Chinese Local Women'S Wear Brands Still Have Much Room For Growth.
At present, the Chinese market
Chinese women's wear
It's not yet possible.
Top brands in the world
。
In 2010, for Chinese clothing and Chinese women's clothing, it is still a year of temper, practice and a hidden look.
After thirty years of development, Chinese women's clothing has made remarkable achievements.
Brand personality
。
From the results of women's wear, we can see that the brand of Chinese women's wear is
domestic market
The status has improved, but the gap is still obvious.
Wang Yao, Deputy Secretary General of the China Federation of Commerce, said: "of course, compared with the previous three years, the top 100 foreign brands occupy a favorable position in 2009."
According to the data from the China National Business Information Center, the sales data of main shopping malls in six main markets in North China, Northeast China, East China, Central South, southwest and northwest showed that the top two market share remained "ONLY," VEROMODA two foreign brands in November 2010.
Several other Chinese brands, such as brother, white collar, nine posture, Ya Ying, and Song Li Si, can occupy a certain position, but there is still a certain gap compared to these two strong European brands.
Experts in the industry estimate that the annual sales volume of the elder brother has exceeded the 10 billion yuan mark.
However, compared to 2010
Sales volume
For the $14 billion 100 million GAP and $13 billion 300 million ZARA, there is still room for local brands to grow.
The advantages of GAP and ZARA are, on the one hand, "men and women take everything". On the other hand, they are globally distributed.
This is also the reason why domestic brands can not compete with them for the time being.
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