Inventory Of Good Equipment In Yueqing'S Clothing Industry
Open the map. In the East China Sea, Wenzhou is like a huge one.
Sleeping lion
Standing in the southeast of Zhejiang province.
Yueqing
The city is located in the brain of the lion, watching the sea and listening to the tide.
In the forefront of Wenzhou's reform and opening up, the Yueqing people's advanced thinking has brought forward moves to provide advice for clothing development and spare no efforts for clothing development.
Last year, Yueqing clothing enterprises spontaneously raised 700 thousand yuan, and invited a class of national performance workers such as Mao Amin and Rongzhong'Erjia to sing the clothing of Yueqing, sending signals to the whole country and the whole world and the "forever friends" of all the clothing circles and singing a song together.
With the opening of expressways running through the entire territory this year, Yueqing has taken the lead step forward in the strategic deployment of Wenzhou's recent integration into the Yangtze River Delta economic circle. In March this year, the Yueqing municipal government's plan to create "China's clothing production base" undoubtedly added a horse power to Yueqing's clothing and convoy.
Before the advent of the next round of rapid development, the reporter went deep into the clothing industry in Yueqing and made a detailed inventory of the equipment before it was installed.
Equipment 1: three hundred thousand army
Speaking of Yueqing's clothing, many people will naturally connect her with the clothing market across the country.
Indeed, there are many people doing business in Yueqing, and they are doing a lot in the outside market.
According to incomplete statistics, there are 300 thousand garment workers in Yueqing and abroad. In Hangzhou, Shanghai, Beijing, Xi'an, Kunming, Lanzhou, Ningxia, Zhengzhou, Urumqi and so on, the clothing market of people's clothing is very popular.
Generally speaking, the people in Yueqing who set up shop in the counter of the shopping mall take the road of self production and self marketing.
Beijing "
Zhejiang Village
Almost all the clothing factories in Yueqing are run by people.
The textile city of Keqiao, Shaoxing, has a trail of Yueqing people everywhere.
Huang Jianyou, executive vice president and Secretary General of Yueqing clothing association, told reporters that if the 300 thousand marketing personnel in the field are well used, they can make the production orders to the garment production and processing enterprises in their hometown, then the development potential of Yueqing garments is immeasurable. According to incomplete statistics from the parties concerned, the Yueqing people who run clothing stores or wholesale businesses will not really get 5% of the total production orders to Yueqing enterprises.
It is imperative to attract the clothing operators from outside Yueqing to produce and process clothing. It is imperative to make Yueqing a "high industrial agglomeration", "high quality service standard" and "low consumption and high efficiency" of Chinese garment production base.
This batch of clothing employees at home and abroad is the most powerful "equipment" in the fast lane of Yueqing clothing industry.
Equipment two: hundreds of production enterprises
Yueqing people with a good market awareness and market base also made a lively voice in the clothing production in their hometown. By the end of 2002, the clothing enterprises in Yueqing had developed to nearly 400. The total output value of the whole year reached 11 billion yuan, accounting for 27% of the total industrial output of Yueqing, and it was one of the pillar industries in Yueqing.
At present, the clothing enterprises in Yueqing are mainly concentrated in three towns, namely, Panshi, North white elephants and Hongqiao. There are more than 20 enterprises in the city.
More than 400 large and small garment enterprises, from tens of production to hundreds of people, the total production of nearly 100 thousand people, like a powerful joint fleet, the daily production capacity is amazing.
In December 22, 1999, the national clothing quality supervision and inspection center announced in Wenzhou: the quality of clothing of 18 Wenzhou clothing enterprises has reached the highest level of national quality, of which Yueqing accounted for 5.
In December 2000, the Yueqing Technical Supervision Bureau invited the national clothing quality supervision and inspection center to sample the garment enterprises in the city, and the 16 enterprises of Jin Wanli, Jin Hong, Fei Lai Fu, snow Valley, Sfat, south school and Gao he reached the national top quality and first-class products.
In recent years, the emergence of a number of garment enterprises such as Jun Kai, montgart, Han poetry, Deng Xi Lu, Yun Jing and parry has brought Yueqing's garment industry to a new level.
Production, quality and scale are another powerful guarantee for Yueqing's clothing to become the base of China's clothing production and the rapid development of the whole. {page_break}
Equipment three: twenty year industrial foundation
The garment industry in Yueqing began to develop in the 80s of last century.
Over the past 20 years, a large number of funds, talents and experience have been accumulated.
Marketing
And raw material supply network.
After 20 years of development, Yueqing's clothing has emerged from the original accumulation stage of economic growth mode. Brand management, increasing the technological content of clothing production and development, infiltrating the unique clothing culture connotation and taste in the design works, and strengthening the dress culture construction of the enterprises have become the modern means of Yueqing clothing competition in the new era.
