"Yi Lan Fen" Creates The First Brand Of Girl Underwear Industry
Guangdong Yi Lan Fen underwear (Technology) Co., Ltd. is located in Wuhua Tianbao and outstanding people.
Southern China hub
"Guangdong"
Shantou City
The company was founded in 1995 and launched its own brand in 2005.
Yi Lan Feng
"After more than 10 years of rapid, continuous and steady development, it has become a professional girl underwear development and design, planning and promotion, craft research, production and processing, and market.
Marketing
The famous brand of "Yi Lan Fen" brand is rapidly becoming a product of "excellent quality, exquisite workmanship, intimate clothing, green environmental protection fabric".
care
Love ambassadors for healthy growth and development of Chinese girls are also taken as corporate culture and brand.
connotation
Leading the development and progress of girl underwear industry.
Guangdong Yi Lan Fen underwear (Technology) company is not the largest underwear enterprise, nor is the oldest underwear enterprise, but the company's recent action has brought her into the eyes of the author: Yi Lan Fen has invested heavily in establishing the Research Institute of health development and body growth of domestic young girls, and formally invested in March 1, 2010.
Operate
。
Why does a company that is located in a centralized production area in Shantou make many enterprises and even some large enterprises unwilling to do so?
Recently, I interviewed the senior leaders of the company.
Mr. Zhang, manager of the comprehensive management department of Yi Lan Fen underwear company, said that the establishment of a special research institute of the health development and body growth of the young girls is due to the fact that the green fabrics and processes for girls' underwear are very few and inferior at present. In order to really create the first brand in the girl industry, the company must do so, so from the management to the employees, they attach great importance to each employee, and every employee understands the importance of developing new products.
In order to strengthen the development of new products, and truly do the research and development of green fabrics for girls' underwear, Yi Lanfen has also set up the Research Institute's development plan.
Qin Miaochun, a researcher at the China Youth Research Association, has been appointed as the honorary director and consultant of the Institute, and has recruited professionals from some colleges and universities to join the new product development to further improve the scientific research and development level and research and development strength of the underwear fabrics for girls. The market department is responsible for collecting products with high added value on the market or providing information. The Institute is responsible for the research and development value assessment, and selects the technology suitable for the current technology strength and equipment of the company. It can finish the processing technology after the pformation of the equipment, and the purchasing department is responsible for the sample cloth or the required test grey cloth purchase and proofing work. If necessary, the Research Institute, the development department and the marketing center staff will organize the conference discussion. For example
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