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Exhibitor Packaging Can Not Be Ignored

2011/9/7 8:32:00 26

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As a exhibitor, a good personal packaging is your first priority.

Because besides the merchandise, you are also on display.

Your hand, your feet, your clothes and your manners will leave you in just three to five seconds.

First impression

。

There are quite a lot of knowledge to make a good impression on the guests.

Amiable and easy of approach

Your first impression is "welcome" or "go away"!

Smiling and extroverted body language can convey friendly and accessible information.

Smile should be sincere and strong smile will be self defeating.

In addition, both hands with chest or pockets are not respectful of others' posture. Your hands should be ready to shake hands with people at any time, so you can invite guests to visit your booth more naturally and effectively.

Hospitality

Visitors want to be popular.

A simple sentence "please come in and see our new product" is enough for the guest to feel enough importance and invite him to make progress.

However, many exhibitors like to chat with other colleagues in the booth or read novels, eat or even doze in the booth, which is like saying "go away!"

I'm busy! "

Speciality

Does your manner show enough professionalism to decide whether you can get visitors from a single word?

Respect and admiration

Their admiration for you will benefit a lot from our future business dealings.

In addition, your attitude towards visitors in the exhibition largely indicates your future attitude in business dealings, showing that truly caring about the needs of visiting customers can make them confident of future cooperation.

Do not deliberately depreciate the competitors, respect everyone who walks into the booth, and do not judge people by their appearance. Only in this way can they develop long-term business partners.

Nonverbal communication

Sometimes there is silence in the exhibition.

Many companies are well versed in this, and are willing to invest in exhibition design, color matching, promotion words and small gifts. These nonverbal communication can effectively impress the visitors, so it is necessary to budget these aspects before the exhibition starts.

The overall image and behavior of the exhibitors should be integrated with the company's image and booth layout.

Color matching

Exhibitors

It will take a little time to select colors for its booth decoration, publicity catalogue and small gifts.

Now, more and more companies are ordering uniform styles and tonal uniforms for their employees to shape the image of the company. This idea is good, but a little carelessness will lead to negative effects and even destroy the company's image. It is better to invite professional companies to design.

Clothing

Clothing can indicate identity and personal connotation. One's social status, educational level and aesthetic outlook can be seen through the matching of clothing's quality, style and tone.

Therefore, it is necessary to make a clothing guide for all exhibitors, and in the guide, we should avoid using ambiguous sentences such as "neat clothes". These statements will only give rise to differences and excuse for shirking responsibility.