"World Cloth Capital" All Fashion Industry Chain, Five Links Gradually Startling.

In September 29th, the leading international textile business in Guangzhou and Zhujiang International Textile City organized the fashion international and spinning global activities.

Relevant government leaders, associations of trade associations, leading businessmen in business circles, internationally renowned designers, powerful buyers and other industries gathered to witness the opening of Zhujiang International Textile City.

Reporters from the responsible department of the project learned that the Pearl River International Textile City project three level boutique fabrics exhibition and Trade Center, a negative excipient exhibition and Trade Center, the Pearl River surface accessories building office is being registered, will introduce a group of faucets.

Zhujiang International Textile City project is a key construction project designated by the three governments of Guangdong, Guangzhou and Haizhuqu District. It is also a key project to promote the realization of the 100 billion business circle and the global textile exhibition and trade center of the three level government construction in the provincial and urban areas.

According to the blueprint of the government of Haizhuqu District, the target of upgrading and upgrading of China textile business circle is "world cloth capital".

What the industry expects from it is to further improve the whole industry chain management mode of R & D, design, purchase, display and trade, and strive for the right to speak in the global textile industry.

The Pearl River International Textile City is located in the core of China textile business circle. 900 thousand square meters of super volume and 4 billion 500 million yuan investment can provide a good development environment for small and medium-sized enterprises, and become a brand incubator for small and medium-sized enterprises in business circles.

According to the plan, the project will create the whole industry chain management mode of "R & D, design, display, purchase and trade", and create the high-end commercial property of SMEs.

According to the project leader, Zhujiang International Textile City covers the textile professional exhibition and trade market, the 5 thematic independent property headquarters office buildings, the 60 thousand square meters clothing design headquarters base, the 46 tier clothing brand headquarters base, and the 50 thousand square meters four star hotels and other high-end supporting facilities. It is positioned as a large-scale textile business complex integrating product exhibition, trade show, brand exhibition, R & D design, industry exchange, trade and logistics, fashion design, business office and information release.

The project leader told the Nandu reporters that the headquarters of the enterprise gathered here, which has the conditions to form the textile industry price index.

The exclusive trading platform set up by the project will create a high grade fabric cluster, promote the order production model, use trade trading platform and order production process, to further concentrate the textile enterprises and clothing brand merchants.

It is reported that the Pearl River International Textile City pioneered the "new trade" new business format, shops and offices to form a linkage, the construction of surface accessories procurement pattern.

Merchants set up flagship stores in the shop area, display main accessories, and set up a board area, an office area and a boutique exhibition area in office buildings.

Pearl River International Textile City went to Seoul at the beginning of this month to participate in the "2011 Korea International Textile Exhibition".

Korean Federation of fibers, executive vice president of gold, South Korea PN P brand holder, partner M oonie and its designer team, the East Gate senior management company, Mr. Park and chief designer said at the exhibition that they will look for the opportunity to visit the Pearl River International Textile City with the relevant Korean government agencies and businessmen representatives to discuss the cooperation between them.

"The planning of the whole industry chain can change the external image of the textile professional market, which is bound to be a good thing for us."

A businessman who has worked for many years in the China textile business circle told reporters in Nandu.

Leading the pformation and upgrading of the textile industry

As an important position of China's textile industry, after 20 years of development, Zhongda textile business circle has formed a specialized textile market with an economic volume exceeding 30 billion yuan.

However, due to the operation of the traditional textile and garment industry in China, 90% of the business circle is small and medium-sized, and the whole business circle is lacking in product development, testing, information release, brand promotion and so on, which restricts the growth of the enterprise.

In the "12th Five-Year plan" of Haizhuqu District, the Haizhuqu District government positioned the Zhongda textile business circle as a clothing and garment industry business district integrating business exhibition, logistics and pportation, e-commerce and other functions, namely the modern and international [0.42 -4.49%] textile business circle.

Zhujiang International Textile City pioneered the whole industry chain management mode of R & D, design, procurement, display and trade, and joined hands with the government to build the first global textile e-commerce platform to promote industrial pformation and upgrading of China textile business circle with its own pformation and upgrading.

"From a market perspective, supply exceeds demand, and the traditional logistics advantages of the Pearl River Delta are also being overtaken.

The functional orientation of textile specialized market needs to be improved urgently, not only in production and processing, but also in the establishment, design and circulation of headquarters base.

Wang Xianqing, director of the Institute of circulation economics of Guangdong University of Business, told reporters in an interview with Nandu.

Because of the large market share of medium and low-grade fabrics, China textile business circle is facing bottlenecks such as lack of design and research capabilities, lack of upstream and downstream industry chains and imperfect matching.

The high-end positioning of Zhujiang International Textile City is aimed at complemented short boards.

It is reported that the project will cooperate with the government to promote the construction of the e-commerce platform of the Zhongda cloth market.

Through the government's input and supervision, the upgrading and competitiveness of CUHK textile business circle will be promoted, leading the textile enterprises to develop e-commerce, and form the "Zhongda cloth market price index" of the textile industry.

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"Zhujiang International Textile City plans to build a large logistics distribution center with a total area of about 3000 mu in Huadu, which links with e-commerce platform to achieve the synchronization of order and logistics." the Pearl River International Textile City project leader told reporters in Nandu that the move will achieve the upgrading of modern professional market of "separation of passenger flow, logistics and cash flow".

Building China's textile fashion base

The essential elements of a complete fashion industry chain include the most basic fabric links, the inspiration of designers, the cooperation between buyers and manufacturers, and the final form of clothing.

To gather high-quality fabric suppliers and R & D talents, Zhujiang International Textile City has built five major industry theme independent property offices, such as the Pearl River knitting building and the Pearl River shuttle building. By gathering the designer's intellectual resources, the Pearl River textile industry has integrated the industrial chain from fabric, design and clothing to create a new industrial mode.

According to reports, Pearl River International Textile City has successfully attracted many internationally renowned fashion designers to join.

It is reported that the "Guangdong textile designer headquarters base", built by Zhujiang International Textile City, will provide one-stop service from procurement, design, and board to exhibition. It will gather the designers' intellectual resources, realize the linkage between sales and design, and integrate the industrial chain from textiles, design to clothing, and create a new industrial mode.

Insiders told reporters that the advantages of the China textile business circle over the years have been concentrated on the need for large quantities of design and R & D needed for reference, relying on the materials supplied by tens of thousands of businesses in the business circle to provide designers with the best design platform for the national textile industry and cooperate with manufacturers for point to point cooperation.

In the upgrading process of the current business circle, Zhujiang International Textile City has also done some exploration work, such as incubating brand, developing trade purchasing, guiding merchants to go out, and building designer headquarters base, so as to enhance the overall competitiveness of the business circle.

"The Pearl River International Textile City project has huge volume and all of its operations are put into operation. The big textile business circle will have the largest industry market scale in China."

The person in charge of the project said.

The trial industry of Zhujiang International Textile City will change the "three cash" trading mode in the past "cash, spot and spot", and guide the separation of people, logistics, information flow and cash flow in the big textile business circle, so as to reduce the logistics cost of enterprises in the business circle.

According to the statistics of the Ministry of industry and information technology, textile exports in the first half of this year amounted to US $45 billion 900 million, an increase of 28.8% over the same period last year. The growth rate was 3.5 percentage points lower than that of the same period last year. Clothing and accessories exported 65 billion 800 million US dollars, an increase of 23.7% over the same period last year, and the growth rate was 7.7 percentage points higher than that of the same period last year.