2011 China Internet Conference Series (24)
Fulcrum -- keynote speech of China Internet and netizen Life Forum (China Electronic Commerce Annual Conference)
Gao Xinmin, vice chairman of China Internet Association
August 24, 2011 afternoon
Good afternoon, distinguished guests, ladies and gentlemen.
This year is the opening year of 12th Five-Year. The central government explicitly put forward "actively developing e-commerce" in the 12th Five-Year plan. E-commerce is a very important and popular field in China. It develops rapidly and has strong penetration. China Internet association is also committed to promoting the prosperity and healthy development of e-commerce. We set up targeted electronics at the Internet Conference. Business affairs The fulcrum forum is hoped to provide a platform for practitioners and industry experts to discuss together.
Data show that in the first half of 2011, the total scale of e-commerce transactions in China reached 2 trillion and 950 billion. As of the end of June 2011, the number of online shopping users reached 173 million, and the utilization rate increased to 35.6%. Group buying The momentum of application development is rapid, and the number of users has reached 42 million 200 thousand, with a growth rate of 125%. The utilization rate of online banking and online payment has also increased slightly, and the scale of online payment users has reached 153 million.
Generally speaking, China's e-commerce is developing rapidly, and the market is also very large. In addition, we are glad to see that traditional enterprises are stepping into e-commerce, and e-commerce is also developing and infiltrating into rural areas. This is a good trend. The development of e-commerce in China from the end of the 90s to the present day is a matter of gratification and pride for all Internet users. The rapid development of e-commerce has benefited from the good industrial development environment to a certain extent. Now we have arrived at the starting point of a new ten year. We hope that the industry can jointly cherish and protect such a good industrial environment and jointly promote the sustainable development of e-commerce.
Now we see that some enterprises are already doing platforms, doing ecology, and advocating an open and cooperative market environment. Some Internet companies have already proposed to contribute to the improvement of the ecological environment. This concept marks the trend and intention of deepening the development of e-commerce. Only by bringing the ecological environment of e-commerce into full play, including competition order, good faith environment construction and perfection, will the development of the whole industry enter a virtuous circle, and then realize real, sustained and long-term development. In this way, e-commerce can help the transformation and development of traditional industries and play a greater role in helping the transformation of economic growth mode.
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