Focus On The 2011 China International Fabric Design Competition

Ding Pattern Design Award works And its application in clothing and clothing.

At the final meeting of the China International fabric design competition, 14 Chinese and foreign experts from the textile design, trend research, procurement and costume design field praised and praised the design work of "Ding" as the main pattern.

In the past contest of fabric design competition, it is still rare to have such a consistent opinion on the evaluation of an award. The winning works have been designed for the ancient Chinese bronze tripod. deformation It has weakened the old appearance of past impressions, but used full color to give it a more fashionable feeling. It can be seen from the inspiration of embroidery, lace and silverware.

For example, there are traces of metal engraving and artistic luxury manufacturing on the work, fully expressing the imagination space of decoration, and combining with many advanced metal wires, making the design more sculptural and decorative. Each pattern has its interpretation of the secret code, conveying a unique emotional elements, so that people think that each design is unique. Through its existence clothing The application effect diagram of clothing can be found that this rather mysterious and heavy flavour vessel has already leaped on the T stage of the tidal current, shining its own unique light.

Pattern sponsor view

China's attractions are also comparable to international brands.

"We want to make a classic design with Chinese style." This year, China's international fabric design competition partner of the design competition, general manager of Fang Ding Tian Textile Co., said: "this year, we co operated with the fabric design competition to set up the" Ding "pattern design award. It is hoped that the contestants can fully excavate the connotation of" Ding "patterns and create a logo design which can be used as brand symbols when they create their works, so as to encourage and call on the contestants to pay attention to China. tradition Culture, carry forward the ancient national feelings. "

"Ding" is a symbol of ancient Chinese civilization, with great momentum and numerous rivers. Dingtian textile advocates the idea of "heaven and earth have great beauty and great efforts to seek". The establishment of this award is a perfect interpretation of the innovative spirit of Dingtian textile.

According to Chai Fangjun, the work that can be selected by the company can also be chosen. It is also because the competition has formulated very detailed requirements when collecting works, and combined with the trend of popular colors and styles, the theme of "maiden ladies" has been set up. The hope is to decorate the style as the theme idea, and strive to make the design works display the luxury, low-key and fashionable aesthetic feeling.

Chai Fangjun said that the original intention of setting up the "Ding" pattern design award is hope It can design a classic pattern similar to the "Burberry" brand symbol, and the pattern can show the "signal" of China, and it will last for a long time on the international stage. This is also consistent with the business objectives of the day textile company. Since its establishment, the company has always been committed to building the world's first women's jacquard fabric brand.

It is learnt that the day jacquard in the pioneering work, on the basis of innovative design, constantly absorbing elements of nature, to embellish women's jacquard fabrics. At the same time, the international quality standard, the international standard 4 mark system, is adopted to strictly control the products of enterprises, and products that fail to meet this quality requirement are not sold at all.

At the same time, the quality is evaluated at the early stage of development, and the products that fail to meet the quality requirements are redeveloped so as to improve the quality. Companies are also pursuing fast fashion, and are quick to respond to design, proofing, customization and delivery speed. But for copyright protection, this industry has been a thorny issue. Under such a system, the sales in the first half of 2011 were up 30%. Guided by such an innovative spirit, we have created China. Classic Textiles should be just around the corner.

Designer's personal statement

A prize gave birth to a new designer.

After the jury, the competition judges will never forget the athletes who won the "Ding" pattern design award this year. It is generally acknowledged that the author is superior to the understanding and understanding of the theme, painting skills and cartography, and will become a new star in the design circle.

Through the Organizing Committee of the competition, we know that Zhao Ying, a graduate student, is a top student in the school, and his spirit of absorbing creative elements everywhere is also known. She said there were some puzzles when designing entries, because bronzes gave people the feeling of ancient and vicissitudes, which is actually quite different from the European style request of this year's "Ding Dian" design award. After a period of thinking and market research, she set up the combination of the main figure and the sub graph. form The main figure uses the popular color rose red this season to reflect the luxurious effect and embellish some charming meanings; the sub graph draws a few elements from the tripod pattern to form a logo, and then reconstructs the combination with the drawing software.

From Zhao Ying's renderings, we can see that the idea of seeking new and seeking breakthroughs is the essence of designer's creation. Zhao Ying said, in fact, the renderings have always been a comparison of knowledge and drawing techniques. At that time, I was investigating the latest popular single products of international brands, such as Hermes, chanel and so on. At the same time, in order to give prominence to the feeling of generation, the effect maps all used the top brand clothing to publish the base map, so it has achieved good results.

When many people complain that our current higher education is out of line with the market economy, we are glad to see that some schools have broken through this bottleneck. They regard students' contact with society as a very valuable opportunity to exercise, and give full help and guidance from the perspective of schools, so that students can gradually cultivate a market perspective and adapt to the needs of social development through continuous training.

It is understood that at present, Zhao Ying, a first-year graduate student, has begun to come into contact with the brand design of some enterprises, and there have been design institutes extending olive branches to her to become talents for enterprises to compete for.