Clothing Industry Upgrading And Brand Development Forum Yang Jizhao

September 10th, 2011 China (Anhui) garment industry upgrading and brand The Development Summit Forum was held in Sun Village, Fanchang County, Wuhu. The forum focuses on China's fashion brand upgrading and channel building strategy. Yang Jizhaocan, Secretary General of China Textile Industry Association, discussed the forum.

On the other side of the ocean, the United States and Europe are deeply involved in the debt crisis, making the impact of the financial crisis worse and the overall investment confidence is being tested. However, the situation of China's textile and clothing is good. Data show that 1~7 months this year, China's clothing production reached 13 billion 800 million, an increase of 11.5% over the same period last year. The whole industry exported 114 billion 122 million US dollars, an increase of 22.3% over the same period last year, and the profit margins also increased significantly. The growth of the total number of 3% corresponds to the growth of the 25.3% value. This data reflects the contribution of the upgrading of China's garment industry to the development of the branding road.

In the 12th Five-Year plan, the goals of textile and clothing development include innovate Four criteria of brand, sustainable development and talent. From the current overall level, the clothing exported by independent innovation is still very limited. Only by developing brands can we brighten our dream of textile power.

The development of textile and garment industry in Sun Village is very representative in China. The discussion on the upgrading of garment industry and brand building can provide a direction of thinking and selection for the clothing cluster in the whole country.