is not just traditional culture that is called Chinese culture.

Modern Chinese culture enables people to see the development and development of Chinese culture.

Thousands of Chinese enterprises gathered at the China International Home Textile Exhibition. The scale of this scale shows great cultural power.

Exhibitors themselves display the Chinese culture -- Chinese contemporary corporate culture.

What is the positioning of the company?

What is the culture of an enterprise?

What are the levels and qualities embodied in the exhibition?

All these constitute the overall culture of Chinese home textile enterprises. This is also the reason why China international home textile exhibition has chosen the exhibitors carefully, because the exhibition is a window to open both inside and outside.

The image of exhibitors directly represents the cultural image of China.

This year, the International Pavilion will occupy 1.5 pavilions, which shows that international culture will blend here.

Home textile products and home textile products from Italy, Turkey, India, Germany and other countries stood on the same stage.

Communication is greater than athletics here.

As the specifications of the China International Textile Exhibition are getting higher and higher, more and more close to the Frankfurt home textile exhibition, which makes Chinese designers know the international trend without the door.

Chinese designers and home textile distributors need to get different views from overseas exhibits.