"Dumpling Bag" In The National Age, You Are A Real Ox.
A few years ago, in China's fashion capital, Shanghai, the old ladies were carrying "dumpling bags" to the supermarket and sighing the convenience of the bags.
Little do I know that this dumpling bag is the fashion capital of France - "national package" of France. Until a few years later, after the brand entered Shanghai with expensive labels, the streets and lanes knew that they had been with the tide several years ago.
In fact, such a "national"
fashion
Every day appears around us.
We often feel that the word "state" can only be described by solemn, solemn and other adjectives. In fact, in the fashion circle, the country is also very popular.
In the current fashion, Xiaobian takes you to various countries for a brief look at the "national fashion" of various countries. Finally, I wish you all a happy National Day.
Brazil feet
Bikini
About once every 5 years, plastic shoes will be popular in fashion circles.
So this summer,
Plastic shoes
Another high-profile return.
But this time, the difference is that plastic shoes are becoming original and high-end, and are popular all over the world.
And do you know that this is a "national product" from Brazil.
This season, leading the trend of plastic shoes is Melissa, a Brazil company with a history of more than 40 years. It is only a matter of time for Melissa to drive plastic shoes from the regional popularity to the world.
In the past 10 years, we have witnessed the growth of Melissa.
As if overnight, Melissa's reputation has been greatly improved.
In 2005, Melissa entered the US market. In 2006, at the opening ceremony of Oscar's SaoPaolo, the Melissa exhibition space was set up. The concept of Melissa was: Pop Luxury mass luxury goods.
This concept was later adopted by Marc Jacobs and Louis Vuitton.
Later, Melissa launched a large-scale global sales strategy. Due to its unique design and affordable prices, and its resonance with consumers, Melissa even performed well even during the financial crisis.
Looking at the market, many designer brands and fast fashion brands launched this affordable plastic shoes this spring and summer.
Givenchy, Diane Von Furstenburg, Roberto Cavalli, Jimmy Choo design this plastic shoes, from FTroupe to Topshop everywhere plastic sandals figure.
The French omnipotent "dumpling bag"
Speaking of French brand names, I believe that the first thing that emerges in many people's minds is LV. It is also one of the "local products" that many people travel to France to buy.
But if you look carefully at the ladies and ladies walking on the streets of France, they seldom see someone carrying LV bags. Instead, you can see that many people are naturally relaxed in carrying colorful and all kinds of Longchamp folding bags.
Seventeen, eight year old girls brought to school bags or shopping bags, carrying a large folding bag on the shoulders of a young woman, as a baby product, a mother bag; the office worker grabbed a newspaper and grabbed a briefcase, and even the seven and eighty year old lady served the market, carrying such a lightweight folding bag, and exposing two newly bought French stick bread from the zipper.
The Longchamp folding bag is used by people of all ages, old and young. It is a French national package in terms of popularity.
The Longchamp folding bag has sold more than fifteen million sales sites in the world since its creation, and has won the "most famous" and "favorite" leather brand of French women in more than 2000.
If you think Paris ladies have a LV or Hermes, you can be very wrong, but please believe that most French women must have at least one Longchamp folding bag to accompany them to show the most charming French style.
French specialty "peasant shoes"
In addition to the famous Beret Hat B Ye RET, ESPADRILLES's canvas straw shoes are probably French symbols. In winter, wearing the beret hat and wearing Espadrilles shoes in summer are more common in the streets of Paris. Why are these two things popular in Paris, the fashion capital? To know that these two East West products are not Paris specialties, they all come from the Basque area in the southern part of France, the Pyrenees ridge in northern Spain.
The beret hat is a hat that French painters, artists and even soldiers love. So what is ESPADRILLES's straw woven shoes?
It is named after a tough weed from the Mediterranean coast, which is specially used to make straw rope. Farmers in Basque area will make the grass into the sole or the tough rope on the back of their shoes. Since fourteenth Century, the shoes have been named after the wild grass.
Nowadays, ESPADRILLES shoes are not only covered with canvas upper, straw sole, sole, but also under the sole of rubber sole, which is more wearable and skid proof. It is comfortable and breathable on the feet. Although it is popular, it is said that the factories in Spain still insist on sewing with hand sails, rough grass and rubber soles to ensure more firmness.
H&M, C&A, ETAM and ZARA have their own counters in Paris, and it is no wonder that the old ladies who go up to the 80 year old have a pair of feet.
Recently, many big brands such as YSL, Fendi, Donna Karan, Agnes B, Muji have launched their Espadrilles, and their styles are different, but they are all following this natural leisure wind. This little peasant shoe can not be underestimated!
The young heart in Belgian monkey bag
In Belgium, not only chocolate and diamonds are heard, but also "monkey bags" KIPLING.
KIPLING? Do you think it's a little strange? This long tail monkey from Belgium is the representative of the top leisure style bags in Europe and the United States. The most special thing is that its bag is often attached to a cute little monkey. It looks funny enough, and one hand can be inserted into the mouth, which makes people laugh.
The name of KIPLING comes from the protagonist in the book "the jungle" written by Rudyard ipling, a British writer.
Today, this cute little monkey has led the brand to the world and enjoys the popularity of people.
"Having a forever young heart" is the brand connotation that KIPLING can always maintain the avant-garde design quality.
The biggest feature of KIPLING is its wide range of uses, suitable for all ages, all occupations and all countries. No matter what the age and culture of consumers are, KIPLING can make their lives full of fun and energy, bring them a sense of youth, and enable them to experience the joy and stimulation of positive lifestyles. This is also one of the reasons that Belgian people have almost 3 KIPLING packets per person.
KIPLING will launch a series of new products every season.
All the new products will retain some of their basic features, such as the round logo with stars. But in the new season, they will design the most fashionable and fashionable bags of various backpacks, slanting hands and handbags according to different customers.
In this way, more and more workers, such as photographers, journalists, and even people who love traveling, are eager to have a multifunctional bag.
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