Many garment enterprises have invested heavily in Germany, Japan, Italy and the United States to introduce world-class clothing production lines, full automatic ironing equipment and CAD clothing design special systems: some highly paid foreign high fashion designers; some have invited models from Australia and Canada to create a unique corporate image; others have tried to win the opportunity to participate in large domestic garment festivals and fairs; some have made frequent appearances in CCTV and state-level media; others have also conceived to cooperate with large foreign companies to develop international markets.
20 years of industrial development has laid a solid foundation for Yueqing's clothing soaring again.
Equipment four: super class association services
In the rapid development of Yueqing's clothing in recent years, the role played by the association is indispensable.
In order to make Yueqing's clothing develop in a holistic way, the association has racked its brains and worked hard.
Secretary General Huang Jianyou, as the general manager of Yueqing Light Industry Corporation, is familiar with the development of Yueqing's clothing industry, and even more worried about the overall development of Yueqing's clothing industry.
In order to change the concept of the business owners and mobilize the concept of striving to become bigger and stronger, he and the staff of the association ran around and worked hard, and did a lot of work, and tried to win the support of the government for industrial development.
Next, the association will give full play to the leading role of more than 20 large scale enterprises to drive the development of other small and medium-sized enterprises.
The association will also give full play to the role of the industry organization platform, strengthen the training and study of the technical personnel of the enterprise management, and strive to unify and enhance the management and product development level of the business owners, strengthen communication and exchanges with other places, enhance cohesion, and promote the overall development and improvement of the garment enterprises in the city, thus enhancing the competitiveness of the regional industry.
In the industry culture, we should focus on publicity work to promote the overall image of the industry.
The clothing association of Yueqing, whose super service awareness and service capability is one of the most necessary and important equipment for the rapid development of the industry, has a long way to go.
Equipment five: zero distance Wenzhou resources
Concerned about Yueqing's clothing, we must pay attention to Wenzhou's clothing.
In the past two years, the government put forward the slogan "wear in Wenzhou", and strive to create "China's famous clothing city", so that the garment industry in Wenzhou has been promoted and developed in an all-round way.
The high concentration of the industry brings sustainable development to the clothing in the central area of Wenzhou, but also benefits Yueqing, which is separated by a bridge.
The completion of the Wenzhou bridge, the thoroughgoing change, has made the garment industry on both sides of the Oujiang River link into one.
Yueqing's clothing has been geographically integrated into Wenzhou's big industrial cluster.
The creative operation of the Wenzhou clothing trade association has unconditionally incorporated the members of the Yueqing clothing association into the members of the city, so that the garment industry in Yueqing can synchronize with the whole city in information and other aspects, and share all resources conducive to the development of clothing.
Zero distance clothing information resources in Wenzhou is a huge guarantee for the rapid development of Yueqing's clothing industry.
Equipment six: omni-directional government support
The development of the industry is inseparable from the positive guidance and support of the government.
For Yueqing's economic stage, if electrical appliances are the main lineup, the clothing industry is an indispensable band, permeating the entire program, making Yueqing's economic drama more complete and wonderful.
The Yueqing municipal government has taken the development of the clothing industry as the top priority in this year's economic work.
Yueqing has a good geographical advantage and clothing industry foundation. After owning its reputation as "China's capital of electrical appliances", it has become the new hope of Yueqing people.
This year, when people pay more attention to the south of the Oujiang River in Wenzhou, they feel that when the clothing enterprises in this hot land are competing for a long time, the Yueqing which is separated from the Wenzhou city bridge is quietly making a big decision.
In March this year, the Yueqing Municipal People's government promulgated the "general plan for the development of China's garment production base", which has injected a strong booster to Yueqing's clothing industry.
The twelve plenary session of the Ten Session of the Yueqing Municipal Committee clearly stated that Yueqing should make full efforts to create "China's clothing production base". In order to ensure the realization of this ambitious goal, it has put forward a series of specific countermeasures: strengthening leadership, creating a good investment environment, policy support, guiding enterprises to form a "joint fleet", guiding enterprises to gather at the base, building a supporting service system, and raising funds for construction through various channels.
The determination of this goal of the Yueqing municipal government is no doubt a rush of drums and a rush of progress.
The government's support for the industry will bring great opportunities to the development of clothing here.
This reminiscent of Liushi in the past, it is the government's great efforts to create today's CHINT, Delhi, Tian Zheng and a number of Chinese electrical giants, won the "China's capital of electrical appliances" reputation.
I believe that in the near future, the "CHINT", "Deli" and "Tian Zheng" of the garment industry will also rise on this magical land.
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