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    Intertextile Excipient Products: Link Between Downstream And Terminal

    2011/9/28 16:56:00 40

    Intertextile Accessories Products Connect Downstream Terminal Links

    From the original small exhibition area to a separate exhibition hall, then there is a trend exhibition area of accessories, and now it has developed into two exhibition halls and an excipient fashion deduction area. Garment accessories play a more and more important role in China international textile fabrics and accessories (Qiu Dong) Fair (hereinafter referred to as Intertextile).

    In October this year, the Intertextile fabric exhibition held two exhibition pavilions of E7 and N5, with a total area of about 25000 square meters, representing an increase of 57% over the same period last year, including more than 490 exhibitors at home and abroad, including 420 exhibitors in China and more than 70 overseas exhibitors.

    This shows that garment buyers and fabric companies are right.

    accessories

    The demand for products is increasing day by day. At the same time, it shows that the strategy of building a one-stop communication platform and promoting seamless connection between surface accessories and downstream customers is very popular.


    Small products have great potentials.


    It is understood that this Intertextile surface accessories exhibition, accessories exhibition hall about 20 product categories, zipper, buttons, trademarks, lining, lining, lace, embroidery, ribbon, applique, sequins beads drill, coat hangers and other 9 major product categories, including clothing lines, clothing filling, shoulder pads, cups, clasps, hook and other products.

    Among them, the N5 hall is mainly made up of zippers, buttons, applique, sequins beads, lace embroidery, etc. the E7 Pavilion is mainly lined with lining, lining and trademarks.

    At the same time, set up in the E7 Pavilion accessories fashion interpretation area, will continue the past.

    situation

    We should concentrate on displaying excellent excipients products and strengthen the promotion efforts to excipient exhibitors.


    Among many exhibitors, zippers are undoubtedly one of the most important and most visible categories.

    Zipper (Wuxi) Co., Ltd., the first overseas listed company in China zipper, is one of the most complete zipper manufacturers in the same industry. The company produces high quality nylon, resin and metal brand zippers, and has passed the testing of authoritative organizations such as ITS, SGS and BV to meet the quality requirements of ASTM, BS, JIS and AS, and has adopted the TESTEX Oeko-TexStandard100 Oeko-TexStandard100 international green environmental certification.

    At this exhibition, Za Ma will bring a series of products, such as men's wear, women's wear, children's wear, outdoor sports, bags and home textiles. The material involves metal, resin and nylon, at the same time, the shape is different, and the style is different and the style is different.

    The pavilion will become a zipper product in the exhibition.


    If the zipper has different parts such as pull head and pull tab, then the button will really be called "big product".

    This is the product of three button buttons products (Shanghai) Co., Ltd., which has been engaged in button production for over 20 years. Our products are mainly made up of spring buttons, big white buttons, striking buttons, four buckles, brass clasps, five clasps, trousers front buckles, cowboy buttons, bump nails, corns, alloy buttons, fashion buttons, gourd buttons and clothing accessories. About eighty percent of the products are exported to Japan, the United States, Southeast Asia, European countries and regions.

    Three the exhibits exhibited in this exhibition are regular.

    product

    Mainly, for example, the superior products made by the company, the superior quality products, the copper clip button, the five jaw buckle and so on.


    {page_break}


    Consciousness decides development


    Every time we visit the Intertextile accessories exhibition, we enter into a bright and delicate world.

    Under the guidance of the exhibition organizers, exhibitors' image awareness and brand awareness are getting stronger and stronger. They not only attract audiences with all kinds of accessories, but also take pains to decorate the booth.


    In addition to bringing superior products, the three company will also display a new punch machine at this exhibition.

    Mr. Zhang, who is responsible for the exhibition, said that this year's company's new type of new machine has continued the advantages of three similar products in the past, and has made innovations in detail and technology. It will give viewers a unique experience at the scene.

    In addition, three of this company has changed its new image as a whole this year, and has a new LOGO which can represent the business philosophy and cultural value.


    Sun Dong textile (China) Co., Ltd. is a Japanese invested enterprise jointly invested by Japan's Marubeni Corporation and Japan's East Textile Corporation.

    After more than 10 years of development, the company has made innovative research and development on the basis of several major products, such as linings, men's interlining, shirt interlining, and so on, and has continuously produced interlining that meets the market needs. At the same time, we have developed high-grade products suitable for the world fashion trend every year.

    Since its establishment, almost every year at the end of October, the company has participated in the Intertextile surface accessories exhibition, and has launched timely new products that are suitable for market demand, thus consolidating its leading position in the industry.

    At present, with the increasing sales volume at home and abroad, the company has established offices in Beijing, Shanghai and Guangzhou.


    Zipper's zipper brand, CMZ, has a professional R & D team of nearly 100 people. It has not only the testing center, the design department, the information center, but also the Intellectual Property Office, the process standard office, the precision workshop, etc.

    At present, the CMZ brand has gained more than 10 independent intellectual property rights, and has been recognized by TARGET, BESTSELLER, JCPENNEY, LOTTO, G-STAR, CK, LEVI 'S, DKNY, GUESS, and so on.


    {page_break}


    From functionality to artwork


    Along with the development of the textile industry and the Intertextile surface accessories exhibition, the small accessories products such as zippers and buttons are no longer simply connecting the cloth, but are endowed with more connotations, not only connecting downstream enterprises, but also connecting the terminal market.


    Speaking of the development of the excipient industry in recent years, Mr. Zhang, the three company responsible for the exhibition, said that the previous excipient products were more concerned about functionality, and now more emphasis is on decoration, and can even enhance the overall clothing level just like a piece of art.


    First of all, from the point of view of terminal, fabrics, accessories and final clothing are all provided to consumers.

    In recent years, with the increasing demand for clothing, consumers are increasingly concerned about accessories, and even pay for a dress because of a bright button.

    Therefore, the importance of excipient enterprises is obvious.

    On the other hand, there are more and more kinds, colors and materials of accessories. Many downstream enterprises will not continue to use the last season's excipients. This requires the excipient enterprises to have their own design concepts and have their own design departments, though this will increase production costs, but only by doing so can they develop continuously.

    Mr. Zhang said, "now, the three design department is mainly doing two aspects of work. One is to design and develop new products according to the requirements of customers. The two is to generalize the design concept according to the prevailing trend, and make samples for customers to choose.

    For example, this year is more popular to do the old style, the company has prepared different categories of products to customers, increasing the choice of customers.


    Speaking of the Intertextile surface accessories exhibition, which plays an important role in the development of the excipient industry, Mr. Zhang believes that the Intertextile surface accessories exhibition attracts many buyers both at home and abroad every year. Some large brands and famous enterprises are gathered here to build a high-quality platform for the upstream and downstream industries, so that exhibitors can meet with new and old customers here.

    He also said: "at home and abroad, many of the three exhibitions in the industry only attended Intertextile accessories exhibition, so they also expressed great hopes for the exhibition.

    It is hoped that the Intertextile fabric exhibition will have a better continuity after the end of each exhibition period, not only to keep the exhibition scene off, but also to keep the influence going on, and continue to boost the development of China's textile industry with its valuable industry value.

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