Wenzhou'S First Brand Shoes Mimic PPG Test Water B2C Direct Sales

In order to closely follow the trend of e-commerce development, the company began to test the B2C direct sale in Wenzhou branch, opened the platform: www.deshaaoyu.com, while the shoe industry boss AOKANG also wanted to engage in B2C direct selling, but had no choice but to turn a big marketing investment. The direct selling of leather shoes has always been more difficult than that of the direct distributor PPG. The first style / size is a difficult problem, but the German shark fish has solved this problem well. At the same time, it innovatively proposed the way of combining online direct selling and small city line joining wholesale to do the market penetration. The company's business is developing rapidly. The company Chronicle: 2002, the company registered in Guangzhou, and was named Guangzhou name Shoe Shoes Co., Ltd. the German shark Australian fish is a brand under the name of Guangzhou footwear industry, mainly for men's casual leather shoes design, production, 2007.

In 2002, the "German shark fish" brand was born.

Formally put forward the concept of "business leisure" and "sports leisure" leather shoes.

In 2003, the "German shark fish" began to produce the first batch of German shark fish brand casual shoes, and the market responded well.

In 2004, "de shark Ao fish" began to join in foreign investment and actively joined in marketing.

In 2006, the "German shark Australian fish" has more than 100 stores and counters in the country.

In 2007, the "German shark fish" was closely following the trend of e-commerce development, and set up a special e-commerce operation company in Wenzhou, one of the three major shoe markets in China.