Xu Yingxin: Value Service Of Boutique Exhibition
Facing the three major exhibitions of China international home textile exhibition, knitting exhibition and yarn exhibition at the same time, the organizers regard it as the most important goal for enterprises to provide the most valuable services.
Xu Yingxin, executive vice president of the textile industry branch of the China Council for the promotion of trade, said that from the arrangement of venues to the organization of activities, and to the invitation of the audience, it has been a great effort to accomplish everything before the exhibition.
The three exhibition focuses on different services.
The 3 exhibitions are held simultaneously, but the direction of service is slightly different.
Occupied most of the stadium area.
Home Textile Exhibition
It provides an important trade platform for enterprises.
"Trade cooperation is the basic function of China International Home Textile Exhibition. It is our fundamental goal to display products and promote enterprises to understand the industry dynamics and market demand, so as to adjust the structure and make professional audiences more realistic in the exhibition."
Xu Yingxin said so.
Knitting and yarns also serve as trade platforms, attracting not only domestic brand enterprises but also Southeast Asian enterprises.
The difference is that the knitting exhibition is still a technology exhibition platform.
Xu Yingxin said that at the knitting exhibition, there are both upstream and downstream businesses. The display of new fiber, new technology and new technology reflects the level of science and technology in the knitting industry.
In addition, knitwear, as a cultural consumer product, is paying more and more attention to its fashion. The exhibition hopes to promote the development of knitting fashion culture.
The yarn exhibition mainly embodies its matching, because the booth is limited, and the organizers strictly select the exhibitors, hoping to provide better for knitting and garment enterprises.
Supporting services
。
Brand exhibition ensures loyalty
Just as brand development needs to strive to improve customer loyalty, China international home textile exhibition also ensures its loyalty to the exhibition from two aspects: audience and enterprise.
As the finished product exhibition, China International Home Textile Exhibition attaches great importance to trade audiences at the beginning of its establishment.
Circulation field
Wholesalers, retailers and domestic and foreign traders.
It is these professional spectators who have opened up sales channels for exhibitors to complement each other. The exhibition is based on quality control and strict screening of exhibitors, so as to ensure that the professional audience sees quality products, which will facilitate the bilateral trade relations.
Why does the company come to participate in the exhibition?
Why do traders come to the exhibition?
What do they want from the exhibition?
The most fundamental reason is that there are quality assurance fairs, where they can find what they want, and make them more likely to trade. "
Xu Yingxin gave the answer.
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