The Survey Shows That &Nbsp Is The Most Popular Clothing Brand.

According to the survey,

Tencent, Da Chu network and the Wuhan Zhongnan Institute of social investigation, 28, released the "electronic payment behavior survey", which shows that the trend of netizens living in online shopping products is very obvious.

The survey shows that the largest number of online shopping products are clothing shoes and hats, accounting for 18.3%, and computer digital products are the second largest commodities purchased by users group, 11.9%. The number of users who purchase digital products is 11.4%, other books, audio and video products, stylistic products, cosmetics and cosmetic products.

According to the survey, the main reason for buying crowds of clothing and shoes is that such products are not only cheap, but also more convenient.

The pursuit of convenience and low price is the main motivation for online shopping. 37.3% users think that convenience is the most important reason for online shopping. 30.1% of the most important reason for online shopping is the low price.

More than 40% of users purchase online more than four times a month, and the average number of online shopping is 18 times in half a year, indicating that users will continue to purchase online up to 97%.

The investigators suggest that banks need to open more channels for payment and pay more attention to the development of B2C website.

As the purchase of physical commodities is the most important user's online payment, how to grab the third party payment users when buying physical goods should become the main strategic goal of online banking.

The survey lasted for 1 months. A total of more than 10 thousand valid online surveys and more than 10 thousand valid samples were collected. The survey mainly reflected the characteristics of electronic payment in Hubei.